Smart Meetings

JANUARY 8, 2019

Date Your Prospective Attendees. Hear a quick clip of his thoughts on building the best audience for you! The five trends that can help planners deliver better conferences will be covered as part of the Marriott Convention and Resort Network (CRN) Mastermind program. Here are some ideas from day two that you can steal.

Prospect 252

Prospect Planner Attendee Consulting 252

Smart Meetings

MAY 22, 2024

This can be particularly beneficial in fields where networking and personal connections play a critical role in career development and business opportunities,” she says. This has required them to change how they reach out to prospects. “We That was supported by a robust email campaign and extensive coverage in our newsletter.

Events 246

Events Sustainability Audience Social Media 246

Endless Events

SEPTEMBER 14, 2018

It will be a lot more helpful to have a mobile event networking app at a conference or tradeshow than it will be at an internal training event or activity. The team at INBOUND has deliberately grown their audience over the past several years to the point that the event now requires a lot more logistics management than it did initially.

Management 280

Management Event Apps Platform Automation 280

Smart Meetings

APRIL 7, 2023

On the meetings side, regardless of what happens in the larger economy, conference executives are seeing that they need to change the makeup of events they are producing because the audience that is returning is both younger and screen fatigued. The networking is the point. Virtual participation has fallen off a cliff,” Meyer said.

Travel 246

Travel Travel Banking B2B 246

Endless Events

JULY 26, 2018

Why you need to track audience engagement with your event’s ‘why’. This simple question gives you the direction you need to make sure you’re not only meeting the needs of your client but that you’re also meeting the needs and expectations of your audience. This is why it’s just so important that you know your audience.

Speakers 185

Speakers Audience Events Event Apps 185

Smart Meetings

NOVEMBER 9, 2018

We call these prospects Event-Qualified Leads (EQLs) and they are the first step in linking events to sales. These attendees are not casual click-throughs or passive demo audiences. After leading companies such as Right Source, Active Network BSG, and Lanyon, he is now CEO of RainFocus.

Registration 203

Registration Prospect Contracts Contracts 203

Eventtia

JANUARY 15, 2025

Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. Event marketing is a powerful way to connect with your audience because you can bring your brand to life.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Gavel International

JUNE 7, 2022

Parts One and Two of this three-part series discussed due diligence for successful cold email prospecting and social selling. Launching in May 2003, nine months before Facebook, LinkedIn is the oldest social network. LinkedIn is not the largest social network, but it’s an audience worth noting with its specific business focus. (1).

Prospect 52

Prospect Social Network Contracts Contracts 52

Gavel International

MAY 31, 2022

Part Two will discuss cold prospecting through social selling. Social Selling utilizes LinkedIn, Twitter, and Meta channels such as Facebook and Instagram to gain visibility, earn salesperson credibility, deliver value, and establish relationships that ultimately enhance networking and identify sales opportunities.

Prospect 52

Prospect Social Media B2B Media 52

The MICE Blog

JULY 26, 2021

The attendees could test the many features the virtual and hybrid event platform Hubilo provides, including chats, polls, leaderboards, networking rooms and breakout rooms. A wide choice was available to keep attendees captivated to learn, engage and network. To hook and WOW audiences.’ .

Social Media 162

Social Media Virtual Events Events Audience 162

Endless Events

AUGUST 3, 2022

While your loved ones might not complain and may be interested in seeing the shaky video footage – your clients or prospects might not. A plug & play system can keep your audience engaged. Hardwire internet is more reliable than WiFi, and you don’t have to worry about wireless interference or the network going down.

Platform 177

Platform Consulting Audience Social Media 177

Motivation Excellence

JUNE 7, 2024

They also aimed to provide educational resources, networking opportunities, and better access to company leadership. The event featured learning and networking sessions and world-class entertainment. They sought an engaging and self-funded travel incentive to reward their loyal customers and attract preferred prospects.

