Convene by PCMA

NOVEMBER 24, 2021

RELATED: ECEF Introduces Automated Contact Tracing. The pre-COVID average NPS — net promoter score index measuring the willingness of exhibitors to recommend an event to others — was +19. They’re happy to see their customers in person, they’re happy to see their prospects — but this state of grace will not last.

Trends 105

Trends Virtual Events Events Automation 105

Traveler's Q

FEBRUARY 27, 2025

Spring Outdoor Networking Spring brings fresh energy to Austin’s networking scene with unique venues that promote business connections. This tech expansion reaches beyond startups, as Google opens new offices in downtown’s Seaholm District. Industry leaders gather here to explore new developments in fossil fuels.

Travel 130

Travel Travel Healthcare Trade Show 130

Convene by PCMA

AUGUST 13, 2021

More than 60 percent of respondents said they are well-prepared — while 22 percent think they are somewhat prepared — to handle attendee acquisition and event promotion challenges for their upcoming hybrid events. Future Readiness. Only one in 10 plan to cut back on the number of physical events they will hold. Biggest Takeaways.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Solimar International

JANUARY 16, 2025

AI, for instance, can automate labor-intensive tasks, allowing DMOs to do more with less while maintaining high levels of service and engagement. Example: The Jordan Tourism Board uses VR to allow prospective visitors to explore Petra and other iconic sites virtually, boosting interest and bookings.

Destination Management 40

Destination Management Technology Technology Management 40

Motivation Excellence

JUNE 25, 2019

Direct mail is promotional content sent to people via postal mail. For example, a local coupon circular might include promotions for a dentist’s office, supermarket and home goods store all on the same page. Circulars are some of the most cost-effective direct mail marketing tools for limited-time offers and promotions.

Marketing 130

Marketing Marketing Advertising Audience 130

National Association For Catering ane Events

AUGUST 17, 2021

You can dedicate your time to prospecting, doing client work, launching new products, and other profit-driving activities. The one thing that will get you there is automation. But, for many, the idea of automation still conjures up images of Rosie and the Jetsons. Automation = Consistency. Consult with your team.

Automation 52

Automation Social Media Prospect Publishing 52

Gavel International

OCTOBER 9, 2023

Guide visitors and defined prospects through the sales funnel by providing information, addressing pain points, or offering incentives (e.g., Automate Email Campaigns Implement AI-powered email marketing campaigns for personalized and timely communication. Optimize content for voice search queries to capture voice-enabled device users.

Marketing 52

Marketing Marketing Automation Social Media 52

Social Tables

MARCH 14, 2024

Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. It includes marketing that uses digital technologies to promote your brand and connect with audience members. What is digital marketing? Streamline your efforts.

Marketing 78

Marketing Marketing Social Media Advertising 78

Stova

MAY 11, 2023

The right shows attract your best customers and prospects. Attend shows that attract your best prospects. If you promote your presence too early, people will forget about it before the show begins. Your primary goal will guide your strategy and keep your team on track. Timing is everything in marketing.

Trade Show 52

Trade Show Marketing Marketing Prospect 52

Eventtia

MAY 13, 2022

via event content) so they can understand better what the impact of their participation will be Design an event that aligns well with the cause, as well as being attractive for the donors and attendees Create attractive marketing and promotional materials using this data. virtual auction) Assess your prospective donors’ preferences.

Prospect 62

Prospect Sponsors Events Social Media 62

Bizzaboo

JULY 30, 2021

You attend to demonstrate new products, engage new prospects, and promote your brand’s message. To avoid messy manual data collection and manipulation, your event platform requires a native integration to your marketing automation platform (MAP) and CRM. Consider a roadshow event. And check out even more hybrid event ideas.)

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

National Association For Catering ane Events

JULY 8, 2021

You can establish the Know, Like, Trust factor simply by regularly showing up in prospective customers’ inboxes and providing them with valuable content. A lead magnet is a free piece of content that intrigues your ideal client and invites them to subscribe to your email list, kicking off an automated email funnel.

