Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Event App Engagement. #

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Marketo, for example, makes automation with other platforms easier. Usually, this involves integrating your various workflows to make everything fit together well. Both of these have their own pros and cons.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Endless Events

MAY 22, 2020

No, having their names read by an automated voice and watching a pre-recorded speech from their dean was not their ideal graduation, but they sure made the most of it! However, if you have a unique, exciting, niche subject to talk about, podcasts are a great way to generate revenue and market your event/business. ?

Virtual Events 177

Virtual Events Automation Social Media Online 177

Convene by PCMA

DECEMBER 11, 2024

Millennial and Gen Z event attendees prefer immersive experiences, personal relevance, and immediate engagement trends that are poised to change meetings and events. 2024 has certainly been event ful year. In 2025, video with dominate event marketing, and data will remain the most valuable asset to build on in 2025.

Trade Show 52

Trade Show Social Media Events Trends 52

Convene by PCMA

MARCH 16, 2022

It’s more important than ever to optimize large media files to minimize download time and to use tools like content-delivery nodes (CDNs) and “lazy loading,” which allow your website to load in stages and reach the critical threshold of usability while your large media assets are still on the way.

Website 111

Website SEO Automation Social Media 111

MeetingsNet

NOVEMBER 1, 2017

You can repurpose your event content to provide easy entry points for people all year round who can’t make it to your live event. Nurture via automation. You can leverage content downloads, data, and behavioral information to create messaging that’s more relevant and contextual and so means more to potential customers.

Marketing 67

Marketing Marketing Meeting Website 67

Bizzaboo

DECEMBER 18, 2022

Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing.

Management 123

Management Sponsors Registration Speakers 123

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Bizzaboo

OCTOBER 18, 2023

This type of software for event planners provides a centralized platform where planners can manage tasks such as event registration, attendee engagement, venue selection, speaker scheduling, ticketing, and much more, all within a single interface. Event Marketing Software Must-haves 18. Need help with event marketing?

Management 110

Management Sponsors Registration Speakers 110

Bizzaboo

MAY 7, 2023

Since there are only so many hours in the day, many event teams are turning to generative AI tools like ChatGPT to expedite the event planning, marketing, and content creation processes. ChatGPT has generated a ton of buzz over the last several months, but it’s not the only generative AI tool on the market.

Automation 52

Automation Social Media Events Training 52

Bizzaboo

FEBRUARY 20, 2023

Additionally, you’ll need to segment your pre-event marketing communications to cater to your different audiences. Be sure you’ve set up smart automations to ensure a fully personalized experience for each attendee group.

Conference 98

Conference Sponsors Virtual Events Speakers 98

Convene by PCMA

SEPTEMBER 18, 2023

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. He shared the example of a medical event marketer that used a “bogus” metric: How many coffee cups were used by attendees who visited the company’s coffee bar at their convention booth.

Prospect 52

Prospect Events Event Marketing Automation 52

Bizzaboo

JULY 25, 2022

Get a template for your run of show by downloading our Virtual Event Production Kit. According to Markletic, 38% of marketers experience technical problems when running virtual events. How Event Management Software Can Help . of event marketers feel challenged by the logistics of virtual events.

Virtual Events 98

Virtual Events Speakers Rehearsal Management 98

Bizzaboo

AUGUST 19, 2024

Analyze metrics like attendance rates, engagement levels, and revenue to identify what worked well and what didn’t, and apply those learnings to fine-tune your event strategy moving forward. Double down on event marketing Effective marketing is key to maximizing event ROI.

Sponsors 52

Sponsors Events Social Media Audience 52

Stova

MAY 4, 2023

What Is Event Technology? Event technology is any digital tool that helps you plan and manage in-person, virtual, or hybrid events. Will the software blend seamlessly with your marketing stack? An integrated platform lets you migrate new event data with one click for swift, personalized follow-up.

Event Technology 52

Event Technology Technology Technology Events 52

Bizzaboo

OCTOBER 3, 2023

Material downloads: If event sessions offered downloadable assets, how many attendees downloaded them? Social media mentions: Who is talking about your event and what are they saying? Event App Downloads Best for: In-person and Hybrid Events On the one hand, downloading an event app is a simple task.

