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How Drip Email Campaigns Can Revolutionize Your Hotel Sales Strategy

Smart Meetings

Effective drip campaigns can help you automate personalized communication to engage potential guests, convert casual inquirers into bookings, and even rekindle relationships with past clients. Lets dive into how this strategy can transform your hotels sales efforts. Ready to see real results?

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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Marketing Automation Software: Platforms like Marketo or Pardot can track email engagement, content downloads, and other digital interactions that precede bookings. Utilize Email Nurture Sequences: Build automated email campaigns that provide increasingly specific information based on prospect engagement.

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MICE professionals

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2019’s Biggest Event Tech Trends

Endless Events

Event Automation. However, thanks to recent developments in technology, event automation can help both event profs in the planning and execution of events and attendees have the best event experience possible. Event automation allows eventprofs to automate tasks, create workflows, cut costs. Saves Planners Time.

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Maximizing Event ROI: How to Measure, Optimize, and Prove Event Success

Bizzaboo

Many event teams use multiple toolsCRMs, event management platforms, marketing automation softwarethat dont communicate with each other. This means connecting your event management software with your CRM and marketing automation tools, creating a single source of truth for event data. Another major challenge?

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How to Engage your Audience on Social Media and Other Event Tips

Endless Events

Once you have all of these elements down, your social media campaign will be abuzz with real people communicating with your brand, and following your every post. Best of all, there’s nothing to download! These five factors take care of engagement across all levels, from the emotional to the practical.

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Event Lead Retrieval: Apps, Gamification, Data & Follow-Ups

Bizzaboo

Post-event communication Effective post-event communication plays a critical role in converting leads to customers. By automating data collection, your team can focus on delivering a great event experience while ensuring no valuable leads slip through the cracks. Lead retrieval apps are capable of a lot.

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Why It’s Time to Get Serious About AI for Events

Smart Meetings

Learn More: Download the State of Event AI White Paper Allowing technology to check the boxes on the tactical work affords meeting professionals the time to design events that are inclusive, personalized, non-linear and iteratively better each time because the new treasure trove of data will allow you to learn and improve faster than ever.

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