Prospect 52

Prospect Automation Social Media Promotion 52

Stova

AUGUST 1, 2024

Event marketers need to optimize the way they communicate value to prospective attendees while economizing their marketing spend and protecting their time and their budgets. You can even limit the prompt to those who give your event a high score if you think it might be bad form to ask someone who had a mediocre experience to promote it.

Networking 52

Networking Marketing Marketing Registration 52

Eventtia

APRIL 12, 2022

This will also mean more flexibility for prospective attendees to ‘attend’ the event from anywhere and on any device. Hosting a virtual event can help promote sustainability for your company and ensure a positive environmental impact. Also, convincing prospective sponsors to finance a virtual event is not always easy.

Virtual Events 62

Virtual Events Prospect Events Registration 62

Eventtia

DECEMBER 11, 2021

As mentioned, today’s audience and especially prospective virtual attendees would expect a smooth registration experience. Most prospective attendees are still weighing whether your event is worth their attendance during the registration process, so if the experience isn’t optimal, they may abandon it.

Event Technology 62

Event Technology Technology Technology Social Media 62

MeetingsNet

NOVEMBER 1, 2017

Nurture via automation. They instantly became prospects to upsell into other fee-based education,” Laudenslager said. There are three ways to transition from event thinking to brand thinking, he added. Create more content. But it got a big response.

Marketing 67

Marketing Marketing Meeting Website 67

Eventtia

DECEMBER 14, 2021

In this digital era, prospective attendees simply expect to be able to register for your event and purchase the ticket online. Event promotion tools. Don’t underestimate the importance of promoting your event. With Google Event Registration Tool, you can easily create intuitive event registration forms for prospective attendees.

Management 62

Management Registration Virtual Events Website 62

Bizzaboo

JUNE 21, 2023

Marketing Platforms Covering a broad range of functions — from email marketing management to content management, marketing automation, and more — marketing platforms provide event marketers with a suite of tools for engaging and activating customers. They enable businesses to manage relationships with current and prospective customers.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

JULY 28, 2023

Project management software also allows you to automate and scale your event strategy so you don’t have to reinvent the wheel for every event. Automate reminders for deadlines and receive notifications when tasks are completed. Captivate your audience and boost ticket sales with innovative event promotion software.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Stova

JUNE 8, 2023

Educate customers and prospects? For example, how many quality prospects will you add to your database? They can highlight metrics for lead quality, sponsored session ratings, content downloads, net promoter score, and more. Technology provides an easy fix: Merge event data with your CRM and marketing automation systems.

Trade Show 52

Trade Show Marketing Marketing Prospect 52

Convene by PCMA

SEPTEMBER 18, 2023

“We have meetings at events with key customers and prospects and press and analysts,” Federbush said. Leads can be broken down into marketing qualified leads (MQLs) vs. sales qualified leads (SQLs) and entered into your CRM or marketing automation databases, he said. “We What were the outcomes of those meetings?

Prospect 52

Prospect Events Event Marketing Automation 52

Stova

FEBRUARY 14, 2025

Journey Mapping Event intelligence allows organizers to segment prospective attendees based on where they are in the buyers journey in order to optimize engagement at every step based on their awareness of you (and your offering), their level of interest, and their readiness/authority to make a decision to register.

Sponsors 52

Sponsors Social Media Prospect Speakers 52

Gavel International

SEPTEMBER 11, 2023

Since so many B2B prospects conduct their own research online before speaking with a salesperson, AI has earned its rightful place in the sales funnel. The technology: Can quickly vet and score volumes of data to identify which prospects are most likely to result in a sale. This is an area where AI offers benefits. How does AI do this?

B2B 52

B2B Prospect Social Media Technology 52

Eventtia

MAY 18, 2022

Promotion/marketing tools. Event coordinators often underestimate the need to market the event and the time needed to effectively promote the event. There are various tools and solutions that can help you market your event in various different ways: social media marketing automation, email marketing, marketing analytics, and so on.

Event Planning 62

Event Planning Registration Virtual Events Events 62

Stova

APRIL 20, 2023

Here’s how it works: Picture an attendee walking by a meeting room where some of her top prospects are gathering. You can automate niche content and notifications to enhance networking and promote immersive activities and content. Add proximity-based networking to onsite events. But she doesn’t know they are there.