Audience 59

Audience Event Apps Registration Social Media 59

Stova

MARCH 30, 2023

Why is post-event engagement so important? Capitalizing on a successful event should not be left to the last minute. Post-event marketing is one of the most important aspects of event planning – it’s right up there with pre-event marketing. What are post-event engagement strategy best practices?

Social Media 52

Social Media Sponsors Events Publishing 52

Stova

MARCH 17, 2023

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

Automation 40

Automation Events Prospect Registration 40

Bizzaboo

AUGUST 16, 2023

Your words set the stage for an event they will want to attend. Lastly, tease, hint, and share sneak peeks through pre-event marketing strategies. Create excitement and get attendees talking before the event even starts. Registration and Onboarding Offer easy, personalized event registration.

Attendee 52

Attendee Social Media Events Event Planning 52

Bizzaboo

NOVEMBER 5, 2023

This can be achieved through digital forms, interactive apps, or direct interactions during events. Lead retrieval is the subsequent phase in which these captured leads are accessed, analyzed, and managed to fuel sales and post-event marketing campaigns. Delving into analytics and insights: Modern businesses thrive on data.

Trade Show 52

Trade Show Event Technology Events Sponsors 52

Stova

MARCH 16, 2023

It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. That applies to us as consumers and it applies to us as individuals.

Events 40

Events Technology Technology Consulting 40

Bizzaboo

FEBRUARY 20, 2023

Additionally, you’ll need to segment your pre-event marketing communications to cater to your different audiences. Be sure you’ve set up smart automations to ensure a fully personalized experience for each attendee group.

Conference 52

Conference Sponsors Virtual Events Speakers 52

Bizzaboo

OCTOBER 16, 2023

Talent and entertainment: Budgeting for performers and entertainment adds wow to your event. Marketing and promotion: Effective promotion attracts attendees and maximizes revenue. Integrating AI into event planning and budgeting is pivotal, providing a competitive edge and opening avenues for strategic, informed decision-making.

B2B 52

B2B Speakers Events Entertainment 52

Stova

MARCH 17, 2023

What is Experiential Marketing Experiential marketing is a strategy designed to engage consumers and encourage direct participation with a brand and/or its products, experiential marketing includes things like event marketing and street marketing. Key Takeaway: What’s Missing?

Marketing 40

Marketing Marketing Registration Advertising 40

Bizzaboo

NOVEMBER 27, 2023

It gives you a starting point for evaluating your event’s success and helps you make smart choices for future improvements. Curious how to measure event ROI? Using AI-powered algorithms, event organizers can identify patterns and correlations in attendee behavior, preferences, and feedback.

Sponsors 52

Sponsors Events Speakers Preparation 52

Stova

NOVEMBER 5, 2024

Take Your Event Marketing to the Next Level – Discover Proven Strategies to Drive Early Registrations and Maximize ROI With event registrations trending later in the planning cycle, event professionals are facing unique challenges: securing room blocks, finalizing F&B, and meeting attendance goals with limited time and budgets.

Event Marketing 105

Event Marketing Promotion Marketing Marketing 105

Bizzaboo

MARCH 28, 2025

Collect relevant attendee data to personalize the experience and use automated confirmation emails to keep registrants engaged leading up to the event. Event marketing software can help streamline these efforts by automating campaigns, tracking engagement, and optimizing outreach.

Event Planning 83

Event Planning Sponsors Logistics Vendor 83

Eventtia

DECEMBER 18, 2024

Promotion and Marketing Market your event to the right audience using social media, emails, and online ads. With Eventtias event marketing software , you can create custom, branded event pages to engage your audience, communicate with attendees through targeted email campaigns, and track your marketing performance.

Event Planning 62

Event Planning Affiliate Vendor Logistics 62

Bizzaboo

MARCH 31, 2025

As an enterprise event planner, you need more than just another event you need an experience that captivates your audience and delivers measurable results. That’s where experiential events come in. Not only do they immerse attendees in your brand, but they also serve as an effective event marketing tool.

Events 52

Events Attendee Networking Technology 52