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6 Key Considerations for Surfacing Impactful Event Marketing Data

Bizzaboo

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

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From Matchmaking To Content Creation: How AI Is Revolutionizing Event Planning

Endless Events

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. Plus, AI chatbots are available around the clock, so if you’re hosting an international event across time zones, this tool can help you be there for attendees 24/7. It’s a win for everyone.

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Top 27 Event Marketing Tools for Working Smarter

Bizzaboo

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

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Bookmark These Top 30 Websites for Event Planners

Bizzaboo

BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, event marketers, and executives. Business Travel News publishes several newsletters and magazines, including Travel Procurement, BTN Global, and BTN Daily.

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Lead Retrieval for Exhibitors: Strategies for Trade Show Success

Maritz Global Events

Immediate Automated Trade Show Follow-up. Automation is so important in this case – some solutions allow you to submit product brochures, reminders, and other helpful info to your new contacts even before they have left your booth! It comes down to capturing their interest at critical points before, during, and after the event.

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Cvent vs Stova: Which Event Management Software Is Best?

Eventtia

Eventtia differentiates itself by providing one of the market’s most customizable event management platforms, which includes a back-office web portal for event organizers and a suite of web and mobile interfaces catering to the needs of attendees. Moreover, Cvent offers integrations with the automation tool Zapier.

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Do You Need a KPI Event Playbook?

Convene by PCMA

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. He shared the example of a medical event marketer that used a “bogus” metric: How many coffee cups were used by attendees who visited the company’s coffee bar at their convention booth.

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