Event Apps 52

Event Apps Registration Networking Virtual Events 52

AltexSoft Travel

SEPTEMBER 9, 2019

TAAP Cons: Expedia commissions and the lack of automation, which makes it a poor option for online travel agencies ( OTAs ). Expedia Affiliate Program: promoting Expedia products on websites and blogs. The affiliate program is about featuring links on your site to Expedia sales, promotions, and inventory. search banners.

Affiliate 52

Affiliate Travel Agent Travel Travel 52

Bizzaboo

NOVEMBER 7, 2023

In this article, we will explore some of the top conference registration pages for events that convert and how you can use them to promote your event and increase attendance. Include tools to gain buy-in: Be sure to provide your prospective attendees with downloadable and shareable content to help them justify their attendance.

Registration 59

Registration Attendee Remote Events 59

Bizzaboo

JANUARY 10, 2024

Billups New York, NY Billups supports advertisers, agencies and media owners through services and platform technology that make out-of-home as automated and attributable as the most effective digital ads. We intercept and engage prospects and customers anywhere they congregate in large numbers. Kicking Cow Promotions St.

Management 98

Management Advertising Events Consulting 98

Stova

MARCH 17, 2023

Defined by HubSpot as “the process buyers go through to become aware of, consider and evaluate, and decide to purchase a new product or service,” every marketer/business owner has his/her own version of a roadmap of how their customers evolve from prospects to marketable leads to actual paying buyers. Key Takeaway: What’s Missing?

Marketing 40

Marketing Marketing Registration Advertising 40

Stova

MARCH 25, 2024

Maybe you'd like to automate registration to save time or have an integrated mobile app. Some important integrations to look out for include CRMs, marketing automation platforms, travel & expense management, payment processors, and many more. Drawing people into your event often starts with a great-looking event website.

Registration 40

Registration Social Media Event Apps Website 40

Stova

MARCH 16, 2023

Promote : Promotional tools provided by event intelligence give event organizers the ability to track progress and engagement throughout the promotional period, allowing them to assess how and when attendees are interacting with the event. According to Aberdeen : “Prospective buyers emit signals of their purchase intent.

Events 40

Events Technology Technology Consulting 40

Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. In this comprehensive guide, we will delve deeper into social media marketing and provide valuable insights, practical tips, and proven strategies to effectively promote your event and maximize its exposure.

Social Media 130

Social Media Promotion Media Marketing 130

Eventtia

APRIL 28, 2022

The aim here is to give prospective attendees the flexibility in more options that can potentially be effective in converting prospective attendees. While there are many different methods you can use to leverage email marketing in promoting your event, the most basic and most important technique is to send event invitations.

Prospect 71

Prospect Registration Events Communications 71

Bizzaboo

AUGUST 24, 2023

Event marketing is the strategic planning, execution, and promotion of events to achieve specific goals. Creating an effective marketing strategy involves understanding your audience, setting clear objectives, and leveraging the right promotional tools. What Is Event Marketing?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Stova

NOVEMBER 5, 2024

What You'll Learn Incentivize Early Registrations Strategies for creating compelling offers that encourage prospects to sign up sooner. Leverage Technology for Smarter Marketing Explore the latest tools for automation, data integration, and pre-scheduling to save resources and maximize reach.

Event Marketing 105

Event Marketing Promotion Marketing Marketing 105

Bizzaboo

DECEMBER 17, 2024

This metric reflects how actively prospects interact with your content or campaigns, revealing the level of interest and connection they feel with your brand during face-to-face interactions. UGC offers social proof, reassuring prospects that your product delivers value. Engagement. Return on investment. Conversion rate. Cost per lead.

Marketing 59

Marketing Marketing Prospect Audience 59

Bizzaboo

MARCH 28, 2025

Collect relevant attendee data to personalize the experience and use automated confirmation emails to keep registrants engaged leading up to the event. Event marketing software can help streamline these efforts by automating campaigns, tracking engagement, and optimizing outreach.

Event Planning 83

Event Planning Sponsors Logistics Vendor 83