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6 Attendee Retention Tips: Keep Your Audience Coming Back

Endless Events

If you want to increase attendee retention, you need to figure out what makes your audience come back. Check social media platforms to see what your attendees like most about your event. Each event planner should know what makes their particular audience tick and get competitive. Ask For Feedback, Then Act On It.

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Video Marketing Trends to Watch in 2022

Advanced Travel and Tourism

Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. Destinations can encourage travelers to record and share their experiences on social media. There are chances to reach more diverse and engaged audiences.

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MICE professionals

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Data Collection & Privacy: What to Know in 2022

Advanced Travel and Tourism

Marketers can keep up by pivoting into other ways of collecting information from their audiences. Privacy and data collection are constantly changing, but here’s what we know so far: The more data you have, the better you can target your audience effectively. But don’t panic. Like what you see?

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Email Marketing Software in the Travel Industry: Benefits, Challenges, and Success Stories

AltexSoft Travel

Businesses are challenged to keep their audience well informed at the same time as inspiring them to jet-set. Content strategists will have to find new ways to entice their audiences to provide more information about themselves in a time where users are growing skeptical of having their data collected. Personalization.

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Beyond Discounts: 7 Innovative Strategies To Build Event Sponsor Incentives 

Bizzaboo

Place sponsor branding on interactive social media challenges or campaigns to encourage audience participation while amplifying sponsor messaging and fostering community engagement and brand advocacy. These incentive ideas enable sponsors to captivate audiences, generate buzz, and leave a lasting impression.

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Event Predictions for 2025

Convene by PCMA

And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants. For the year ahead, we predict AI will transform global audience acquisition and engagement.

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How To Craft Enticing Event Sponsorship Packages

Bizzaboo

Sponsors contribute funds and services for promotional opportunities, such as branding and speaking engagements, but they also bring expertise, industry connections, and credibility, helping to draw larger audiences and enhance event experiences. Is it the audience size, the quality of attendees, unique content, or networking opportunities?