Endless Events

AUGUST 25, 2022

Let’s figure out how to measure your event audience engagement. . To measure event audience engagement, track these 14 KPIs for your next event. . Look for sessions with high attendance and low drop-off rates to better understand event audience engagement. . The only problem is that there are so many KPIs to analyze.

Audience 317

Audience Registration Social Media Events 317

Techsytalk

NOVEMBER 15, 2018

Fortunately, with the help of social media , things can be a bit easier. No matter what you plan to organize, know that you should never underestimate the power of social media. Facebook is without a doubt the most popular social network and it is followed by Twitter and Instagram. Yes, social media helps here too.

Social Media 232

Social Media Media Social Network Networking 232

Endless Events

APRIL 13, 2022

If you want to increase attendee retention, you need to figure out what makes your audience come back. Check social media platforms to see what your attendees like most about your event. Each event planner should know what makes their particular audience tick and get competitive. Ask For Feedback, Then Act On It.

Audience 315

Audience Attendee Social Media Registration 315

Endless Events

AUGUST 4, 2021

One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. Audience Response Systems Are Not New.

Audience 317

Audience Event Apps Technology Technology 317

Smart Meetings

JUNE 1, 2022

“Know thy audience!” When it comes to engagement success, “You need to start by diving into what your audience really likes, then dig a bit deeper to uncover what life is like around them,” says Dahlia. Now, more than ever, a feel-good moment is going to resonate, no matter the age of your audience” shares Dahlia.

Audience 276

Audience Social Media Speakers Registration 276

Endless Events

MARCH 16, 2018

Are you focusing on your events audience engagement this year? Of course, engaging a tired and jaded audience isn’t easy and that’s why we’re here to help. You also have to feed the needs of the audience to capture their attention and interact. If you need more, drop by our audience engagement webinar.

Audience 258

Audience Social Media Remote SEO 258

Endless Events

MAY 18, 2018

Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. They can bend their corner of social media to their will, and when that coincides with yours, you can reach more people and stand out in your niche.

Audience 263

Audience Registration Social Media Events 263

Smart Meetings

SEPTEMBER 27, 2018

One presenter at a recent conference made the mistake of scolding her audience to turn phones off and put them under their seats. She was met with groans; about a third of the audience left, and the rest ignored her command. Rather than being a distraction, mobile devices can be the surprising key to increasing audience engagement.

Audience 263

Audience Social Media Attendee Platform 263

Smart Meetings

DECEMBER 26, 2024

An empowering takeaway from MarComm Strategist Sherron Washington is that when it comes to social media, sometimes less is more. Once you understand how your audience behaves on different platforms, you can focus on being consistent and captivating where it matters.

Organization 245

Organization Trade Show Education Certification 245

Advanced Travel and Tourism

OCTOBER 21, 2021

There are pros of both SEO and SEM, and the main similarity is that both require keyword research to determine what the target audience is searching for. Of course, part of the SEM process is about learning from your target audience and adjusting to their needs. Using an SEM Strategy. Evaluate the data, then repeat and improve.

Audience 246

Audience SEO Advertising Social Media 246

Social Tables

NOVEMBER 29, 2023

If you’re running an event venue business today, social media must be part of your venue marketing strategy. But how can you make sense of the many social media options and use your time effectively? In this post, we’ll help you hone in on the top event social media platforms. Drive more leads?

Social Media 148

Social Media Media Venue Marketing 148

Smart Meetings

SEPTEMBER 19, 2023

Immersive experiences are easy production hacks In an age where we’re competing with nearly-addictive , user-generated social media content and experiences like Oppenheimer in IMAX 70mm, many of us are kept up at night wondering how we’re going to earn the audience’s attendance, and keep their attention, at our next event.

Audience 246

Audience Fashion Social Media Production 246

Dana Communications

MARCH 24, 2025

Email Marketing Matters in 2025 Despite the rise of social media and other digital channels, email has something that others lack: intimacy. Your message goes straight to your audience. A/B Testing Is Your Friend Test different subject lines, visuals and calls-to-action to see what resonates most with your audience.

Tourism 130

Tourism Tourism Marketing Marketing 130

Endless Events

FEBRUARY 22, 2019

It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Event gamification comes in many forms and has the power to transform your event into one that delights your audience. having 50% more social media impressions than your previous event).

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz.

Social Media 130

Social Media Promotion Media Marketing 130

Dana Communications

AUGUST 20, 2024

They connect with a local travel influencer known for giving their audience authentic reviews and experiences. According to DigitalMarketingInstitute.com , 49% of consumers depend on influencer recommendations and, even better, 40% have purchased something after seeing it on social media. Who is their audience?

Social Media 246

Social Media Audience Media Communications 246

Endless Events

MAY 20, 2022

When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? After all, they need to hire more event staff, pay for a virtual event platform, and engage two audiences in two completely separate ways while ensuring they can also interact with one another.

Social Media 348

Social Media Virtual Events Events Audience 348

Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Smart Meetings

FEBRUARY 22, 2022

Make audience input easy. During the registration process, ask people what they expect or want to get out of their attendance; allow audience members to submit questions to speakers in real-time using question boxes or chat functions; use feedback tools to capture audience input at various points during and after the event.

