Smart Meetings

AUGUST 21, 2023

Here are some of the top tips for hosting the best Fortune 500 investor meetings: Preparation Before the Event Get marketing involved in investor meetings. Sometimes these meetings are run purely by the IR team or an events team, and they’re missing a great opportunity if not involving their own marketing experts.

Meeting 246

Meeting Rehearsal Speakers Online 246

Gavel International

OCTOBER 9, 2023

Research published in the International Journal of Intelligent Networks found that embracing AI in sales and marketing not only offered a competitive edge, but it helped to identify competitor strategies and market trends. This enabled company vice presidents to make data-driven decisions and respond more quickly to market changes. (

Marketing 52

Marketing Marketing Automation Social Media 52

Travel Daily Media

AUGUST 23, 2022

The post PHA and HSMAI Asia Pacific to hold digital marketing conference on 13 Sept appeared first on TD (Travel Daily Media) Travel Daily. Phuket Hotels Association (PHA) and HSMAI Asia Pacific have partnered to hold a digital marketing conference, for Hotels & Resorts. Getting the best from your sales & marketing function.

Conference 100

Conference Marketing Marketing Automation 100

Tourism eSchool

SEPTEMBER 19, 2021

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online. Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Word of mouth marketing doesn’t just mean customers leaving great reviews on TripAdvisor. By Rebecca White.

Online 90

Online Tourism Tourism Social Media 90

Convene by PCMA

JANUARY 24, 2022

While the beginning of the pandemic saw a huge boost for online events, audiences have shorter attention spans and attendees are spending less time engaged with virtual platforms. What does this mean for your event-marketing strategy? Are there untapped markets and gaps in your data you haven’t considered? The Strategy.

Event Marketing 98

Event Marketing Attendee Marketing Marketing 98

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Only one in 10 plan to cut back on the number of physical events they will hold.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Smart Meetings

JUNE 29, 2022

Thanks to the increase in digital booking platforms and hotel apps, many business and leisure guests prefer to check in online rather than with a receptionist. Planners can expect a more automated lobby in the future, hopefully reducing delays. Marketing and PR executives. Flexible Schedules. Event planning consultant.

Hospitality 245

Hospitality Trends Remote Automation 245

Endless Events

MAY 9, 2023

Using AI and Data To Make Your Next Event a Hit Build Communities With Intelligent Matchmaking Whether hosting an in-person event or going 100% online, your event needs to plan for social interactions. Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events.

Event Planning 177

Event Planning Automation Social Media Panel 177

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Sojern

JULY 27, 2021

Real-time and historical data, machine learning techniques and a multichannel marketing strategy—that’s the recipe for travel marketer success in a cookieless world. One of the key market shifts that will impact every travel marketers’ future is the demise of the third-party cookie. But that’s not as simple as it sounds.

Marketing 112

Marketing Marketing Advertising Travel 112

Eventtia

NOVEMBER 12, 2024

Email Marketing Integration : Tools for sending personalized emails to attendees. Marketing Automation : Integrate with tools like Mailchimp, Marketo, and Eloqua. Key features include: Online and On-Site Event Registration: Offer flexibility for participants and streamline data management for organizers.

Registration 62

Registration Automation Platform Virtual Events 62

Smart Meetings

APRIL 6, 2023

The people who have left our teams are often building businesses online. Attracting Elusive Hospitality Workers The unemployment rate is lower than it has been since 1969, which was when the labor market was half the size it is today. They aren’t just opening an Etsy store.

Hospitality 242

Hospitality Automation Healthcare Online 242

Gavel International

MAY 8, 2023

Reading Time: 4 minutes The recent evolution of digital marketing’s relationship with business-to-business (B2B) sales and marketing strategies can seem confusing. On one hand, digital is quickly becoming the most frequently used type of marketing and virtual sales strategy and is utilized more often than ever before.

B2B 52

B2B Marketing Marketing Automation 52

Endless Events

OCTOBER 2, 2019

Can we get an event marketing plan up in here? Because no matter how you feel about it, marketing is a fundamental part of any business. We’re here today to help you navigate the uncertain waters of marketing. And more specifically, of creating an event marketing plan. Why Do I Need A Marketing Event Plan?

Event Marketing 207

Event Marketing Marketing Marketing Events 207

DCI

MARCH 1, 2022

Twenty years ago, if an economic development organization (EDO) or destination marketing organization (DMO) wanted to market their region it was common to take out an advertisement in the newspaper, TV, radio or billboard, secure earned coverage and pick up the phone for “old fashioned” cold calls or word-of-mouth conversations.

Marketing 91

Marketing Marketing Advertising Remote 91

Eventtia

NOVEMBER 7, 2024

Virtual Events : People and speakers meeting online with virtual conferences and online workshops. Hybrid Events: People, speakers and companies meeting both on-site and online. To boost your guest show-up rate, you can send automated notifications and reminders to attendees via SMS or WhatsApp.

Management 115

Management Logistics Speakers Trade Show 115

Eventtia

NOVEMBER 19, 2024

Involving executives, marketing, and sales teams early on will clarify expectations and secure support. Budgeting Tips: Categorize Expenses : Break down your budget into categories, such as venue, catering, AV, marketing, and contingency. Plan a Comprehensive Marketing and Promotion Strategy Promotion is critical to attendance.

Event Planning 62

Event Planning Registration Seminar Logistics 62

AltexSoft Travel

SEPTEMBER 3, 2020

Online travel agencies are some of the youngest players in the travel market. Having worked with numerous travel businesses , we can tell that we know a thing or two about building and growing a successful online travel agency. What is the Online Travel Agency? Online Travel Agency building blocks and technology.

