Endless Events

MAY 19, 2020

Even as the highest-ranked event trends predictor in the industry, even we couldn’t guess this. We surveyed hundreds of #Eventprofs to weigh in on the hottest virtual event trends for 2020. Here we go as we make predictions on the hottest trends to hit virtual events! This will be one of the biggest trends of 2020.

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Endless Events

JANUARY 19, 2022

Now that the celebratory dust has settled, it’s a great time to check out 2022 event trends. Can we solve the audience engagement challenge once and for all? Our 22 event trends guide is based on our own extensive research and the knowledge of event professionals hosted on our podcasts. A new year is upon us!

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

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Endless Events

FEBRUARY 14, 2023

Endless Events’ 2023 Event Industry Trends Guide includes insights based on our years of experience in events and our team’s proprietary research into event trends. First, you’ll get a breakdown of why the marketing landscape is different in 2023 — and no, it’s not just because of COVID. Want a few spoilers?

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Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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Endless Events

FEBRUARY 7, 2022

The session was titled ‘Technology Tools and Trends Driving Engagement, Collaboration and Innovation’ And since they talked about event technology trends for 2022 and beyond, the talk is just as relevant today as it was four months ago! Introducing Event Technology Trends 2022. It’s that simple.

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Endless Events

MAY 18, 2018

Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. Are you getting personal enough in your marketing techniques? The LeadDog Marketing Group took to the airports for the first National Business Travel Day.

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Endless Events

JUNE 1, 2021

#EventIcons podcast is all about talking to the cream of the events industry and getting to know what they do, how they do it, and what the current event trends are. Today, she shares with our audiences what she had learned. As a marketing leader, she focuses on marketing virtual events. “The Zoom fatigue is real.

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Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? If you’re the type who wants to watch instead of reading below, jump into our free audience engagement webinar ! Up-And-Coming Rules for Event Marketing. What does it really take to engage social media audiences?

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Endless Events

JUNE 15, 2021

“We have an audience of fans, teens that want to see their creators. We have an audience of creators that want to learn how to make better content. ” Hybrid Event Trends: Keep Doing Virtual & Bring Back In-Person! How to promote it, how to market it, how to build it? They need VidCon.

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Smart Meetings

DECEMBER 26, 2024

I attended in search of trends shaping U.S. Once you understand how your audience behaves on different platforms, you can focus on being consistent and captivating where it matters. Across the more than 70 sessions, audience participation was encouraged.

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Endless Events

FEBRUARY 4, 2020

Welcome to another episode of #EventIcons, and this time around we’re talking 2020 event tech trends! In recent past episodes, we covered several 202o trends in the industry, including marketing and design. So now it’s time for the 2020 event tech trends to shine! Starting Off With The Big Questions.

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Endless Events

MAY 4, 2018

Audience engagement techniques meet AR and VR technology in this year’s InfoComm, and the Center Stage sessions are set to explore their interrelationships. Consumer Trends to Watch for This Year. As professionals, we should always be aware of the ongoing trends and how they can impact our business. Click To Tweet.

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Smart Meetings

NOVEMBER 7, 2024

1 thing it’s used for is to ‘get the ungettables,’ says Krista Cameron, vice president of industry relations for Encore Global’s Canadian market. “If they’re equipped with the lighting, a camera, white backdrop and monitors so they can see the audience and interact with them in real-time. “[It] How do they learn?

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Smart Meetings

SEPTEMBER 27, 2018

One presenter at a recent conference made the mistake of scolding her audience to turn phones off and put them under their seats. She was met with groans; about a third of the audience left, and the rest ignored her command. Rather than being a distraction, mobile devices can be the surprising key to increasing audience engagement.

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Dana Communications

FEBRUARY 6, 2023

Chances are your audience can. And if you want to solidify your marketing efforts to the estimated 80 million monthly active U.S. While the app is based on younger generations bringing attention to their social media accounts, companies and destinations are now grasping the concept that TikTok marketing can bring attention to them too.

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Smart Meetings

SEPTEMBER 19, 2023

Considering that 80-85% of our perception, learning and cognition is mediated through vision , one of the core components to impact audiences has always been color. From fashion to marketing, the color of the year is used to forecast trends in branding and design, product development and purchasing decisions.

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Endless Events

JUNE 8, 2018

You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. It provides the perfect peer support and networking environment, while also allowing flexibility due to its ability to scale to whatever audience or purpose. Secure Your Sponsors through Marketing. Click To Tweet.