Social Media 246

Social Media Remote Online Audience 246

Dana Communications

FEBRUARY 6, 2024

People just can’t get enough of social media. Sprout Social has the usage stats to back this up: reporting an estimated 4.89 billion worldwide users visiting, on average, seven different channels a month to rack up 151 minutes spent on social media daily. Contact Lynn Kaniper at 609.466.9187 ext.

Marketing 246

Marketing Marketing Social Media Media 246

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Think of it this way: UGC allows you to market with your audience instead of at them. So how is UGC beneficial to tourism?

Benefits 244

Benefits Tourism Tourism Social Media 244

Dana Communications

FEBRUARY 6, 2023

Chances are your audience can. TikTok is one of the fastest-growing social apps to hit the planet. It’s no wonder this media sensation is a marketer’s dream for anyone between the ages of 13 and 60. If your content aligns with that of a user’s previously watched videos, viola- you have an audience very likely to be interested.

Marketing 49

Marketing Marketing Social Media Media 49

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Think of it this way: UGC allows you to market with your audience instead of at them. So how is UGC beneficial to tourism?

Benefits 242

Benefits Tourism Tourism Social Media 242

Bizzaboo

JANUARY 6, 2025

Types of Conferences: A Diverse Landscape Conferences come in all shapes and sizes, each tailored to meet specific goals and engage a unique target audience. A thoughtful planning process is key to ensuring the event aligns with your goals and resonates with your target audience.

Conference 105

Conference Management Automation Social Media 105

Endless Events

FEBRUARY 11, 2022

It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard. No wonder it has become one of the most popular benefits of event platforms !

Platform 317

Platform Sponsors Social Media Events 317

Smart Meetings

JUNE 21, 2021

Without audience interaction and engagement, solo presenters have to be experts in their fields who can share personal experiences and stories to keep the audience interested. Speakers should also be diverse and reflect the audience’s makeup, keeping in mind that online events tend to attract an international audience.

Online 328

Online Attendee Speakers Social Media 328

Dana Communications

DECEMBER 19, 2023

Because Instagram delivers proven engagement with your audience and holds huge sway in travel inspiration. Yet many marketers DO question whether or not TikTok should be part of their social media strategy. 117 or lkaniper@danacommunications.com to partner with a social media powerhouse. Of course not!

Social Media 241

Social Media Advertising Trends Media 241

Endless Events

MARCH 24, 2022

We’ve outlined 77 event KPIs and divided them into eight major groups: general and attendee event KPIs , financial event KPIs , marketing KPIs , audience engagement KPIs , presenter KPIs , sponsorship and tradeshow KPIs , event networking KPIs , community KPIs. Event platforms have transformed how we measure audience engagement KPIs.

Platform 334

Platform Sponsors Events Social Media 334

Smart Meetings

MARCH 18, 2025

Understand Your Target Audience: Who Are Meeting & Event Planners? With that in mind, here are some best practices to consider, focusing on sponsoring industry newsletters, placing banner ads on relevant websites, and leveraging social media. Ready to take your strategy to the next level?

Hospitality 130

Hospitality Marketing Marketing Social Media 130

Endless Events

JANUARY 19, 2021

As the Director of Events for the Social Media Examiner , Phil was also faced with a brand new set of challenges once the pandemic hit. As we mentioned above, the folks at Social Media Examiner aren’t new to this virtual event space. Content For Virtual Events: The Audience. This Is Where We Are.

Virtual Events 348

Virtual Events Speakers Events Social Media 348

Endless Events

MARCH 2, 2022

Perhaps one of the biggest perks this paradigm shift brings along is continuous audience engagement – one of the most talked-about pain points for event planners. With it comes the community model: an opportunity to stay connected with your audience, exhibitors, and sponsors throughout the entire year rather than just for several days.

Platform 333

Platform Audience Sponsors Events 333

Endless Events

MAY 8, 2023

Imagine an event where the audience takes the reins, curating the perfect musical experience by making real-time requests and communicating with the band. We’ll also discuss the importance of knowing your audience, adapting to changing expectations around event duration, and the future innovations that uRequest Live has in store.

Audience 177

Audience Entertainment Events Virtual Events 177

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Audience 149

Audience Speakers Attendee Virtual Events 149

Dana Communications

NOVEMBER 5, 2024

Regardless of what the thread is, there must be one so you can determine your audience. Which leads to our next question… Is there a sizeable target audience? Also, while your audience may and should be niche, it can’t be so niche that it hinders the possibility of a true following. Are there established points of interest?

Tourism 130

Tourism Tourism Advertising Regulations 130

Endless Events

NOVEMBER 23, 2020

Because audiences are participating from home, it’s easy to get sidetracked by the dog or the mailman. People weren’t any less excited about bands streaming tiny desk concerts or magicians giving them a free show through their social media channels. Look, content matters – a lot. Gamification Wins.

Attendee 358

Attendee Virtual Events Audience Entertainment 358

Endless Events

JULY 12, 2018

Using event apps and social media to measure engagement. Shortly, we’ll be looking at using apps, social media and surveys as tools to measure your attendee engagement as a more subjective means of how to measure event marketing success. Use social media to measure engagement. Using registration metrics.

Event Marketing 272

Event Marketing Marketing Marketing Social Media 272

Endless Events

OCTOBER 18, 2022

Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Here’s what you need to define to get started with your event marketing strategy: Learn as much as you can about your target audience and create attendee personas. These may include: Social media.

Event Marketing 347

Event Marketing Marketing Marketing Events 347