Online 72

Online Travel Travel Travel Agent 72

MeetingsNet

MAY 1, 2023

kicked off at the Expo at World Market Center in Las Vegas, with more than 80 companies showing their technology offerings for meeting, convention, and trade-show planners. Being Used to Boost Online-Meeting Effectiveness "We have spent the last few years developing an A.I.-benchmarking

Automation 98

Automation Trade Show Audience Online 98

Eventtia

NOVEMBER 13, 2024

Online Event Booking: Facilitates seamless online reservations and event inquiries through customizable booking forms. Email Marketing: Enables targeted email campaigns to promote events and engage with potential clients. Event Marketing Tools : Email campaigns, landing pages, and social media integration.

Registration 62

Registration Platform Automation Event Apps 62

Smart Meetings

MAY 20, 2024

Travel management companies (TMCs) and online booking tools are perfectly positioned to modernize business travel by creating the seamless experiences that employees crave and companies need. Corporate travel is entering a new era with changing policies that incorporate and prioritize employee wellness, modern technology and sustainability.

Trends 147

Trends Travel Travel Automation 147

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. But beyond wishful thinking, the market presents clear evidence that this is the case.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

AltexSoft Travel

SEPTEMBER 14, 2021

The market is less competitive, so operators take longer to keep up with the trend. Visit some of the largest online travel agencies such as Expedia or Booking.com that dominate travel distribution on the web and you won’t find rail reservations there. Online travel agencies. The current state of railway reservation technology.

Training 59

Training Booking Online Airlines 59

Eventtia

APRIL 22, 2024

One can use ticketing solutions for multiple purposes, including setting up landing pages, creating registration forms, generating invoices, sending automated emails, and more. This is an effective tool for marketing and stimulating early ticket sales. Finally, organizers can track ad performance through a dashboard.

Platform 62

Platform Registration Automation Events 62

Business Traveler USA

JULY 20, 2022

Thanks to new advances in artificial intelligence, the future of transportation will be increasingly automated and sustainable, per Euromonitor’s Future of Travel 2040 report. With a goal of serving the executive travel market and streamlining premium routes like New York to London and Washington, D.C., Robotics and automation.

Travel 105

Travel Travel Automation Transportation 105

Endless Events

JANUARY 10, 2023

Feel free to invest in marketing or other areas of your business, but customer experience is a must to keep your sales figures in a healthy range. . Inflation significantly affects your customers, and your marketing and sales messages should account for that. Send automated emails asking your audience for their opinion.

eCommerce 177

eCommerce B2C Audience B2B 177

Bizzaboo

APRIL 22, 2024

This trend reflects a need for integrated platforms that simplify the technology stack and offer a cohesive user experience, ensuring that no attendee — whether online or onsite — feels friction or like they’re being left out. This strategic use of data sets apart successful events in today’s technology-driven landscape.

Event Technology 98

Event Technology Technology Technology Trends 98

Endless Events

JULY 26, 2022

Brandt kickstarts today’s topic by discussing how in-person, hybrid, and online events fit into the industry moving forward. “Going to the European version in Frankfurt, I got to meet a lot of the European folks that I’ve met online, in person. How do we fit into this market?’

Online 177

Online Trends Audience Technology 177

MeetingsNet

MAY 15, 2023

It will also assist in developing effective marketing communications. On the logistical side, the platform will feature improved tools for staff and task management with far less manual schedule coordination and data entry.

Management 103

Management Sponsors Automation Logistics 103

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. But beyond wishful thinking, the market presents clear evidence that this is the case.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Smart Meetings

MARCH 2, 2022

KUDO and its partners work to create “personalized experiences and break the language barrier in meetings, business and events,” said Pia Decarsin, marketing communications manager at KUDO. Read More : 4 Tips to Make Your Online Event a Success. Interprefy Expands and Innovates. Events with multiple interpreters can be daunting.

Meeting 264

Meeting Remote Platform Planner 264

Endless Events

APRIL 6, 2018

Beyond the data they provide, it’s also important to provide data security during the event itself when they access their accounts online. Online booking platforms have become important tools for helping professionals find ideal meeting rooms for their audience. Online security is an important aspect of events.

Conference 260

Conference Event Apps Booking Audience 260

Motivation Excellence

JUNE 25, 2019

We forget most of the “letters” that show up in our mailbox are marketing collateral. Could direct mail marketing help you conquer outreach and keep people coming back for more? What Are Some Direct Mail Marketing Strategies? It also lets you visually map out your chosen carrier routes and ZIP codes online.

Marketing 130

Marketing Marketing Advertising Audience 130

AltexSoft Travel

MARCH 15, 2021

This is a guest article by Carla Andre-Brown, content marketer from Mailbird. Email marketing is used in the travel industry to approach typical challenges, like standing out against competition or making use of collected data to create a personalized campaign. The Challenges of Marketing to Travelers. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

Leonardo

APRIL 26, 2022

By partnering with Leonardo, we’re helping to boost the rankings and performance of our hotel clients across travel channels with automated media feeds. When they work together in a system like SHR, static and dynamic content distribution generate more revenue and better control over your brand online.” . About Leonardo.

Media 84

Media Automation Online Booking 84

Endless Events

APRIL 27, 2018

Another highlight is that the number of event-related careers is growing due to the sheer popularity and effectiveness of meetings as both marketing tools and revenue opportunities. Market integration and globalization are of course at the top, since innovation and competition comes from all over the world. Click To Tweet.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Stova

MARCH 17, 2023

The Definitive Guide to Experiential Marketing This guide will walk you through the offline buyer’s journey and give you the information you need to reinvent your experiential marketing strategies. In this guide, we examine the offline buyer’s journey and show you how you can use experiential marketing to add value to your brand.

Marketing 40

Marketing Marketing Registration Advertising 40