Incentives 130

Incentives Prospect Sustainability Production 130

Bizzaboo

DECEMBER 10, 2024

Speed networking Since attendees are keen on meeting new people at events, cater to this desire with a gamified speed networking experience. How to segment and qualify your leads Segmenting and qualifying leads makes it easier to identify and prioritize high-potential prospects. Doesnt sound too bad now, does it?

Automation 59

Automation Social Media Sponsors Attendee 59

Eventtia

APRIL 19, 2023

Networking events are valuable opportunities for building professional relationships, exchanging ideas, learning from others in the field, and advancing careers. Yet, a networking event is only effective when it’s attended by the right people, or else it won’t deliver the desired results.

Networking 62

Networking Prospect Events Benefits 62

Bizzaboo

APRIL 19, 2023

A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Do you want to generate leads, increase brand awareness, or educate your audience? Identify your target audience. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

OCTOBER 3, 2023

Audience engagement took on an entirely new meaning when virtual and hybrid events arrived during the pandemic. This guide will help you understand audience engagement strategies from every angle, how to implement engagement efforts, and how to measure engagement accurately. Read on to master audience engagement in 2024 and beyond.

Audience 59

Audience Event Apps Registration Social Media 59

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. How should you be thinking beyond the traditional so that you can identify and reach colder audiences who are aren’t?

Advertising 105

Advertising Marketing Marketing B2B 105

Convene by PCMA

JANUARY 24, 2022

Understanding what your audiences need and want, and framing what sets your brand or event apart from others, will drive home that fear of missing out. While the beginning of the pandemic saw a huge boost for online events, audiences have shorter attention spans and attendees are spending less time engaged with virtual platforms.

Event Marketing 98

Event Marketing Attendee Marketing Marketing 98

Stova

AUGUST 1, 2024

Given that word-of-mouth is such a powerful marketing mechanic, how can event organizers level-up recruitment in professional networks? Event marketers need to optimize the way they communicate value to prospective attendees while economizing their marketing spend and protecting their time and their budgets.

Networking 52

Networking Marketing Marketing Registration 52

Convene by PCMA

NOVEMBER 24, 2021

In response to COVID-19, the 2021 event’s floorplan was designed to enable social distancing, and a new format allowed for more networking and one-hour blocks of programming. They’re happy to see their customers in person, they’re happy to see their prospects — but this state of grace will not last.

Trends 105

Trends Virtual Events Events Automation 105

Convene by PCMA

SEPTEMBER 9, 2021

So, how can event marketers use visuals to drive audience engagement and event attendance? Prospective attendees are more likely to identify with an event if they see other participants who look like them in attendance or on the speaker roster. Ninety-five percent of B2B buyers said they wanted shorter, highly visual content.

Event Marketing 81

Event Marketing Marketing Marketing B2B 81

Motivation Excellence

AUGUST 22, 2019

And a user-friendly, feature-rich database lets you provide valuable information to customers, prospects and others with ease. Always include an email list opt-in when you join a new social network. Promote your email newsletter at networking events. Businesses can see up to $44 for every dollar they spend on email marketing.

Social Media 130

Social Media Automation Trade Show Booking 130

Motivation Excellence

JUNE 15, 2024

They also aimed to provide educational resources, networking opportunities, and better access to company leadership. The event featured learning and networking sessions and world-class entertainment. They sought an engaging and self-funded travel incentive to reward their loyal customers and attract preferred prospects.

Incentives 100

Incentives Prospect Sustainability Production 100

Bizzaboo

SEPTEMBER 5, 2023

Event promotion is the art and science of elevating an event’s visibility and appeal to a target audience. Ship Prospective Attendees Edible Invitations Want to create a real, lasting impression? Or, create an infographic featuring the specifics about the last event to help prospective attendees get buy-in to attend.

Promotion 98

Promotion Registration Prospect Social Media 98

Convene by PCMA

JULY 15, 2024

Elevated matchmaking: Facilitate meaningful networking by generating relevant connections with exhibitors and potential partners that align with attendee profiles and goals. Will AI start to push prospective attendees and exhibitors toward more specialized, niche events versus larger shows? Vice versa?

