Advanced Travel and Tourism

OCTOBER 21, 2021

There are pros of both SEO and SEM, and the main similarity is that both require keyword research to determine what the target audience is searching for. Each step usually goes something like this: Decide which product or service you wish to advertise. Using an SEM Strategy. Get clear on the type(s) of travelers you want to target.

Audience 246

Audience SEO Advertising Social Media 246

Smart Meetings

SEPTEMBER 19, 2023

Immersive experiences are easy production hacks In an age where we’re competing with nearly-addictive , user-generated social media content and experiences like Oppenheimer in IMAX 70mm, many of us are kept up at night wondering how we’re going to earn the audience’s attendance, and keep their attention, at our next event.

Audience 246

Audience Fashion Social Media Production 246

Social Tables

NOVEMBER 29, 2023

If you’re running an event venue business today, social media must be part of your venue marketing strategy. But how can you make sense of the many social media options and use your time effectively? In this post, we’ll help you hone in on the top event social media platforms. Drive more leads?

Social Media 148

Social Media Media Venue Marketing 148

Endless Events

MAY 20, 2022

When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? After all, they need to hire more event staff, pay for a virtual event platform, and engage two audiences in two completely separate ways while ensuring they can also interact with one another.

Social Media 348

Social Media Virtual Events Events Audience 348

Endless Events

FEBRUARY 22, 2019

It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Event gamification comes in many forms and has the power to transform your event into one that delights your audience. having 50% more social media impressions than your previous event).

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Smart Meetings

JANUARY 4, 2024

No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more. Here are some best practices for driving audience attendance in digital events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Endless Events

JULY 10, 2020

Well, very simply put, a hybrid event is an experience that brings together people at a physical venue, where everything is taking place, with a virtual audience. And it’s even better because you can harness technology capabilities to add a virtual audience to the experience. Do I Have To Plan Two Different Events?

Virtual Events 347

Virtual Events Events Audience Rehearsal 347

Endless Events

MARCH 24, 2022

We’ve outlined 77 event KPIs and divided them into eight major groups: general and attendee event KPIs , financial event KPIs , marketing KPIs , audience engagement KPIs , presenter KPIs , sponsorship and tradeshow KPIs , event networking KPIs , community KPIs. Event platforms have transformed how we measure audience engagement KPIs.

Platform 334

Platform Sponsors Events Social Media 334

Endless Events

APRIL 24, 2018

Check out the epic resources mentioned in this episode: How To Engage Your Audience – #EventIcons Episode 87. Audience Interaction Blog. 7 Ways to Make Your Team Meetings More Productive with Slido. Audience Response App. Interactive Meeting Technology, LLC. 73 Questions with Anna Wintour. 8 Mile (Movie). SocialPoint.

Audience 189

Audience Trade Show Consulting Technology 189

Smart Meetings

MARCH 18, 2025

Understand Your Target Audience: Who Are Meeting & Event Planners? To stand out, clearly communicate what makes your product or service unique. Ask yourself: What makes my venue, service, or product indispensable to planners? What can I offer that competitors cannot? Ready to take your strategy to the next level?

Hospitality 130

Hospitality Marketing Marketing Social Media 130

Endless Events

JUNE 15, 2022

Additionally, they are much more likely to spend money on experiences rather than products. The job of an experiential marketer is to make that experience unforgettable and enjoyable, prompting the customer to develop an emotional bond with the product or brand. Give them a chance to try your product or interact with it tangibly.

Marketing 296

Marketing Marketing Audience Social Media 296

Dana Communications

FEBRUARY 6, 2023

Chances are your audience can. TikTok is one of the fastest-growing social apps to hit the planet. In fact, it could even be more important for brands to have an active presence on TikTok than any other form of social media today. Social media has changed the ad landscape of today immensely.

Marketing 49

Marketing Marketing Social Media Media 49

Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz.

