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How to Engage your Audience on Social Media and Other Event Tips

Endless Events

But while you use those services a lot, do you really know how to engage your audience on social media? There are also metrics related to email, social media, and others that can guide you to creating a praiseworthy event. What does it really take to engage social media audiences? Click To Tweet.

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2019’s Biggest Event Tech Trends

Endless Events

Event Automation. However, thanks to recent developments in technology, event automation can help both event profs in the planning and execution of events and attendees have the best event experience possible. Event automation allows eventprofs to automate tasks, create workflows, cut costs. Saves Planners Time.

Trends 314
MICE professionals

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6 Ways to Drive Success with ROI Technology

Smart Meetings

They use basic metrics like number of attendees, leads generated and social media mentions. With data from smart tags, marketers can now sync their event activity data to their CRM (customer relationship management) and marketing automation systems. You can download a copy of the report here.

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Trade Show Ideas For Better Planning, Payments, and Promotions

Endless Events

Marketo, for example, makes automation with other platforms easier. While closed-loop payments have the advantage of not including intermediaries such as banks, they also have the tendency to burden the customers by making them download individual apps for each vendor. Both of these have their own pros and cons. Click To Tweet.

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Stop Performance Marketing One-of-a-Kind Destinations to Death [And What to Do Instead]

The Abbi Agency

Quality, context and strategy are often flung out the door in favor of rising social media trend lines or paid media click-through rates. This is a reversal from the automated, transaction-driven approach of the past and takes a lot more of the human-driven strategy and context that marketers should bring to the table.

Marketing 246
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Why It’s Time to Get Serious About AI for Events

Smart Meetings

The difference between AI and most technology like social media is that it doesn’t put distance between people,” he said. The term “artificial intelligence” has been around for decades as a description of a technology that learns. You know what’s possible with more horsepower,” he said.

Events 278
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Here Are The 22 Best Event Platforms To Use In 2022!

Endless Events

As an organizer, implement beacon badges for automated session check-in, and even a scavenger hunt to entertain guests and promote specific points of interest. The photo booth and social media will allow participants to share their favorite moments of the event. The Venue Map allows your guests to easily guide themselves.

Platform 334