MeetingsNet

NOVEMBER 1, 2017

Content marketing is a key tactic for transforming a one-off event into the year-round, content-rich, relevant, and reliable brand your attendees crave. Laudenslager IV, MBA, president of Charge Ahead Marketing, during a recent MeetingsNet webinar. Nurture via automation. whitepapers. • Now think about your event.

Marketing 67

Marketing Marketing Meeting Website 67

AltexSoft Travel

MARCH 15, 2021

This is a guest article by Carla Andre-Brown, content marketer from Mailbird. Email marketing is used in the travel industry to approach typical challenges, like standing out against competition or making use of collected data to create a personalized campaign. The Challenges of Marketing to Travelers. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

Convene by PCMA

DECEMBER 11, 2024

Marketers have embraced data-driven personalization, automation, and the growing power of influencers, among other key trends. Weve already started to use AI to pinpoint geographic markets with the strongest potential for growth and develop targeted campaigns that resonate with local business cultures and preferences.

Trade Show 52

Trade Show Social Media Events Trends 52

Gavel International

JULY 13, 2021

Sales can get this content from the marketing team. Effective types of pieces include whitepapers, checklists, articles, infographics, checklists, etc. Automation allows companies to send these emails based on each lead’s previous actions and behaviors. Invite Them to Events . Send Email Drip Campaigns .

Prospect 52

Prospect Social Network Website Automation 52

Bizzaboo

NOVEMBER 5, 2023

Lead retrieval is the subsequent phase in which these captured leads are accessed, analyzed, and managed to fuel sales and post-event marketing campaigns. Guaranteeing data accuracy: Automated systems with real-time syncing significantly reduce the margin for human error.

Trade Show 52

Trade Show Event Technology Events Sponsors 52

Stova

MARCH 16, 2023

According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. On the event marketing side, when we are setting the strategy for a particular program, we look at several types of data. That applies to us as consumers and it applies to us as individuals.

Events 40

Events Technology Technology Consulting 40

Bizzaboo

FEBRUARY 14, 2025

By automating key processes like attendee matchmaking and offering real-time analytics, event networking platforms are game-changers. Scalability and smart automation for stress-free planning As your events grow, so should your event networking platform. And thats where event networking technology comes in.

Networking 84

Networking Technology Technology Automation 84