Smart Meetings

MARCH 27, 2025

Read More : Wellness at Work: How Meeting Planners Can Enhance Productivity, Engagement and Retention Nichols suggested what he calls the GLADS approach. A sound bath activated singing bowls and bells to promote relaxation, stress reduction and a sense of shared well-being.

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Events Registration Entertainment Production 230

Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? If you’re the type who wants to watch instead of reading below, jump into our free audience engagement webinar ! Further, incentivize the games with prizes and you’ll have your audience buzzing with excitement!

Social Media 281

Social Media Audience Media Events 281

Techsytalk

NOVEMBER 28, 2016

You’re falling short on your marketing potential if you’re not using Pinterest for promoting your next event. This board belongs to hospitality and event planner Sara Berger. This is a good way of gauging the boards that will perform well with a general audience. What’s so special about this social network ?

Promotion 267

Promotion Social Network Social Media Events 267

Smart Meetings

MAY 3, 2021

Crowd control is going to be on meeting planners’ minds in the first few months of the post-pandemic era, and there’s no better model for how to herd the hordes than the Walt Disney Company. What should planners expect in terms of how their meetings will be different from how they were before COVID?

Planner 279

Planner Management Regulations Remote 279

Smart Meetings

AUGUST 30, 2024

How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?

Planner 233

Planner Meeting Regulations Insurance 233

Endless Events

MARCH 2, 2022

Perhaps one of the biggest perks this paradigm shift brings along is continuous audience engagement – one of the most talked-about pain points for event planners. Audience Engagement Stretches Beyond Singular Events. And so, transparent communication builds brand loyalty and further audience engagement.

Platform 333

Platform Audience Sponsors Events 333

Endless Events

FEBRUARY 21, 2018

You have traditional advertising, paid search, organic search, social media, content marketing, and email marketing to promote events at your disposal. With a limited marketing budget, how do you know the best way to digitally promote your event to attract the most attendees? I’m glad you asked. Sephora follows this exact plan.

Promotion 214

Promotion Marketing Marketing Automation 214

Endless Events

NOVEMBER 23, 2020

Arguably one of the biggest pain points for planners, driving engagement isn’t quite as hard as one might think. Back before virtual events were the norm, planners already dabbled in event apps. Because audiences are participating from home, it’s easy to get sidetracked by the dog or the mailman. Gamification Wins.

Attendee 358

Attendee Virtual Events Audience Entertainment 358

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Audience 149

Audience Speakers Attendee Virtual Events 149

Endless Events

APRIL 28, 2020

Even though virtual events are set to become the new normal, not many planners have experience with this paradigm. Because planners and companies aren’t sure which way is North right now, it’s easy to disregard the things that could make or break the virtual experience for everyone involved. 1 PowerPoint Heavy Content.

Virtual Events 349

Virtual Events Rehearsal Sponsors Events 349

Endless Events

FEBRUARY 11, 2022

It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard. Gamification should help planners achieve their event goals.

Platform 317

Platform Sponsors Social Media Events 317

Endless Events

FEBRUARY 4, 2022

Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom , in its limited form, is still a choice for many virtual event planners because it’s budget-friendly and easy to use. Enhanced virtual audience engagement.

Platform 348

Platform Benefits Virtual Events Registration 348

Smart Meetings

MARCH 14, 2025

Stronger Recall: Print ads drive a remarkable 77% higher brand recall compared to digital, making it more likely your audience remembers your hotel when its time to book. Highlight Offers: Use visually compelling print materials to display seasonal promotions or special packages, encouraging immediate action.

Platform 130

Platform Marketing Marketing Advertising 130

Endless Events

MAY 20, 2022

While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? F&B / Catering.

Social Media 348

Social Media Virtual Events Events Audience 348

Endless Events

FEBRUARY 28, 2023

So let’s give your audience what they want. Follow these six tips to blend event promotions with your 2023 marketing plan seamlessly. How will you promote this event? Decorations and event design Marketing and promotional materials Guest experience Start early, reach out to vendors, and store all your launch plans in one place.

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Endless Events

APRIL 8, 2022

Since the pandemic, many planners have started playing with using pre-recorded sessions rather than live and offering event content on-demand. What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. Event Planners Have Less On Their Plate. Why asynchronous events?

Audience 306

Audience Virtual Events Events Communications 306

Endless Events

JULY 10, 2020

Today, we’ll begin by addressing questions related to hybrid events that most planners considered at least a couple of times. Well, very simply put, a hybrid event is an experience that brings together people at a physical venue, where everything is taking place, with a virtual audience. Do I Have To Plan Two Different Events?

Virtual Events 347

Virtual Events Events Audience Rehearsal 347

Smart Meetings

MARCH 18, 2025

For suppliers looking to expand their business and stand out in a competitive landscape, one of the most lucrative opportunities involves connecting with meeting and event planners. Understand Your Target Audience: Who Are Meeting & Event Planners? To stand out, clearly communicate what makes your product or service unique.

Hospitality 130

Hospitality Marketing Marketing Social Media 130

Endless Events

FEBRUARY 24, 2021

In fact, according to our State of The Industry Survey , 64% of planners believe hybrid events will be the most common experiences in 2021. Fresh off of the steep learning curve that was virtual, planners must now brace for the challenges presented by hybrid. And venues have been paying attention to the upcoming needs of planners!

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Venue Remote Incentives Production 358

Endless Events

JULY 17, 2020

As event planners learn how to transition into the hybrid model , they must acknowledge it comes with its own set of challenges. Because this time around, you don’t have to worry about just one audience. One of the biggest pitfalls of hybrid events is neglecting the virtual audience. The Virtual Audience.

