Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences.

Event Marketing 179

Event Marketing Marketing Marketing Social Media 179

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Endless Events

MARCH 24, 2022

While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. help you reach your event goals.

Platform 334

Platform Sponsors Events Social Media 334

Endless Events

NOVEMBER 15, 2022

It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. And unfortunately, events are energy-hungry creatures. Event Technology: A Worthy Investment.

Event Technology 306

Event Technology Events Production Technology 306

Endless Events

FEBRUARY 28, 2023

People are aching for events. So let’s give your audience what they want. Want to plan a superstar event that fulfills all of your marketing goals? Follow these six tips to blend event promotions with your 2023 marketing plan seamlessly. And you can’t host your event and community in the same place, either.

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Endless Events

MAY 5, 2022

And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Event technology solves many common event planning pain points.

Event Technology 317

Event Technology Technology Technology Benefits 317

Endless Events

NOVEMBER 9, 2020

This will always depend on how tech-savvy your audience is. However, the world of virtual events is as new to attendees as it is to planners. Remember that, due to pandemic-adjacent circumstances, the virtual event market is quite saturated. You’ll want access to your event to be easy, a one and done kind of thing.

Virtual Events 364

Virtual Events Platform Registration Events 364

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success.

Audience 149

Audience Speakers Attendee Virtual Events 149

Smart Meetings

JANUARY 4, 2024

No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more. Here are some best practices for driving audience attendance in digital events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Smart Meetings

APRIL 27, 2021

In Smart Meetings ’ webinar, “ Hybrid How-To: A Step-by-Step Guide to Hosting a Successful Hybrid Event ,” Alyssa Peltier, senior event marketing manager for Cvent , shared strategies to get us there with fewer hiccups. That’s really what you’re aiming for with the virtual audience.” Peltier says.

Sponsors 279

Sponsors Audience Online Attendee 279

Endless Events

APRIL 23, 2021

Think about it: you’re now going to great lengths to provide virtual and hybrid audiences with broadcast-quality videos. You’re renting studios, hiring technicians, engineers, and production teams. In some cases, video editors are spending long hours in post-production in order to craft the best possible video content.

Events 316

Events Social Media Virtual Events Audience 316

Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing. Click To Tweet.

Sponsors 271

Sponsors Event Planning Marketing Marketing 271

Endless Events

JULY 5, 2022

Here’s what you’ll find: Will’s journey from starting a DJ company as a high school student to being a CEO of one of the most influential event management companies, a candid conversation about audience engagement as one of the event profs’ biggest pain points: are smartphones the enemies or friends of engagement?

Events 317

Events Social Media Audience Technology 317

Endless Events

JUNE 10, 2022

It’s rare to get everyone on your team on the same site, so don’t waste it and start your pre-event planning right after. Survey Your Audience To Get Post-Event Feedback. Getting feedback is probably the most important thing you need to do during your follow-up meeting after events. Check Your Event ROI.

Meeting 348

Meeting Sponsors Audience Events 348

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. What Is Event Marketing?

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Smart Meetings

APRIL 15, 2022

When more than 2,000 meeting professionals gather in person in Las Vegas and 10,000 register to stream Cvent Connect to both learn about new products and experience the platform for themselves. Read More : Hybrid Events: What Cvent Says You Need to Know. An Enhanced Event Marketing and Management Heart.

Meeting 264

Meeting Vendor Platform Proposal 264

Smart Meetings

JUNE 15, 2021

But when you think about content, you really have to start back a few layers and think about what your objective is or what the story is that you’re trying to tell your market.”. Everybody has responsibilities in terms of content; we all have our preconceived notions of what it is and what it could be at an event.

Audience 248

Audience Virtual Events Planner Production 248

Endless Events

FEBRUARY 11, 2022

Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Why Event Gamification?

Platform 317

Platform Sponsors Social Media Events 317

Smart Meetings

APRIL 4, 2025

This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.

Proposal 130

Proposal Prospect Booking Sustainability 130

Convene by PCMA

JANUARY 19, 2023

Have you made resolutions for your 2023 event planning? With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. We are marketing to people. Do they long to be a part of a community?

