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Imagine crafting an event like preparing a Thanksgiving dinner, where every ingredient, every dish, and every seat at the table has been considered with intention and care. Today, the events industry is cooking up something different—a transformation fueled by deeper human connection, inclusivity, and a touch of technological magic.
How to improve audience engagement? Turn your event attendees into event participants. Try these six audience engagement techniques at your next event. Have you ever been to one of those events that bore you out of your mind? Engaged audience members participate more, learn more, and are happier.
It’s high time we talk about virtual audience engagement. Because yes, there is a lot of unknown ground surrounding virtual events. And perhaps the biggest concern of all lies in the fact that engaging virtual audiences is hard. The latter is a common concern for planners trying to convert their events into virtual experiences.
MPI, the largest association within the MICE (Meetings, Incentives, Conferences and Exhibitions) industry, has announced it will hold its 2025 European Meetings & Events Convention (EMEC) in Istanbul, the site of the EMEC 2014. This is our signature European event. It is inherently a European experience,” says Holmgreen.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
Choosing a hybrid event venue presents its own set of challenges. While pre-COVID considerations also play into the decision-making process, the event landscape of 2021 brings more complexity to the table. But while we’re all aware of this, confusion might still linger when it comes to actually choosing a hybrid event venue.
Four years into an experiment to replace an annual spring event in Washington, D.C. with a collaborative concentration of events organizations all gathering in the same place, Business Events Industry Week (BEIW) has built some popular must-attend features and announced that other pieces will shake off, either going away altogether or moving.
We’ve been teasing it for a while, but the time has come to introduce our 2021 event trends guide! Presented with more challenges than ever before, the events industry was forced to do a complete 180. Will hybrid events become the norm? And we know event profs everywhere need every bit of help they can get.
So let’s be real here – whether you like it or not, virtual and hybrid events are here to stay. Depending on your standards, speaking at a virtual event can either be the easiest thing in the world or quite the challenge. Your voice will play a huge role in keeping the audience engaged and coming back to you.
Preparations for your event might be in full swing, but there are still virtual event concerns you must address! A quest to help you dive into the world of virtual events as seamlessly as possible. Because when putting together a virtual event, many things can fly over your head. Which is normal! Communicate!
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Event sponsors are not just a source of financial aid.
The events industry has been hit hard. Events need to consider new business models and revenue streams to keep themselves diversified and stable. Virtual events are one solution to the problem, but sponsors are rarely willing to pay the same rates for virtual events as they do for in-person events. Don’t worry.
Of course, crafting amazing content for virtual events comes with its own set of challenges. As the Director of Events for the Social Media Examiner , Phil was also faced with a brand new set of challenges once the pandemic hit. But he was no stranger to creating virtual events that stood out thanks to their smart use of content.
If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. The best thing you can do to start this journey off with the right foot is to be prepared.
This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. Event Planning: An Exciting & Challenging Career.
Live streaming events is a great way to expand your reach and make your content and programming available to a new audience. There’s a lot of benefits to live streaming events, but truly successful live streamed events are more about audience engagement and less about technology. The Value of Live Streaming Events.
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Let’s learn more. It’s ugly and scary. Nobody wants to offend anyone.
When you are hosting an event, we know you want everything to go perfectly. However, events have a lot of variables and with Murphy’s law, you can bet something can always go wrong. This isn’t to say your event is going to fall to pieces and you should just avoid having an event altogether, though. Stay In Control.
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. In a sense, all events are experiential. social media wall).
If you don’t have one yet for your future events, it’s high time to give some thought to if an event app is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? The Lowdown on Event Tech Security. Grab it here !
Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. Preparation is everything in events.
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs. goals and KPIs.
In today’s post, we’re discussing virtual event pricing. And you hired the best virtual event production company out there to help you put together an amazing experience. One of the hardest things to figure out is the virtual event pricing model. Should you charge the same you would for an in-person event?
What better way to learn more about the exciting world of event technology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform. Press play and join them!