Networking 279

Networking Remote Audience Events 279

Endless Events

MAY 18, 2020

You can create a podcast that features your audience, speakers, and sponsors as a new way to sell sponsorship slots and stay relevant. We break down each step of creating a podcast along the way so that you can use podcasting as a new revenue stream for events and offer even more value to your audience. A great solution? Don’t worry.

Sponsors 367

Sponsors Publishing Virtual Events Audience 367

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Whether event planners intentionally design them or not, attendees will have had an experience at an event. In a sense, all events are experiential.

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

APRIL 30, 2021

Now, venues also play a big part in promoting attendee safety and facilitating the technology necessary to engage the virtual audience. The support planners require from their venues increases tenfold in face of a hybrid future. It’s no longer just about the experience taking place on-site. Does it have its own studio?

Venue 358

Venue Events Audience Technology 358

Endless Events

JUNE 5, 2020

Our main goals here has been to educate planners everywhere on the subject – and make them realize just how cool and engaging virtual events can be. After you took the time to learn about mistakes to avoid , how to engage your audience , and sponsorship deals , we want you to think about how to entertain attendees.

Entertainment 341

Entertainment Attendee Virtual Events Audience 341

Endless Events

APRIL 1, 2022

However, event planners still struggle to secure long-lasting relationships with event sponsors. Finding, pitching, and keeping event sponsors is not a gamble – it’s a process that event planners need to carefully prepare for. Choose brands that share their core values with your audience. Think about your attendees.

Sponsors 296

Sponsors Proposal Events Preparation 296

Smart Meetings

MARCH 21, 2025

Here are five reasons why incorporating surprise perks into your hotel sales strategy can transform relationships, promote loyalty, and ultimately increase bookings (and ROI). Surprise Perks Leave a Lasting Impression Most meeting planners evaluate hotels based on predictable factors: space, facilities, amenities, and cost.

Booking 130

Booking Retreat Planner Banking 130

Endless Events

FEBRUARY 7, 2018

The projections turn the venue into a beautiful billboard promoting your event and exciting guests. Floral archways have remained the evergreen go-to choice for a grand entrance for event planners for centuries. They also work as event promotion and marketing being spread across attendees social media channels. Conclusion.

Events 320

Events Attendee Sponsors Audience 320

Smart Meetings

MAY 31, 2022

After an almost two-year hiatus, planners and event organizers who have moved ahead with physical-only events have been disappointed with attendance. Either way, meeting planners need to organize with both online and physical attendees in mind. Run social media campaigns to promote meetings and compile hashtags for attendees to use.

Meeting 306

Meeting Social Media Trade Show Technology 306

Endless Events

MARCH 7, 2022

But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? Event planners should have somebody available to them 24/7. And finally, software companies should see event planners as long-term partners rather than one-time customers. The success of their event depends on it!

Platform 380

Platform Event Apps Events Event Technology 380

Endless Events

JUNE 10, 2022

Survey Your Audience To Get Post-Event Feedback. It’s the fuel you’ll need to improve your future events, as well as a way to maintain a connection with your audience. The fastest and easiest way to survey your audience is during the event itself. Did we promote to the right audience for the event?

Meeting 348

Meeting Sponsors Audience Events 348

Endless Events

JUNE 19, 2020

You’re either a planner eager to learn how you can set your virtual speaker up for success, or you’re a speaker looking to be trained in the art of virtual presentations. You might also just be a curious person, but for the sake of purpose, let’s assume you’re either a planner or a speaker. For The Speakers. #1

Virtual Events 352

Virtual Events Speakers Rehearsal Events 352

Endless Events

AUGUST 18, 2020

Not with enthusiasm, but with a sense of duty and obligation to ourselves, our industry, and our audiences. Back when the novelty of the pandemic was hitting the industry, it was more than excusable for planners to pivot their events to virtual in a very small amount of time. But we rose to the occasion and did what we had to do.

Virtual Events 348

Virtual Events Rehearsal Production Events 348

Endless Events

FEBRUARY 3, 2021

But as the world moves towards more inclusivity each day that passes, planners must ensure that the experiences they craft reach as many people as possible. It’s already overwhelming for first-time, able users to figure out the ins and outs of the platforms, and it only gets increasingly complicated for disabled audiences.

Virtual Events 374

Virtual Events Events Platform Audience 374

Smart Meetings

SEPTEMBER 23, 2021

Know your audience. Make sure it stays true to audience needs. If infections spike and you need to cancel your in-person event, you’ll still have valuable digital content to share with your audience. A good hybrid strategy also expands audience reach and event lifecycle. This is the question planners ask me the most.

Speakers 246

Speakers Audience Registration Sponsors 246

Smart Meetings

FEBRUARY 4, 2019

In a recent strategic planning worksheet, “ A Planner for Cultivating Better Events ,” brand experience company Freeman lays out the strategy behind creating a brand experience that makes attendees feel valued, while also providing value. Become Your Audience. For an event planner, the planning never really ends.

Social Media 226

Social Media Planner Attendee Technology 226

Endless Events

JUNE 29, 2018

While travel might be exciting, event planners know that it can be tough at times. Managing your contacts, from your audience to security, is also important. Of course, there are the various tools of promotion and the whole registration affair which needs to be as smooth as possible.

Destination Management 209

Destination Management Airlines Management Travel 209

Endless Events

JULY 25, 2018

Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience. To really engage the audience you’ll need to find someone that appeals to them and can provide a unique feel to your event. Most events no longer want basic conference speakers.

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Speakers Conference Audience Event Apps 221