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6 affordable digital marketing tools for small businesses

The Abbi Agency

What it is: Analytics platform that can give you information about who is visiting your website, where they’re coming from, and what they’re interested in. What it is: Email marketing platform to send promotional messages and updates to your email list. What it costs: Free. Other popular ones include Sprout Social and Hootsuite.

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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

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Increase Event Attendance by Increasing Web Traffic

Convene by PCMA

That includes the hidden metadata that teach platforms like Facebook and Google how to read, segment, and promote your site’s pages. These practices even work in favor of your SEO goals. But underneath this surface-level experience is a larger world of services and capabilities that are just as important as what you see on the screen.

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It’s Time to Harness AI for Event Success

Convene by PCMA

Virtual/learning management systems (LMS): Provide more personalized, engaging, and effective learning experiences while automating various tasks and processes. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vice versa?

SEO 111
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Metasearch in Hospitality: an Overview of Hotel Search Engines

AltexSoft Travel

In this article, we will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership. The main task of such platforms is to present the maximum number of options available on the market, so that a user can compare them and make an informed choice.

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32 Must-Have Event Management Software Features

Bizzaboo

Bizzabo offers simplified and automated workflows with responsive updating, enabling event teams to work more efficiently. To make the most out of your event management platform, it’s important to choose a solution that easily integrates with the other tools your team uses every day. User Roles and Permissions. Integrations.

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A Guide to Digital Marketing for Events: What, Why, and How? 

Social Tables

banner, display, search engine ads) Search engine optimization (SEO) Mobile advertisements (e.g., Schedule social media posts in advance, automate email campaigns , and pre-set pay-per-click ad parameters to save valuable time and money. With automated digital marketing for events, you can reach more people for less.