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Once you understand how your audience behaves on different platforms, you can focus on being consistent and captivating where it matters. Across the more than 70 sessions, audience participation was encouraged. Put on a Show for Show Organizers in LA appeared first on Smart Meetings. 2025 lands in Houston, Texas, Dec.
It’s time to talk about audience engagement on event platforms! Event professionals are divided when it comes to implementing event technology to boost audience engagement. Event Platforms Are A Tool: Use It Wisely. First, Dustin shares his thoughts about audience engagement on event platforms.
But perhaps none other brings as many questions as the infamous choice of platform. And as virtual events kept evolving, planners were bombarded with dozens of features and opportunities from platforms swearing they were the next big thing. One of the worst things you can do is rush into your choice of platform.
Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy. 10 Benefits Of Event Platforms.
So, how can event organizers measure and increase attendee retention ? If you want to increase attendee retention, you need to figure out what makes your audience come back. Check social media platforms to see what your attendees like most about your event. The answer is to lean on analytics. Start Promoting At The Event.
Event platforms took the events industry by the storm. He says: down with third-party event platforms! He says: down with third-party event platforms! Event platforms unquestionably satisfy event planners’ needs, but are they really the only way to go forward? Third-Party Event Platforms Rule The Industry.
In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). We saw an incredible surge in event platforms , leaving many event planners confused. Which virtual event platform features to look for? The 22 Best Event Platforms To Use In 2022! The result?
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Finally, we explain how event platforms can help planners measure event ROI and reach their goals.
As listeners of the Event Tech Podcast already know, choosing the right event platform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best event platforms to use in 2022. They want to help planners go beyond Zoom calls.
One presenter at a recent conference made the mistake of scolding her audience to turn phones off and put them under their seats. She was met with groans; about a third of the audience left, and the rest ignored her command. Why Phones Aren’t as Bad as Show Organizers Think. So, why not capitalize on these second screens?
The challenge is designing events that speak to the needs of an audience that changed over the last three years. When considering audiences who historically couldn’t physically or financially attend, the idea of a hybrid event comes into play again. Ask and Deliver: “Ask your audience what they prefer,” said O’Grady.
The social media platform that is grabbing audiences and advertisers like no other—TikTok. Wondering if it makes sense for your organization? In this panel discussion, hear from 3 DMO thought leaders who have embraced this trending platform for their organization. Company * Phone Zip Code * Hidden How Can We Help?
Top Airline Ratings Platform Reveals Safest Airlines Airline safety has become a pressing concern for many passengers recently, with headlines of tragic plane crashes dominating the news. A leading group travel company has put together some amazing itineraries youll want to check out. The data doesnt lie.
Are you focusing on your events audience engagement this year? Of course, engaging a tired and jaded audience isn’t easy and that’s why we’re here to help. You also have to feed the needs of the audience to capture their attention and interact. If you need more, drop by our audience engagement webinar.
A long-anticipated reckoning after the boom of investment in virtual meeting platforms during Covid and an aggressive return to in-person events has sent many streaming platform companies scrambling to position themselves in the best light for a possible looming merger and acquisition season. But it isn’t one or the other.”.
If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. But its not only about using multiple platforms, its about how they are used. A strong strategy aligns platform purpose with content type to maximize impact.
While event organizers are getting good at planning in-person, hybrid and online events, booking the right speakers and keeping attendees engaged are still some of the biggest challenges. Speakers should also be diverse and reflect the audience’s makeup, keeping in mind that online events tend to attract an international audience.
What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. Why asynchronous events? Each gets full, undivided attention.
Professor and podcaster Scott Galloway predicted a nuclear and AI-powered future and entreated the audience to mentor young men looking for direction. This will get event organizers off the hamster wheel. How different? Author and TED Talk legend Brene Brown called on meeting strategists to stretch themselves. We can make a difference.
Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Event platforms and event apps, Event registration software, Other attendee tracking software solutions. MEASURING AUDIENCE ENGAGEMENT. Attendee tracking software can help you measure various audience engagement KPIs.
Because audiences are participating from home, it’s easy to get sidetracked by the dog or the mailman. A great way to keep your audience from tuning out during the event is to gamify some aspects of the experience. So why not use this magic chemistry to show appreciation to your audience and drive even more engagement?