Social Media 130

Social Media Promotion Media Marketing 130

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Think of it this way: UGC allows you to market with your audience instead of at them. So how is UGC beneficial to tourism?

Benefits 244

Benefits Tourism Tourism Social Media 244

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Think of it this way: UGC allows you to market with your audience instead of at them. So how is UGC beneficial to tourism?

Benefits 242

Benefits Tourism Tourism Social Media 242

Smart Meetings

FEBRUARY 22, 2022

Don’t pour your efforts into an excellent script only to neglect the production process! Make audience input easy. The secret to facilitating meaningful social connections is to provide spaces and channels for formal and informal interaction to flourish. Harness the power of social media at every stage.

Social Media 246

Social Media Remote Online Audience 246

Smart Meetings

JUNE 11, 2021

What can meeting professionals learn from this popular pop-up social media craze? Audiences flocking to immersive shows are looking for something else—a story, an escape, a spectacle. Scarce, Personalized and Social-Media Optimized. Tell a Vivid Story.

Social Media 279

Social Media Meeting Media Production 279

Endless Events

APRIL 14, 2022

They’ll also go over stage design, the production team, and give credit where credit is due. As for the slap, they offer their thoughts as event profs with deep knowledge of how event production works. Oscars 2022: Stage Design & Production Value. He’s yelling from the audience and you can hear him clear as day.

Speakers 317

Speakers Social Media Production Preparation 317

Endless Events

MARCH 2, 2022

Perhaps one of the biggest perks this paradigm shift brings along is continuous audience engagement – one of the most talked-about pain points for event planners. The pandemic normalized virtual events , improved their production quality, and sped up the adoption of event platforms. One login, endless value.

Platform 333

Platform Audience Sponsors Events 333

Endless Events

JULY 12, 2018

Using event apps and social media to measure engagement. Shortly, we’ll be looking at using apps, social media and surveys as tools to measure your attendee engagement as a more subjective means of how to measure event marketing success. Use social media to measure engagement. Using registration metrics.

Event Marketing 272

Event Marketing Marketing Marketing Social Media 272

Endless Events

FEBRUARY 11, 2022

It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard. No wonder it has become one of the most popular benefits of event platforms !

Platform 317

Platform Sponsors Social Media Events 317

Endless Events

MAY 16, 2022

After all, the world-famous exercise equipment company has managed to grow a strong community through its content delivery, social media presence, and audience engagement. They talk about the technology, production, content, diversity, and gamification aspects of Peloton. High Production Value.

Audience 317

Audience Events Online Planner 317

Convene by PCMA

NOVEMBER 28, 2022

As part of our Events Industry Forecast , Convene asked Sara Fellows, director of social media at mdg, to pick which social-media channels she thinks are best for promoting events. User statistics came from Sprout Social.). Here’s what she had to say. Instagram. 2 billion monthly global active users.

Social Media 105

Social Media Media Organization Platform 105

Bizzaboo

JANUARY 6, 2025

Types of Conferences: A Diverse Landscape Conferences come in all shapes and sizes, each tailored to meet specific goals and engage a unique target audience. Trade Shows: Showcasing the latest products, services, and technologies, trade shows provide a platform for businesses to connect with potential customers and partners.

Conference 105

Conference Management Automation Social Media 105

Endless Events

APRIL 23, 2021

Think about it: you’re now going to great lengths to provide virtual and hybrid audiences with broadcast-quality videos. You’re renting studios, hiring technicians, engineers, and production teams. In some cases, video editors are spending long hours in post-production in order to craft the best possible video content.

Social Media 316

Social Media Events Virtual Events Audience 316

Endless Events

NOVEMBER 23, 2020

As a production company, we get a lot of questions about virtual attendee engagement. Because audiences are participating from home, it’s easy to get sidetracked by the dog or the mailman. A great way to keep your audience from tuning out during the event is to gamify some aspects of the experience. Gamification Wins.