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Endless Events

FEBRUARY 16, 2018

Below are articles about how to choose partners for marketing, choosing event management software, and even how to run events to max out engagement. Tip: if you need help deciding how to run your event production the right way, here’s our free event production guide just for you.

Management 237

Management Event Apps Social Media Events 237

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

Registration 264

Registration Meeting Proposal Trade Show 264

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

JUNE 15, 2018

Also, it pays to know about event AV, since it’s one of the most pricey assets for your event but can have the biggest payoff. Learn all about it in our free production guide infographic. Forever gone are the days when event registration meant signing a sheet of paper. Here Are the Latest Event Marketing Strategies.

Registration 258

Registration Events Sponsors Event Marketing 258

Endless Events

JULY 25, 2018

Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience. To really engage the audience you’ll need to find someone that appeals to them and can provide a unique feel to your event. Conference Speaker Must-Haves. They Tell a Story. They are Tech-Savvy.

Speakers 221

Speakers Conference Audience Event Apps 221

Endless Events

JANUARY 19, 2018

We all want our audiences to feel special when they come to our events. Event pros are experts at working in different environments, making us considerably more adaptable than the common office worker. Some of us are more productive in a coworking space, while others find more focus working in a coffee shop.

Trade Show 230

Trade Show Social Media Audience Attendee 230

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Endless Events

MARCH 15, 2019

However, thanks to recent developments in technology, event automation can help both event profs in the planning and execution of events and attendees have the best event experience possible. In fact, event technology can not only reduce stress but increase planners’ productivity by 27%. Before your event.

Trends 314

Trends Automation Events Technology 314

Endless Events

JUNE 1, 2021

Together with the rest of the world, she had to make a quick pivot to virtual events last year. Today, she shares with our audiences what she had learned. As a marketing leader, she focuses on marketing virtual events. ” Virtual Events Are Just Not The Same As In-Person.

Virtual Events 317

Virtual Events Marketing Marketing Events 317

Endless Events

APRIL 20, 2018

This is especially true if your main audience online are based in Europe. There are also a few new rules back home since the FTC released their guidelines for influencer marketing. We also round it all up with our Chief Einstein sharing some of our secrets for doing inbound marketing right. They both value freedom and purpose.

Marketing 259

Marketing Marketing Registration Regulations 259

Endless Events

FEBRUARY 21, 2018

In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 214

Promotion Marketing Marketing Automation 214

Endless Events

FEBRUARY 22, 2019

It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Gamification isn’t about just playing games on an event app. But an event app is an efficient way of recording proof that the intended behavior has happened and then measuring the results.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Polls and surveys can be conducted easily online with the results displayed to both audiences. Create a Dedicated Experience.

Meeting 246

Meeting Panel Online Attendee 246

Smart Meetings

MARCH 18, 2022

Building a dream team is vital to making sure you know how to make a difference and ensure a smooth-running event. It’s remarkable how much of a productivity kicker an organization gets from top talent. Maximize Productivity. This means they can help you to maximize productivity while you are there.

Trade Show 246

Trade Show B2B B2C Training 246

Endless Events

FEBRUARY 14, 2023

You only get to see your audience once a year and need to make an impression to move the needle. As a brand, it also gives you a place to gather information on your target audience. You can ask them for event feedback, product ideas, and more. You can ask them for event feedback, product ideas, and more.

Trends 320

Trends Events Planner Event Technology 320

Bizzaboo

DECEMBER 4, 2024

In this post, we’ve compiled 51 must-ask event survey questions that you can paste directly into your post-event surveys to gain crucial insights into the attendee, sponsor, and employee experience. It’s an essential step in understanding what resonated with your audience and what needs to be improved.

Sponsors 105

Sponsors Speakers Attendee Virtual Events 105

Convene by PCMA

JANUARY 6, 2025

The LEGO Group and Universal Products & Experiences teamed up to release LEGO sets featuring characters and scenes from the movie musical Wicked,” part of the film’s marketing strategy. If they dont see an event on LinkedIn or Facebook, they can see it on Instagram or display ads, in email, or even via direct mail.

Marketing 59

Marketing Marketing Social Media Public Relations 59