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One trend Brandt noticed at that event was that companies were more likely to identify their target audience than in the last decade. Or, ‘We’re going to market toward medicalmeetings.’ Erbium is a registration platform that you can use to create a basic website and fill out registration forms for your event.”.
Those stressful last-minute gyrations were just one of the issues addressed in Smart Meetings ’ latest webinar, “ Vital Lessons from Covid-era MedicalMeetings ,” led by Kara Ferguson, meeting planner for American Society of Anesthesiologists , and Katie Bohrer, CEO of event design company Onwardly. Katie Bohrer. “I’m
Brandt explains, “when you’re dealing with registration services that are free or audience engagement platforms that are free or mobile apps that are free, you have to ask yourself, “How do they make their money?” It can be tempting to use free software to save your precious budget.
The American Society of Hematology (ASH) is aiming to restore its pre-pandemic in-person participation at the same time it cultivates a larger online audience. Our audience really has grown to expect choices and the hybrid event is the ultimate choice.”. Reed outlined the approach the 2021 ASH Annual Meeting, held Dec.
“One very effective use that I’ve seen of that is in some of the more high end financial and medicalmeetings that I’ve worked on, where there’s a little bit higher security and you don’t want people tweeting things and you don’t want people putting things on Instagram and things like that.
What I’ve just noticed is, in terms of starting live, face-to-face meetings … medicalmeetings have been the most skittish,” Heard said. There’s the sentiment that seems to be out there among a lot of medical groups [that gathering in person is] sending the wrong message to the public.
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