Organizations can entertain, educate, inspire, sell, or do all of the above simultaneously. Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. But thanks to event technology solutions, such as event apps and platforms, that has changed.
marketing efforts : reach your audience through ads, social media, and email marketing. Today, it enables us to reach global audiences and automate many processes, all in a cost-effective way. Ask yourself: what is the function of an event platform ? After all, it could even be argued that platforms have become the new venues !
Thanks to this knack for adaptability, a surge in virtual events completely shifted the paradigm, and audiences were introduced to brand new ways to connect and experience the world. One of the most glaring hybrid event mistakes planners incur is ignoring the virtual audience (more on that later). Both audiences will thank you!
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Types of Conferences: A Diverse Landscape Conferences come in all shapes and sizes, each tailored to meet specific goals and engage a unique target audience.
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. “When you look at event apps and event platforms , 80% of them have the same basic features. The success of their event depends on it!
She’s an expert in building professional networks for member-based and attendee-driven organizations. Erica has helped organizations generate revenue ranging from half a million to over 6 million dollars. I started consulting for event organizers,” Erica says. I spent the first 20 years of my career as a global strategist.
Out of necessity, we mastered snazzy new ways to connect, play games, exercise, entertain, make lunch/dinner/drinks and build things through platforms online. Offering a hybrid format for your meetings and events may: Bring you more attendees, as well as greater community engagement between and with the virtual and in-person audiences.
So let’s give your audience what they want. If you’re just starting out, you can create event communities on platforms like Facebook and Slack. These platforms enable businesses to grow tight-knit communities and allow users to share content. Event platforms like Eventbrite are also popular.
The answer is to understand both your in-person and virtual audiences while creating powerful experiences for both. In this new era, event organizers must develop strategies for each audience. The point here is to create the right impact for each audience. Tapping into The Differences. Integrating Emerging Technology.
Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Here are some best practices for driving audience attendance in digital events.
Cut the Quality and You’ll Cut Your audience. You need to invest in a platform that supports high-quality broadcast video, and you need skilled professionals who can design compelling content to keep your audience engaged. A distracted audience is a lost audience. But we’re not so forgiving anymore.
Choose brands that share their core values with your audience. Use sponsorship platforms, such as Sponseasy , SponsorMyEvent , or SponsorPitch. Before pitching potential event sponsors, event planners and organizers need to know them well. Is it increased brand exposure, lead generation, or data insights into your audience? .
In June, organizations across America were excited about the return of in-person events, and the enticing potential of hybrid events. Community standards: Not only from place to place from organization to organization, different groups of employees have a different comfort level with the risk/reward calculation for live gatherings.
“I did this just last week, an event here in the UK that I was speaking at, where the organizer didn’t have a Q&A software, but I wanted to use that to engage with the audience. So, you don’t have to dive in with both feet, you don’t have to dive in with a ton of money” Audience Engagement Technology.
After a promising but brief return to in-person-only events in the spring, the Delta and Omicron variants forced many event organizers to renavigate a hybrid event landscape to engage both digital and physical audiences. Even as their hybrid events remain a work in progress, many organizers now see their long-tail potential.
Audiences will pay for quality content. Organizers can, should and will charge for virtual events, but they will need to be very high quality experiences.”. Approximately 80% of virtual events are free, according to the Evolution of Events Report. Your virtual audience will feel more engaged and seen if they have a dedicated emcee.
After two years of testing streaming platforms, meeting professionals are asking for more comprehensive solutions and a number of event technology companies have risen to the challenge. How it impacts you: The more turnkey streaming engagement platforms are, the easier it will be to distribute content more widely.
Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. Communities Live On Event Platforms. On event platforms, of course!
By the end of the piece, you’ll learn the questions you can ask using audience engagement software that will help you gather honest opinions from attendees, sponsors, exhibitors, and speakers — and how you can use that data to measure success, identify areas of improvement, and ultimately enhance your overall event strategy.
One of the positives that came out of the last 18 months is the ability to reach a broader audience through livestreaming. Even as events are coming back and in-person audiences are gathering around the world, a virtual component will forever be a way to add value to your event and to your attendees.
The number of attendees, sales, engagement, profit, new contacts – whatever is relevant to you and your organization. What specific organization goals will this event help you achieve? Virtual Event Platform. A pivotal piece of your virtual event will be the platform. What are the goals of your virtual event?
There are many ways to send out event notifications: via email, SMS, private messaging apps, and event platforms. How do you keep an inbox organized with all that email? However, I don’t think many event platforms are using them.” Choosing one over the other will depend on which one your audience uses.
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