Bizzaboo

JANUARY 6, 2025

In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Trade Shows: Showcasing the latest products, services, and technologies, trade shows provide a platform for businesses to connect with potential customers and partners.

Conference 105

Conference Management Automation Social Media 105

Endless Events

MAY 5, 2022

It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Prior to event apps and platforms, event planners relied on pre-event and post-event surveys to measure event ROI. Event Platforms Are Turning Into Community Platforms. The Security Benefits Of Event Technology.

Event Technology 317

Event Technology Technology Technology Benefits 317

Endless Events

MAY 14, 2018

That includes knowing what event tech to use, how to properly check-in attendees and marketing your event so it stands out. Use an integrated platform that manages all your registration tasks at once. By allowing you to automate and keep all the data in one place, you can spend less time on manual work. What Changed Under GDPR

Proposal 201

Proposal Marketing Marketing Social Media 201

Endless Events

SEPTEMBER 14, 2018

Back in the dark ages, event marketers had a slim handful of solutions to choose from. While these platforms were good, they were limited. Today, event professionals have a vast ecosystem of event platforms to peruse—each of which is able to provide unique advantages. What do other people think of the platform in question?

Management 280

Management Event Apps Platform Automation 280

Endless Events

NOVEMBER 24, 2021

marketing efforts : reach your audience through ads, social media, and email marketing. Today, it enables us to reach global audiences and automate many processes, all in a cost-effective way. Ask yourself: what is the function of an event platform ? But remember, this is a traditional mindset.

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Technology Technology Event Technology Virtual Events 334

Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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Event Marketing Marketing Marketing Social Media 62

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET. Attendee Tracking: The Basics.

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Benefits Attendee Registration Audience 303

Endless Events

SEPTEMBER 1, 2021

James Hirchak is the president and co-founder of Astute Review , a company that helps companies ensure their brand compliance by offering two computer software solutions: a PowerPoint automation tool and a real-time brand monitoring tool. “As we struggled with the launch process and going into the market, we also learned some things.

Management 317

Management Automation Trade Show Consulting 317

Smart Meetings

JUNE 15, 2024

AI Event Tools Ruled The conference kicked off with announcements of new AI integrations—acquisition of Reposite AI sourcing, integration with FeedomPay for hotel reservation tokenization and a partnership with AMGiNE for automated business travel management. “AI All of these things that take time goes away.”

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Registration Meeting Proposal Trade Show 264

Smart Meetings

DECEMBER 28, 2018

MAP: Meeting automation platforms offer streamlined analytics, scheduling and digital integration by pulling data from calendars, spreadsheets and contact-management tools, such as Salesforce. In light of some serious security breaches and the enactment of GDPR, privacy policies became a priority for everyone.

Trends 270

Trends Automation B2B Events 270

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Traveler's Q

SEPTEMBER 21, 2023

Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages. In this article, we will discuss how to amplify your event promotion by using automated email campaigns for maximum impact.

Automation 130

Automation Promotion Audience Events 130

The Abbi Agency

DECEMBER 2, 2021

Once you’re up and running, you need to actively market your small business to get in front of more prospective customers, make more sales, and boost your bottom line. One study conducted in 2019 found that 86% of small business owners would rather spend time on other business activities than marketing. Kat Boogaard. Google Analytics.

Marketing 26

Marketing Marketing SEO Social Media 26

Smart Meetings

MAY 31, 2022

After two years of testing streaming platforms, meeting professionals are asking for more comprehensive solutions and a number of event technology companies have risen to the challenge. How it impacts you: Automated back-end processes allow you to better manage speakers, sponsors, staff and meetings. Where to learn more: glisser.com.

Meeting 246

Meeting Platform Vendor Networking 246

Smart Meetings

MARCH 2, 2022

Named one of the best inventions of 2021 by Time Magazine, KUDO is a real-time interpretation software company and virtual platform focused on providing language support for multilingual meetings. The software creates a platform from which real-time multilingual speakers interpret what’s being said at the event, for attendees.

Meeting 264

Meeting Remote Platform Planner 264

Eventtia

JUNE 28, 2022

Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. Keep reading to learn how marketing automation makes event planning less of a slog. What is marketing automation?

Automation 77

Automation Event Marketing Event Planning Marketing 77

Smart Meetings

JUNE 29, 2022

Thanks to the increase in digital booking platforms and hotel apps, many business and leisure guests prefer to check in online rather than with a receptionist. Planners can expect a more automated lobby in the future, hopefully reducing delays. Marketing and PR executives. AI is also gaining popularity in the hospitality world.

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Hospitality Trends Remote Automation 245

Endless Events

MARCH 30, 2018

Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? Content marketing is also becoming more prominent, giving you audience mindshare without needing a big marketing budget. It is available for any device or platform.

Social Media 281

Social Media Audience Media Events 281

Endless Events

MARCH 23, 2018

Email Marketing Secrets for Event Professionals. Is email marketing still important in the age of social media? And if you’re concerned about investing in a “traditional” marketing platform, note that even today, email marketing has around 4,400% ROI. Email marketing has around 4,400% ROI. Definitely!

