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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Amplifying Your Event Promotion: How to Use Automated Email Campaigns for Maximum Impact

Traveler's Q

Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages. In this article, we will discuss how to amplify your event promotion by using automated email campaigns for maximum impact.

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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

People will attend your event because they are already interested in your brand, but they have to know about the event and your business in the first place. Marketing the event will help you warm and retain customers; nevertheless, someone has to do the job of designing and sending out ads.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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How Event Technology Will Benefit Your Events

Endless Events

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. The Benefits Of Event Technology & Effective Communication.

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How to Leverage Professional Networks When Marketing Events

Stova

Given that word-of-mouth is such a powerful marketing mechanic, how can event organizers level-up recruitment in professional networks? While the event industry has largely completed its post-pandemic course correction, two challenges have remained consistent: burned-out teams and stretched budgets.

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From Matchmaking To Content Creation: How AI Is Revolutionizing Event Planning

Endless Events

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. Use this free AI tool to generate event theme ideas, research venues, plan engaging icebreakers, and create an event budget.