Smart Meetings

SEPTEMBER 27, 2018

One presenter at a recent conference made the mistake of scolding her audience to turn phones off and put them under their seats. She was met with groans; about a third of the audience left, and the rest ignored her command. Rather than being a distraction, mobile devices can be the surprising key to increasing audience engagement.

Audience 263

Audience Social Media Attendee Platform 263

Endless Events

MAY 18, 2018

Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. Event data can be a goldmine of useful information, but only if you handle it correctly. Make Your Audience Pay Attention. Click To Tweet.

Audience 263

Audience Registration Social Media Events 263

Smart Meetings

SEPTEMBER 19, 2023

Immersive experiences are easy production hacks In an age where we’re competing with nearly-addictive , user-generated social media content and experiences like Oppenheimer in IMAX 70mm, many of us are kept up at night wondering how we’re going to earn the audience’s attendance, and keep their attention, at our next event.

Audience 246

Audience Fashion Social Media Production 246

Endless Events

OCTOBER 16, 2019

We’re getting down and dirty with event social media today! As you already know, we live in a day and age where people communicate more through social media channels than any other platform. And trust us on this one, having good social media backing for your event is something you will want to do.

Social Media 166

Social Media Media Platform Events 166

Advanced Travel and Tourism

OCTOBER 21, 2021

There are pros of both SEO and SEM, and the main similarity is that both require keyword research to determine what the target audience is searching for. Of course, part of the SEM process is about learning from your target audience and adjusting to their needs. Using an SEM Strategy. How to Learn from Potential Travelers Through SEM.

Audience 212

Audience SEO Advertising Social Media 212

Endless Events

JULY 6, 2020

Sure, landing pages, social media, and content are common, basic knowledge. Anybody who hasn’t been living under a rock knows about the power of social media in marketing. However, there’s more to incorporating social media into your marketing strategy than just sharing videos and pictures.

Virtual Events 307

Virtual Events Event Marketing Marketing Marketing 307

Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Smart Meetings

JUNE 21, 2021

Without audience interaction and engagement, solo presenters have to be experts in their fields who can share personal experiences and stories to keep the audience interested. Speakers should also be diverse and reflect the audience’s makeup, keeping in mind that online events tend to attract an international audience.

Online 328

Online Attendee Speakers Social Media 328

Smart Meetings

FEBRUARY 22, 2022

Make audience input easy. During the registration process, ask people what they expect or want to get out of their attendance; allow audience members to submit questions to speakers in real-time using question boxes or chat functions; use feedback tools to capture audience input at various points during and after the event.

Social Media 246

Social Media Remote Online Audience 246

Smart Meetings

MAY 31, 2022

For sure, there are a significant percentage of meeting attendees that can’t wait to participate in person; but organizers and planners found out during the first several months of 2022 that a sizable audience of previous attendees were more than happy to participate virtually. And speaking of social media, don’t overlook this now-old friend.

Meeting 306

Meeting Social Media Trade Show Technology 306

Dana Communications

FEBRUARY 6, 2024

People just can’t get enough of social media. Sprout Social has the usage stats to back this up: reporting an estimated 4.89 billion worldwide users visiting, on average, seven different channels a month to rack up 151 minutes spent on social media daily. Contact Lynn Kaniper at 609.466.9187 ext.

Marketing 222

Marketing Marketing Social Media Media 222

Endless Events

MARCH 24, 2022

Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event. Social media mentions: create your own event hashtag or social media profiles. Event platforms have transformed how we measure audience engagement KPIs. Engagement KPIs.

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Platform Sponsors Events Social Media 334

Smart Meetings

MAY 24, 2021

For example, they allow you to reach a wider audience at a much lower cost. With this information, you can also enhance your marketing strategies since you will know what day, time, content type and month led to maximum registrations and attendees. Social Media Metrics. Attendee Engagement.

Virtual Events 312

Virtual Events Social Media Online Registration 312

Smart Meetings

JUNE 11, 2021

What can meeting professionals learn from this popular pop-up social media craze? Audiences flocking to immersive shows are looking for something else—a story, an escape, a spectacle. Scarce, Personalized and Social-Media Optimized. Tell a Vivid Story.

Social Media 279

Social Media Meeting Media Production 279

Endless Events

MAY 5, 2022

As such, they’re the dominant audience at corporate events and conferences. Additionally, event planners can inform attendees about any potential schedule changes via event apps much more effortlessly. The Benefits Of Event Technology For Audience Engagement. Communities offer year-round audience engagement.

Event Technology 317

Event Technology Benefits Technology Technology 317

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Audience 149

Audience Speakers Attendee Virtual Events 149

Endless Events

JUNE 15, 2022

By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Increase your presence on social media. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie. social media wall).

Marketing 296

Marketing Marketing Audience Social Media 296

Smart Meetings

MAY 9, 2024

Start Security Smart At the start of the crisis, it’s crucial to gather comprehensive information and create a central document, reiterate team roles and brief your team thoroughly. Create a one-pager that includes the primary message, essential documents and contact information.

Communications 264

Communications Communications Consulting Certification 264

Smart Meetings

JANUARY 17, 2019

Spread Information to a Larger Audience. Expert sessions can be spread far and wide, increasing not only the reach of your brand or a particular speaker, but of the information itself. Sharing this information is a huge value-add, too. Want to promote your conference on social media? Generate More Leads.

