Remove Audience Remove Event Design Remove Global Events
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How to Test Your Assumptions About What Your Audience Really Wants — and Why You Should

Convene by PCMA

Megan Finnell, CMP, director, meetings & conferences, MGMA, and Tim Simpson, brand & engagement chief strategist for Maritz Global EventsDesign Studio, speak to EduCon attendees Monday during their session. The data showed that half of the audience liked parties and half of them liked directed networking, she said.

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Together, We Can Do Hard Things 

Smart Meetings

That’s a best practice of great leaders, and as it turns out, also a smart strategy for effective event design. As you work to leverage the power of events to propel change across your organization or community, here’s a bit more advice to consider: Always align to the organization’s greater goals.

Audience 288
MICE professionals

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Your Guide To Event Registration & Ticketing!

Endless Events

Additionally, in case you’re planning a global event , think about accepting payments in various currencies. Offer early-bird tickets to avoid an overwhelming amount of last-minute registrations and nurture your audience with email marketing until the big day. All The Exciting Event Technology!

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[Webinar] 8 Common Myths of Event Design, and the Tools You Need to Get It Right

MeetingsNet

But the question is, what are the right tools to address the typical mistakes made when designing experiences? In this session, we will explore some common myths about event design, and evaluate tools and design principles that can be leveraged to improve the dynamic—and ultimately help us deliver more impact for our business and audiences.

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Rethinking Marketing Personas for Events

Convene by PCMA

Tim Simpson and Liz Smith, both from Maritz Global Events, speak during their Convening Leaders 2022 session, “Transforming Event Experiences: How to Deliver Meaningful Human-to-Human Moments.”. Simpson hasn’t yet arrived at a standard definition of what human-to-human design means for the events industry, he said.

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The Evolution of Event Spatial Design

Maritz Global Events

While many event companies are adapting to this ever-changing process of event spatial design, the team at Steelcase is leading the industry. Their team offers a range of architecture, furniture and technology products and services designed to help people reach their full potential. Trouble With the Curve. About Mitch.

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Event Case Study: Wine & Spirits Wholesalers of America

Smart Meetings

Before this rebranded show, WSWA didn’t have much education, rather, the event had daily general sessions and 30-minute programming sessions specific to its three industry tiers: supplier, wholesaler and retailer. We changed [the education] to create more 20-30-minute impactful talks on hot topics in the industry.

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