Not only is that not an entertaining way to share information, unfortunately, it can also be a great way to put an audience to sleep. All event planners know the importance of drawing the attention of an audience using compelling information. Overloading your audience is a sure way of losing them.
With the rise of digital marketing in the past two decades, new possibilities for targeting and target audience research have sprung. With a multitude of possibilities that all surpass the abilities of the old mass media, email is the go-to solution for digital marketing, and event marketing more specifically. Add Actionable Steps.
Post-pandemic events: what will they look like? Well, amidst the backdrop of COVID-19 fears and the spread of it, mega-events such as the 2020 Olympics, F8 for Facebook, Ceraweek, Zoom, and Zendesk have canceled their events. And will virtual events be the new normal? Post-Pandemic Events: Where to start?
What do your attendees think about your event? Are they likely to support your event next year? What was the experience like for in-person versus virtual attendees at your hybrid event? What Is an Event Survey? You can send surveys to participants before, during, or after the event, and they are often shared digitally.
It’s time to take some notes and learn how to plan better virtual events! So as we all know, the events industry is witnessing a major shift. And many planners are looking to turn their in-person events into virtual events. This is why this week’s Event Brew is all about how to plan better virtual events.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Types of Conferences: A Diverse Landscape Conferences come in all shapes and sizes, each tailored to meet specific goals and engage a unique target audience.
Planning an event takes a lot of time, but you know that the financial side of it can get expensive fast. Event sponsors. . Sponsors get the limelight at your event in exchange for cutting you a check. Sponsors get the limelight at your event in exchange for cutting you a check. Define Event Goals.
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free event planning checklist.
What’s up, Event Tech Podcast listeners? Will and Brandt will talk about facial recognition at Disney Parks and events in general. Emotion & Facial Recognition At Events: From Audience Engagement To Real-Time Changes. Facial recognition at events doesn’t stop at who you are, but how you feel.
Hybrid events—whether they are conferences, expos or training courses—are meetings that can be accessed in person at a physical location, or remotely via an online platform. But just as we had to learn new skills to master hybrid work, we must evolve our approach to event planning and execution for success in the hybrid era.
Yes, everyone wants to create great content – marketers, writers, astronauts, and, of course, event planners. Delivering educational and relevant material to an actively engaged audience has never been as important as it is now. The short answer is – know your audience. You’re Here To Serve The Audience.
If you’ve been paying attention to the event trends set to redefine the industry, you’ll know that hybrid is up there with the most relevant. In fact, according to our State of The Industry Survey , 64% of planners believe hybrid events will be the most common experiences in 2021. And this, of course, includes venues!
Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As an event planner, you host events to get results. But even so, you’ve got to ensure your event is a money-maker for your company. ROI Percentage.
Tech continues to play a more significant role in events, from both a planning and experiential perspective. Excitingly, virtual attendance at events is not only possible but is now becoming a serious contender in the event world. We’ve reached the point of experiencing an event without actually having to be there in person.
Commoditization in the event industry is real. With the overall business paradigm changing, entire job positions being eradicated by advances in AI and automation, and the wave of commoditization ready to be ridden, what are the options for those working in the event planning industry? Are you looking to create a more engaging event?
By doing that, we can solidify the role of events in business regardless of the economic climate. We felt it in the surge of events flooding back in 2022. We’re inspired by social organizations rallying communities through events that spread messages for a better future. Get to know your audience on a deeper level.
Not all events need to done in person. Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Want event more event tips? Subscribe to our blog !
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. Which virtual event platform features to look for? The result?
Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtual events in history? Even as the highest-ranked event trends predictor in the industry, even we couldn’t guess this. Here we go as we make predictions on the hottest trends to hit virtual events!
So, you want to plan an event. Take the event planning process one step at a time. How about you start with creating an event timeline? Event timelines help you stay on track and get you excited about the event you’re going to throw together. Event timelines should support you, not weigh you down.
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