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As event planners were thrust into the throes of virtualevents in early 2020, confusion and fear were the first things to settle in. And now that it seems as if the worst of the pandemic is behind us, everything shifts radically once more for the events industry. GlobalEvents & International Event Planning.
The pandemic ushered in an era of far more inclusive and accessible virtualevents and made us re-evaluate some of the event-planning practices we started to take for granted. We learned a very valuable lesson the hard way: an event on the other side of the world can impact the entire globe. Yes, you read that right.
Virtualevent software is becoming more and more sophisticated, enabling experiences that surprise and awe audiences. With this, organizers are doubling and in some cases, tripling their pre-COVID-19 events attendance, attracting international participants from across the globe.
Megan Finnell is director of meetings and conferences for Medical Group Management Association (MGMA) and Timothy Simpson is brand and engagement chief strategist with Design Studio by Maritz GlobalEvents. On the other side of the coin is the perception of your communities, audience and guests you’re looking to engage.
After two years of not meeting, companies and audiences may have different goals and expectations so conferences that were previously produced as simple iterations on the previous years’ event must now be reinvented whole cloth. Choices, Choices. His advice: “Give the whole picture rather than bringing decisions to a manager piecemeal.
But today, let’s take a few steps back and think about where do our events truly begin. Is it when your attendee walks through the doors of your venue or logs on to your virtualevent platform? Or is it much earlier, at event registration? All The Exciting Event Technology!
Before we even start considering the event tech side of things, for example, we have to go back to basics. The future of events is human-centric! “We talk about creating equitable experiences across virtual and in-person audiences. ” “Gathering in digital venues is a heavier cognitive load.
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. What Is Event Marketing? Why Does Event Marketing Matter? Ready to get started? Want ideas?
It was a great opportunity to see how corporate event teams operate, and to recognise their teamwork, creativity and originality. Event: SAP Sapphire Author: Tim Porterfield – SAP GlobalEvents. Location of Event. May 10-12: (Virtual) SAP Sapphire Virtual .
Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? We’ve compiled a list of marketing and event statistics to inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders.
Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? To inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders, we’ve compiled a list of marketing and event statistics.
The collaboration with VSef, the global data format for virtualevents, will speed the push to make data easily accessible from and transferable between different online platforms and analytics tools. Now, the Events Industry Council, representing more than 30 events-industry organizations, has announced its support for VSef.
Learn more about GlobalEvents Collective’s Moments That Matter documentary project. Marks was not a stranger to producing hybrid and virtualevents. She focused on human psychology, how people react to technology and adjusted the strategy to keep audiences engaged at socially distanced awards shows. “I
Plus, AI chatbots are available around the clock, so if you’re hosting an international event across time zones, this tool can help you be there for attendees 24/7. Simplify Event Planning Events have a lot of moving parts. Even the most seasoned event planners get overwhelmed, especially with globalevents.
Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtualevent ideas and bringing them to life to keep up with growing audience expectations. August Jackson Chicago, IL August Jackson is a U.S.-based
Cvent Global Planner Sourcing Infographic 2018 GlobalEvent Planner Sourcing Infographic from Cvent While it’s not an event management ppt in the traditional sense, this infographic from Cvent’s Global Planner Sourcing Report packs as much important information into an infographic as you’ll find in any slideshare.
Consider someone registering for our Agents of Hybrid event, says Devin Cleary, VP of GlobalEvents at Bizzabo. The event rolls around and they join virtually. During an appearance on our IN-PERSON podcast, Adele Durham, VP of Events at Haymarket Media, evangelized on the value of in-depth behavioral data.
We are trying to talk the talk and walk the walk,” Lopez told the audience at PCMA’s Convening EMEA in Lausanne, Switzerland, in October, where she participated in a panel session. If I’m not thinking of all of the different audiences,” Lopez said, “then I’m not doing my job.”. So, how do we go forward?’”.
Your event strategy should cover the types of events you want to put on, the tools in your event tech stack, the audiences you want to engage, and the metrics you’ll track to gauge event success. Events have never been more critical. Is your strategy ready for what audiences expect in 2023?
Switzerland-based futurist Gerd Leonhard is a keynote speaker at globalevents. At the same time, another association she belongs to, the Institute of Management Consultants, has held very successful virtualevents since COVID and she doesn’t see them going away, even when the pandemic recedes. Words From Gerd.
Approaching event design from a ‘hybrid’ perspective, may not allow room to focus on the very different needs of a virtual versus a face-to-face audience – and then time to consider how to monetise those needs. Are they really what our audiences need, want and, importantly, will pay for? Know the audience.
AgencyEA is a full-service brand experience agency, specializing in event and experiential marketing. They unite brands with their target audiences through live experiences, digital engagement and traditional marketing. Banzai provides audience generation solutions for field and event marketing teams from startups to the Fortune 500.
Welcome to the future of event planning! As we enter 2024, the event industry continues to thrive and transform, adapting to new technologies and audience expectations. Event marketing : These agencies do a bit of everything to maximize the exposure of your product or service through a memorable live experience.
Attendee categories allow for multiple registration workflows for even the most complex events. Multilingual and multi-payment options help streamline globalevents. Finally, don't forget that today's event registration systems have so much more to offer than just.well, registration.
Event organizers can customize all the fields and organize attendees to best suit your audience to maximize engagement.” Also, emphasize strong data security, customization options, and real-time data synchronization for a comprehensive event management solution. For more details, explore Pernod Ricard’s case study.
The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective globalevent strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team. What is Event Planning?
The Tech Events featured in this list take place throughout the year and cover a wide range of different industries — from SaaS and FinTech to startup events and more. To better navigate this list, let’s briefly review the different events you’ll see. IoT Tech Expo Global. Start Date /. Description.
Blockchain Expo Global 11/30/23 London, UK Nov. ’ This virtualevent will host 50+ industry-leading speakers, attract over 8,000 attendees, and showcase innovations from 100+ exhibitors—all on the dynamic Hopin platform. 30 to Dec. 30 to Dec.
This comprehensive list covers several key industries such as event management, marketing, and technology, and will allow you to find the perfect events for you to attend in 2023 based on goals, audience, and more! IBTM World has one goal: to inspire the events world and deliver exceptional experiences.
Event intelligence is the cornerstone of every event as it gives organizers a deeper understanding of attendees' thoughts, behaviors, and intent. It is what will support and enrich your current event and future events to come. That applies to us as consumers and it applies to us as individuals.
Based on your votes, and in no particular order, here are the Top 55 Event Experience Leaders of 2022: Akosua Boadi-Agyemang. Global Experiential Marketing Lead/Marketing Manager, Microsoft. Currently, she leads the globalevent team at Dremio and their premier community event, Subsurface. LinkedIn.
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