Events 248

Events Automation Audience Marketing 248

Endless Events

NOVEMBER 12, 2021

Is it when your attendee walks through the doors of your venue or logs on to your virtual event platform? Offer early-bird tickets to avoid an overwhelming amount of last-minute registrations and nurture your audience with email marketing until the big day. Or is it much earlier, at event registration?

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Registration Events Event Technology Platform 316

Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. Truly great customer service.”

Event Technology 116

Event Technology Platform Technology Technology 116

Endless Events

APRIL 4, 2022

We’ve been building out this web-first platform, which is great. We’re pulling back data and insights into our core analytics platform. Internal meetings are just as important as your sales kickoff call or your marketing on events. Easy, automated activities that people can do together.”

Remote 66

Remote Event Technology Technology Technology 66

Endless Events

APRIL 6, 2018

Online booking platforms have become important tools for helping professionals find ideal meeting rooms for their audience. Meetingsbooker.com, one such platform, has opened up their statistics so event planners can understand current trends in the space. Perfect Your Marketing Plan with These Emails. Click To Tweet.

Conference 260

Conference Event Apps Booking Audience 260

Smart Meetings

AUGUST 21, 2023

Here are some of the top tips for hosting the best Fortune 500 investor meetings: Preparation Before the Event Get marketing involved in investor meetings. Sometimes these meetings are run purely by the IR team or an events team, and they’re missing a great opportunity if not involving their own marketing experts.

Meeting 246

Meeting Rehearsal Speakers Online 246

Bizzaboo

MARCH 17, 2025

Why measuring event ROI is so hard Unlike digital marketing campaigns where performance can be tracked in real-time, event impact unfolds over time. Many event teams use multiple toolsCRMs, event management platforms, marketing automation softwarethat dont communicate with each other. Another major challenge?

Automation 52

Automation Events Social Media Media 52

Endless Events

FEBRUARY 2, 2018

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? Whether it’s automating using apps or bots, or encouraging your audience to spread the word themselves, there are many ways to boost your social media without the stress. Well it might just be me then.

Social Media 136

Social Media Media Automation Events 136

Smart Meetings

SEPTEMBER 6, 2018

Guest-Room Automation. For example, an IoT platform could, over time, memorize a guest’s specific comfort preferences and automatically set up temperature, lighting and TV channels for their stay. As the IoT market matures, vendor consolidation will likely occur, creating a smaller number of vendors with more cohesive system offerings.

Hospitality 174

Hospitality Trends Automation Vendor 174

Bizzaboo

FEBRUARY 18, 2025

Key objectives for a standout virtual networking event A successful virtual networking event isn’t just about logging into a platform and hoping people connectit requires thoughtful planning and execution. By leveraging an event networking platform , you can enable attendees to connect based on shared interests, industry, or goals.

Networking 59

Networking Automation Virtual Events Attendee 59

Smart Meetings

OCTOBER 8, 2018

For more than half of them, in fact, events are the most valuable marketing channel. Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. This is critical for marketing attribution.

Technology 211

Technology Technology Automation Social Media 211

ITA Group

AUGUST 5, 2021

Collect Customer Data With a Robust Rebate Technology Platform. A robust rebate technology platform can simplify how you collect, process and report on the rebate claims submitted by your customers. The ideal solution combines a highly configurable platform that allows for customization with an expert team of strategists.

Platform 98

Platform Technology Technology Automation 98

Smart Meetings

MAY 26, 2023

In 2020, it was (and still is) all about platforms. Today, platforms are like the new Event Operating Systems. Event marketers and planners are uniquely trusted among stakeholders to understand human behavior; to try new things, guide new opportunities and generate demand for innovation that delivers results.

Healthcare 221

Healthcare Panel Technology Technology 221

Eventtia

DECEMBER 1, 2022

Marketing the event will help you warm and retain customers; nevertheless, someone has to do the job of designing and sending out ads. Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks. Virtual events come with expenditures – including marketing.

Automation 62

Automation Virtual Events Marketing Marketing 62

Endless Events

MAY 9, 2023

If you use the right event platform , an AI engine can recommend new connections to each attendee based on shared attributes. Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. The good news is that AI tools simplify content creation for events.

Event Planning 177

Event Planning Automation Social Media Panel 177

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Marketo, for example, makes automation with other platforms easier. This would threaten important marketing areas such as loyalty programs. The Worst Things to Do at Trade Shows.

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Trade Show Promotion Social Media Venue 218

Sojern

JULY 27, 2021

Real-time and historical data, machine learning techniques and a multichannel marketing strategy—that’s the recipe for travel marketer success in a cookieless world. One of the key market shifts that will impact every travel marketers’ future is the demise of the third-party cookie. But that’s not as simple as it sounds.

Marketing 112

Marketing Marketing Advertising Travel 112

Endless Events

FEBRUARY 4, 2020

In recent past episodes, we covered several 202o trends in the industry, including marketing and design. And a lot of times it’s behind the scenes with marketing automation. So much so, we have another podcast entirely dedicated to the topic. So now it’s time for the 2020 event tech trends to shine!

Trends 328

Trends Events Technology Technology 328

Endless Events

APRIL 27, 2018

Another highlight is that the number of event-related careers is growing due to the sheer popularity and effectiveness of meetings as both marketing tools and revenue opportunities. Market integration and globalization are of course at the top, since innovation and competition comes from all over the world. Click To Tweet.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209