SEO 111

SEO Retail Public Relations B2B 111

Convene by PCMA

OCTOBER 4, 2021

Engaging/exploring with visitors” is the top reason attendees say they attend in-person events, followed closely by networking with both exhibitors and peers. Almost all exhibitors (94 percent) responded favorably to the prospect of smaller, more qualified audiences. Knowing key exhibitors won’t be participating is the No.

Public Relations 98

Public Relations Trade Show Prospect Events 98

The MICE Blog

NOVEMBER 17, 2022

The awards ceremony at Design Offices München Atlas was well organised with fabulous food, interesting keynote speakers and workshops, and – of course – drinks and networking opportunities. The brief: What were its objectives; were there any particular considerations: timescales, logistical challenges, audience requirements etc? .

Location 130

Location Virtual Events Sustainability Attendee 130

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 116

Event Technology Platform Technology Technology 116

Convene by PCMA

JULY 19, 2023

Those needs, in order of priority are: discovering new products, building their network, and expanding their business. Lippman said the third point was probably the most important: “We have a new audience,” including new exhibit managers — 64 percent of them are brand new.

Management 98

Management Trade Show Sponsors Audience 98

Travel Daily Media

JULY 3, 2023

Nonetheless, with trading well up in most countries, attendees were pretty confident about the prospects for the year. The audience also participated in voting sessions which looked at the strategies of some new investment funds and some new tech start-ups.

Prospect 85

Prospect Sponsors Speakers Attendee 85

Motivation Excellence

JUNE 25, 2019

Here’s what you need to know about appealing to audiences via this time-honored medium. Saturation Direct Mail: Addressing an Audience. You can send mail to audiences based on factors like their incomes, household sizes and ages. Could direct mail marketing help you conquer outreach and keep people coming back for more?

Marketing 130

Marketing Marketing Advertising Audience 130

Social Tables

JANUARY 12, 2023

They send prospective event venues, hotels, and vendors the details of their upcoming event, and request a quote for the products or services required. Networking. Expert planning professionals have a trusted network of vendors, suppliers, venues, and coordinators on which they can rely. Comparison and Selection.

Planner 145

Planner Vendor Certification Event Planning 145

Convene by PCMA

NOVEMBER 5, 2021

In 2020 and throughout this year, their Amplify Event Series digital events offered continuing education credits for finance and accounting professionals which have been content-driven, meaning no expo, no networking. The decision to make the event free vs. fee was to broaden Workiva’s audience and build relationships.

Virtual Events 97

Virtual Events Registration Sponsors Events 97

Bizzaboo

APRIL 16, 2023

Whether you’re hosting a large-scale industry conference, an exciting product launch, or a professional workshop, employees will feed off the excitement and enjoy professional development and networking opportunities. Generating Leads Events are the perfect place to meet new business prospects and capture leads.

Retreat 104

Retreat Trade Show Events Prospect 104

DCI

OCTOBER 15, 2021

Organic Social Nurtures Your Destination’s Audience. Engagement with your organic destination marketing content can be even more meaningful than with your paid media, as prospective travelers have actively chosen to build a relationship with your destination brand. Reach a larger audience of prospective travelers.

Organization 72

Organization Social Media Prospect Audience 72

Bizzaboo

JUNE 15, 2022

A user conference is designed to excite and educate clients and prospects on your product’s latest features, your company’s future roadmap, and industry trends. People also attend user conferences to network with other folks in their industry. Tips for User Conference Planning. Pick a smart location.

Conference 78

Conference Prospect Events Vendor 78

Social Tables

FEBRUARY 9, 2018

Referral network. Ask your client contact if there’s someone they work with that they feel would enjoy joining you and invite a third person to be your guest and learn more about their business from two perspectives, thus doubling your networking potential. Network like a Boss. Some networking is best done in an unfamiliar pond.

Venue 112

Venue Marketing Marketing Social Media 112