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Sustainability as a Practice

Smart Meetings

Impact XM shares seven sustainable action areas for planning green meetings Global event and experiential marketing agency Impact XM believes that sustainability is not an end goal, but a practice. As part of its efforts to educate its employees, clients and industry, the company created a list of seven sustainable action areas.

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The Ultimate Guide to Conference Management: Mastering the Art of Successful Events

Bizzaboo

Identifying the Target Audience: Understand the demographics and interests of your ideal attendees to tailor your content and marketing efforts accordingly. Developing a Comprehensive Budget: Create a detailed budget that accounts for all expenses, from venue rental and catering to marketing and technology.

MICE professionals

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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Stop Performance Marketing One-of-a-Kind Destinations to Death [And What to Do Instead]

The Abbi Agency

If you’ve ever been in a destination marketing board meeting, you know the drill. The tourism marketers stand up, drop a bunch of nice-looking numbers, and then sit back down. Numbers have become the currency of travel marketing. It seems like almost every marketer has fallen in love with numbers. Faster is better.

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How Event Technology Will Benefit Your Events

Endless Events

It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Supports Sustainability. Planners who strive to plan truly sustainable events can use technology solutions to curb the effect that the events industry has on the environment. .

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What Mobile Apps for Conferences and Events Should I Choose?

Endless Events

Sustained Engagement Should Be Your Focus. This is why sustained engagement has become the preferred strategy for many top brands. Here’s a guide to help you build your own sustained engagement approach, so you can up your game. Perfect Your Marketing Plan with These Emails. Grab it here ! Click To Tweet.

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15 Best Business Travel Cities for Spring 2025 (Expert-Picked)

Traveler's Q

The refreshed South Street Seaport offers waterfront relaxation where you can enjoy live music and seasonal farmers’ markets. The Historic Klamath regularly hosts tech mixers, and South of Market has become the go-to place for AI gatherings.

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