Attendee 358

Attendee Virtual Events Audience Entertainment 358

Smart Meetings

MAY 31, 2022

For sure, there are a significant percentage of meeting attendees that can’t wait to participate in person; but organizers and planners found out during the first several months of 2022 that a sizable audience of previous attendees were more than happy to participate virtually. And speaking of social media, don’t overlook this now-old friend.

Meeting 306

Meeting Social Media Trade Show Technology 306

Endless Events

FEBRUARY 28, 2023

So let’s give your audience what they want. Create a Launch Plan Leading Up to Your Big Event Treat your event like it’s the biggest product launch of the decade for your company. This is your tribe: these are the people who want to chat about your business, attend your events, and buy products. People are aching for events.

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Smart Meetings

JANUARY 17, 2019

Spread Information to a Larger Audience. The more open you are to educating your audience, the more you’ll be seen as a credible and authoritative source within your industry. Want to promote your conference on social media? More product purchases? Benefits of Videoing Your Next Conference. Generate More Leads.

Conference 241

Conference Social Media Promotion Website 241

Dana Communications

MARCH 28, 2022

It can be used in a variety of contexts, like on a website, in emails, social media, etc. You can showcase different products, settings or experiences. Customers can familiarize themselves faster by listening to a brand demonstrate or share their product, and it also helps put themselves squarely in the shoes of the presenter.

Marketing 246

Marketing Marketing Social Media Manufacturing 246

Endless Events

APRIL 28, 2020

Keeping your audience engaged will be one of the hardest tasks associated with putting together a successful virtual event. Your content will be pivotal in assuring you hook the attention of the audience. Failing to take into consideration the technical aptitude of your audience is up there with the most common virtual event mistakes.

Virtual Events 349

Virtual Events Rehearsal Sponsors Events 349

Endless Events

OCTOBER 12, 2020

Patterns of consumption have indeed changed drastically when compared to a pre-social media world. In this particular case, we’re not talking about engagement between attendees, but rather the complex relationship between the talking heads and the audience. But when it came to events, things remained pretty much linear.

Virtual Events 339

Virtual Events Audience Speakers Social Media 339

Endless Events

JUNE 10, 2022

Survey Your Audience To Get Post-Event Feedback. It’s the fuel you’ll need to improve your future events, as well as a way to maintain a connection with your audience. The fastest and easiest way to survey your audience is during the event itself. Social media. free ticket to your next in-person event).

Meeting 348

Meeting Sponsors Audience Events 348

Endless Events

MAY 18, 2020

You can create a podcast that features your audience, speakers, and sponsors as a new way to sell sponsorship slots and stay relevant. We break down each step of creating a podcast along the way so that you can use podcasting as a new revenue stream for events and offer even more value to your audience. A great solution? Don’t worry.

Sponsors 367

Sponsors Publishing Virtual Events Audience 367

Advanced Travel and Tourism

JUNE 30, 2021

User-generated content (UGC) is what it sounds like: content created by people who have used certain products or services. . The TV brand and store won your business simply because a past customer shared about their product. Instead of speaking to your audience, you’re joining hands with them. Grow Your Social Media Channels.

Benefits 246

Benefits Marketing Marketing Social Media 246

Endless Events

MARCH 25, 2020

In the process, you’ll also want to define your target audience clearly, since this is a stepping stone for many aspects of planning and execution. Do you just want a speaker talking to the audience? Do you want the audience to engage? Determine Your AV And Production Needs. These are all things to consider.

Virtual Events 340

Virtual Events Event Planning Speakers Events 340

Endless Events

MARCH 10, 2020

In addition to our training courses and really trying to serve the needs of a lot of our niche audiences that we really can’t serve all of them at our live events” The Planning Process For A Virtual Event. So yeah, rehearsals are important” Production Value. How can we ensure a virtual audience stays engaged?

Virtual Events 398

Virtual Events Speakers Rehearsal Events 398