Conference 242

Conference Social Media Promotion Speakers 242

Endless Events

MARCH 10, 2020

In addition to our training courses and really trying to serve the needs of a lot of our niche audiences that we really can’t serve all of them at our live events” The Planning Process For A Virtual Event. How can we ensure a virtual audience stays engaged? As opposed to free social media days and things like that.

Virtual Events 398

Virtual Events Speakers Rehearsal Events 398

Convene by PCMA

MAY 8, 2023

Adding captions to videos and using hashtags with capital letters on each word are two ways event marketers can make their social media accessible to everyone. When Abbie Vance, PCMA EMEA’s new community and events manager, started working on the social-media toolkit for Convening EMEA , Sept.

Social Media 98

Social Media Media Platform Audience 98

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

Social Media 98

Social Media Media Tourism Tourism 98

Smart Meetings

MARCH 4, 2019

For many years, it involved brands shelling out dollars for exposure at conventions that catered to their target audiences. Now, with data and technology bringing advertisers closer to their audiences, brands expect to see clear and conclusive evidence that sponsorships yield sufficient return on investment.

Proposal 254

Proposal Advertising Sponsors Social Media 254

The Abbi Agency

APRIL 23, 2021

You’ve got to know your audience (and theirs too), and you’ve got to speak their language. Even if the influencer delivers a large audience, how loyal is the audience? Even if the influencer delivers a large audience, how loyal is the audience? But, ultimately, likes are cheap on social media.

Social Media 246

Social Media Audience Media Prospect 246

Endless Events

APRIL 15, 2020

Because at the end of the day, as the name suggests, this is where your potential audience will land and, eventually, convert. There’s no point in explaining all the pros of embedding a social media strategy in your virtual event promotion. And with clean and appealing graphics, generating interest becomes a lot easier!

Virtual Events 229

Virtual Events Promotion Social Media Events 229

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. A distinct creation and deployment plan will reach your audience where they spend the most time online. There is no need for Nielson and audience estimates on views anymore because everything is streamed and tracked. Social Media Videos. Chromecast.

Marketing 246

Marketing Marketing Social Media Advertising 246

Endless Events

FEBRUARY 28, 2023

So let’s give your audience what they want. Having all the details in a single location will make it easier to cross-reference information and share details with your team. What made your audience fall in love with your brand? Why does your audience want to attend this event? People are aching for events.

Sponsors 304

Sponsors Fashion Virtual Events Promotion 304

Endless Events

JANUARY 26, 2018

Another excellent tool you need under your belt is a solid social media strategy. This makes having an active social media presence a non-negotiable these days. Your Complete Social Media Marketing Guidebook. Your best attendees are often glued to Facebook, Instagram, and other networks.

Event Planning 248

Event Planning Social Media Events Media 248

Endless Events

JULY 10, 2020

And there’s a lot of information going around about this particular type of event, which can be overwhelming. Well, very simply put, a hybrid event is an experience that brings together people at a physical venue, where everything is taking place, with a virtual audience. Virtual events will continue to be relevant from here on.

Virtual Events 347

Virtual Events Events Audience Rehearsal 347

Endless Events

MARCH 15, 2019

It also gives planners the ability to create personalized experiences for attendees sending attendees information tailored to what they are interested in. It could also help prevent attendees from getting slammed with information overload. And that’s not all event automation does! That can feel like too much at once. Source: Sciensio.

Trends 314

Trends Automation Events Technology 314

Endless Events

APRIL 8, 2022

What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. Why asynchronous events? Each gets full, undivided attention.

Audience 306

Audience Virtual Events Events Communications 306

Endless Events

APRIL 10, 2020

Know exactly who you’re trying to captivate with this event so you can relay the information when meeting with a virtual event production company. So it’s paramount that you share the information with the people who’ll be putting the event together! Do you think it’s important to provide this feature to your audience?

Virtual Events 347

Virtual Events Production Meeting Registration 347

DCI

JUNE 20, 2023

In today’s digital age, social media has become an integral part of our lives. As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. So, how can you make your social media marketing accessible?

Social Media 86

Social Media Media SEO Publishing 86

Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. Know Your Target Audience. Figure out the marketing channels and tactics that are effective for this specific target audience, and stick to it.

Social Media 91

Social Media Promotion Media Registration 91

Smart Meetings

MAY 17, 2021

One particularly overlooked communication channel is the dynamic hold screens that are displayed to the audience before the event begins each day or in between sessions. This makes it easier for those of us who love live-tweeting events as a means of taking notes and sharing key takeaways with our social media followers.

Speakers 299

Speakers Social Media Sponsors Communications 299

Endless Events

AUGUST 3, 2018

On top of engaging your employees, you also need to engage your audience. The final report on growth attendance has been released by the Center for Exhibition Industry Research (CEIR), and it contains some interesting insights on the industry’s drive to improve its audiences. It’s a place where information reigns supreme.

Social Media 198

Social Media Incentives Audience Events 198

Endless Events

FEBRUARY 16, 2018

Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. You have to choose one that jives with the type of event you are building, and the audience you are targeting. Nail Your Social Media Promotion.

Management 237

Management Event Apps Social Media Events 237