Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.

Management 280

Management Event Apps Platform Automation 280

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

Registration 264

Registration Meeting Proposal Trade Show 264

Endless Events

MARCH 30, 2018

Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? For example, events are no longer one-off affairs and a constant connection with your community is a must. Are You Tech-Stressed?

Social Media 281

Social Media Audience Media Events 281

Endless Events

OCTOBER 5, 2018

How are you using event tech at your events? Automation and real-time tools can help you a lot, letting you save between 13-25% on your event. According to a report, many events companies aren’t using the newest tools to make projects more efficient. The Many Challenges of Event Marketing.

Social Media 232

Social Media Trade Show Automation Events 232

Endless Events

MARCH 23, 2018

Demonstrating what you can do, inspiring them, and ensuring that they have relevant takeaways are some important aspects of creating an event that is hard to forget. Digital Marketing Strategies That Work. Many event marketing strategies the industry uses today hark back from a time when digital wasn’t the norm.

Events 248

Events Automation Audience Marketing 248

Convene by PCMA

APRIL 20, 2023

This technology concept art was created by the same type of generative AI used by DALL-E. Smart Future/Adobe Stock) Kimberly Hardcastle-Geddes There are massive technological advancements on the horizon with the potential to have an impact on trade shows and conferences, in ways big and small. BASE TECHNOLOGY: Web 3.0

Technology 105

Technology Technology Events Event Marketing 105

Smart Meetings

MAY 26, 2023

New ideas and technologies set to shake things up in 2024 Our industry declared the pandemic was a long-awaited opportunity to reimage events and brand experiences. Demand for Something New Humans are experiencing technological innovation at warp speed. Clients are looking for visionary events beyond the most expected ones.

Healthcare 221

Healthcare Panel Technology Technology 221

Bizzaboo

APRIL 22, 2024

The event industry is propelled by continuously evolving event technology and increasingly demanding and specific attendee expectations. Without further ado, here are the trends shaping the future of events: 1. This strategic use of data sets apart successful events in today’s technology-driven landscape.

Event Technology 98

Event Technology Technology Technology Trends 98

Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.

Event Technology 116

Event Technology Platform Technology Technology 116

Endless Events

MAY 9, 2023

Human effort is still very much a part of the event planning process. In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Check out these five tips to use the combined power of AI and data to make your next event a smash hit.

Event Planning 177

Event Planning Automation Social Media Panel 177

Bizzaboo

MARCH 17, 2025

Deals influenced by an event may close months later, and attribution can be murkywas it the keynote session that made the difference, or the networking opportunity at the reception? Disconnected technology. As a result, critical data is scattered, making it difficult to track event performance holistically.

Automation 59

Automation Events Social Media Media 59

Bizzaboo

OCTOBER 11, 2023

Welcome to the 2024 event technology guide! Not sure you need event technology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Endless Events

MAY 14, 2018

In this past episode, our very own Will Curran joins their hosts Corey Moss, Katye McGregor Bennett, Michelle Loret, Brittney Lanni (their amazing new live events host) to talk about emerging technologies in the event industry, along with creating and augmenting live event experiences. What Changed Under GDPR ?

Proposal 201

Proposal Marketing Marketing Social Media 201

Endless Events

FEBRUARY 2, 2018

Whether it’s automating using apps or bots, or encouraging your audience to spread the word themselves, there are many ways to boost your social media without the stress. Stats All Event Professionals Should Know This 2018. Or that event technology can boost event attendance by as much as 20%? Click To Tweet.

Social Media 136

Social Media Media Automation Events 136

Social Tables

OCTOBER 5, 2023

In a rapidly evolving digital landscape, event technology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.

Event Technology 88

Event Technology Technology Technology Vendor 88

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Skift Meetings

MAY 2, 2023

Skift Take: As the booming event industry struggles with labor shortages, new commission automation technology is arriving just in time for savvy planners to make more money with less work. Onyx CenterSource Read the Complete Story On Skift Meetings

Event Marketing 87

Event Marketing Automation Marketing Marketing 87

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Marketo, for example, makes automation with other platforms easier. They dabble not only in bleeding edge technology but also in a very diverse set of interests. How to Craft Meetings for the Techies.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

NOVEMBER 28, 2022

Welcome to the 2023 event technology guide! Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is event technology?

Event Technology 98

Event Technology Technology Technology Registration 98

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023.

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Endless Events

APRIL 27, 2018

Market integration and globalization are of course at the top, since innovation and competition comes from all over the world. Technology, a perpetual driver, has pushed the events industry into a new era of web and mobile. Online Event Marketing Techniques. Click To Tweet.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Eventtia

DECEMBER 1, 2022

Marketing the event will help you warm and retain customers; nevertheless, someone has to do the job of designing and sending out ads. Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks.

Automation 62

Automation Virtual Events Marketing Marketing 62

Endless Events

FEBRUARY 6, 2023

It’s great to have this awesome piece of technology, but in reality, it’s not needed because it’s just over-scoping of what’s necessary.” “So For example, there were no live captions for streaming in a platform, so we paid for automated captions. Well, then, the platform came out with automated captions for free.

Contracts 177

Contracts Contracts Events Vendor 177

Convene by PCMA

AUGUST 7, 2023

Gen AI can optimize marketing strategies through alpha/beta testing of different elements, including page layouts, ad copy, and SEO strategies, using predictive analytics and data- driven recommendations.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Eventtia

DECEMBER 11, 2021

Technology is the key to any successful hybrid event. A hybrid event, as we know, is a combination of a live, in-person event and a virtual event, and technology is important in bridging the live and virtual components, as well as facilitating the delivery of virtual components to the virtual audience.

Event Technology 62

Event Technology Technology Technology Social Media 62

Convene by PCMA

DECEMBER 11, 2024

Millennial and Gen Z event attendees prefer immersive experiences, personal relevance, and immediate engagement trends that are poised to change meetings and events. 2024 has certainly been event ful year. In 2025, video with dominate event marketing, and data will remain the most valuable asset to build on in 2025.

Trade Show 52

Trade Show Social Media Events Trends 52

Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.

Event Technology 69

Event Technology Platform Technology Technology 69

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Stova

MAY 4, 2023

Technology is vital to successful events. The latest solutions not only make events easier to plan, manage, and measure. This article explains how to make the most of event technology in 2023. Read on for top tools and techniques to enhance events for attendees and stakeholders and maximize return on investment.

Event Technology 52

Event Technology Technology Technology Events 52

Bizzaboo

MARCH 15, 2023

Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Techsytalk Techsytalk is a digital platform with more than 550 members that bridges the gap between event technology and the event planner.

Website 98

Website Planner Certification Publishing 98

Convene by PCMA

OCTOBER 22, 2021

With that in mind, we are dedicating the upcoming edition of Convene fully — our first single-topic issue — to the climate crisis, and what the business events industry is doing to address this global challenge. By shifting our focus from short- to long-term, event marketers can do more than react to change.

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

Bizzaboo

DECEMBER 18, 2022

Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing.

Management 123

Management Sponsors Registration Speakers 123

Bizzaboo

OCTOBER 18, 2023

of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% of attendees say they expect in-person conferences to use modern technology (e.g.

Management 110

Management Sponsors Registration Speakers 110