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Smart Meetings

NOVEMBER 18, 2024

This isn’t just a trend; it’s a bridge, extending connection to all. Khris Baizen is a visionary in brand storytelling and experiential marketing, dedicated to crafting narratives that resonate deeply with audiences. Our recipe continues with an emphasis on psychological safety and inclusivity.

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Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

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Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Marketing content can be divided into three types: earned media, owned media and paid media. Paid media refers to marketing content you purchase, such as online ads.

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Endless Events

FEBRUARY 3, 2020

?? The Best of the Best: Event Marketing: How to Measure Event Marketing Success. Need some additional help making sure you budget for event marketing? In terms of putting on an event, that is the kind of feedback from the audience that anyone would love to hear. How effective is your event marketing? (24-minute

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Dana Communications

NOVEMBER 5, 2024

Tourism trails are a powerful marketing tool that gives destinations the opportunity to showcase their best attractions and most unique experiences. Regardless of what the thread is, there must be one so you can determine your audience. Which leads to our next question… Is there a sizeable target audience?

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Tourism Tourism Advertising Social Media 130

Advanced Travel and Tourism

JUNE 30, 2021

If you’re not already using user-generated content for your marketing strategy, the time to start is now. Travelers are wary of overly-produced marketing messages. The tourism industry is one of the best places to utilize UGC for marketing. Marketing strategies depend on the people you’re trying to reach. In 2020, over 3.6

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Advanced Travel and Tourism

FEBRUARY 28, 2022

Too many organizations view sales and marketing as two distinct and wholly independent departments. But this type of silo marketing — having specific channels or agencies working separately rather than integrating their efforts or forgetting to include the Sales Managers with a seat at the table — means missing out on a huge opportunity.

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Endless Events

DECEMBER 16, 2018

We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. Our iconic panel Corbin Ball of Corbin Ball & Associates , James Spellos of Meeting U , and Nick Borelli of Borelli Strategies are joining us and weighing in on the event tech trends.

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Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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Event Marketing Marketing Marketing Social Media 62

Smart Meetings

APRIL 15, 2025

Enter bleisure travel a hybrid trend where professionals combine work commitments with leisure experiences, forging a new category of traveler. This emerging trend is reshaping the hospitality industry, driven by shifting work cultures, an increasing emphasis on work-life balance, and the rise of “digital nomadism.”

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Affiliate Booking Trends Training 130

Endless Events

MARCH 2, 2022

The community model has established itself as one of the biggest event trends of 2022. Perhaps one of the biggest perks this paradigm shift brings along is continuous audience engagement – one of the most talked-about pain points for event planners. Audience Engagement Stretches Beyond Singular Events.

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Endless Events

MAY 20, 2022

When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? Additionally, many in-house event marketers and planners seek out partnerships with event management companies that help them in the event planning process and build a strong event strategy.

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Social Media Virtual Events Events Audience 348

Social Tables

FEBRUARY 17, 2022

Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Explore 8 actionable ways to take advantage of event marketing on TikTok: 1. Event marketing made simple.

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Event Marketing Marketing Marketing Social Media 179

Advanced Travel and Tourism

AUGUST 20, 2024

Our digital experts specialize in hospitality and tourism, and we’ve identified and translated these trends into actionable strategies for our clients. People are seeking affordable escapism, and this is where digital marketers can shine. Here are a few ways you could be turning unexpected factors into opportunities for growth.

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Endless Events

MAY 5, 2022

As such, they’re the dominant audience at corporate events and conferences. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. The Benefits Of Event Technology For Audience Engagement. Communities offer year-round audience engagement.

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Advanced Travel and Tourism

OCTOBER 14, 2024

In case you missed it, here’s a quick review of 10 takeaways for 2025 travel trends. As we all learned the hard way during the pandemic, the flexibility to pivot marketing direction is critical. Regarding new audiences, A/B testing informs the destination on finding the right ones.

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Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Why asynchronous events? Each gets full, undivided attention.

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Dana Communications

AUGUST 8, 2023

Cause Marketing: A Win-Win for Everyone At the intersection of profit and purpose, you will find cause marketing. Cause marketing can be a highly effective way for resort property management and marketing teams to strengthen their marketing strategy and achieve their fiscal objectives.

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Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. The result?

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