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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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How Event Technology Will Benefit Your Events

Endless Events

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. Event technology is not something that only concerns virtual and hybrid events.

MICE professionals

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The Return to Innovation Is On the Horizon

Smart Meetings

With constant new tech innovations popularizing our daily lives, event professionals must harness these new technologies to enable and enrich the attendee experience. You can upload floor maps, customize layouts, and brand your event from the admin panel. It’s time to truly break out of our comfort zone.

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From Matchmaking To Content Creation: How AI Is Revolutionizing Event Planning

Endless Events

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. You can use AI to streamline: Event logistics: ChatGPT can’t plan everything for you, but it can certainly speed up research. The good news is that AI tools simplify content creation for events.

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Craft The Perfect Event Proposal, Market Via Facebook Groups, and More

Endless Events

In this past episode, our very own Will Curran joins their hosts Corey Moss, Katye McGregor Bennett, Michelle Loret, Brittney Lanni (their amazing new live events host) to talk about emerging technologies in the event industry, along with creating and augmenting live event experiences. Check-In Tip for a Headache-Free Event.

Proposal 201
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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

Marketing the event will help you warm and retain customers; nevertheless, someone has to do the job of designing and sending out ads. Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks.

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12 Priceless Tools and Software For Hosting Virtual Events

Bizzaboo

Participants use Braindate to book one-on-one, group, and fi shbowl discussions from a user-generated content feed, to have virtually on the platform or in-person at the event. Event planners, team leaders, and managers use twine to spark meaningful conversations that create a sense of belonging, camaraderie, connection, and impact.