This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Turn your mics on, it’s time to explore meeting automation for events! We live in the golden age of automation. Mainly due to what this means in terms of jobs and employment, but we’re here to talk about the positive side of automation. Meeting automation can do wonders for any business in terms of organization.
In this article, we will discuss how to amplify your event promotion by using automated email campaigns for maximum impact. By utilizing automated email campaigns, you can save a considerable amount of time and effort while reaching the maximum number of attendees.
Consider INBOUND: A 25,000+ person annual flagship marketing event produced by the marketing automation company HubSpot. Does the platform in question integrate with marketing automation or CRM platforms? Event session and speaker ratings. If so, which platforms does it integrate with? No person is an island. CRM software.
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? Good speakers, entertaining visuals, or games keep people interested. Lets be honest: planning an event can feel like a big risk. If that sounds familiar, youre not alone.
Here are a few of the most important qualities of a website that your event prospects will expect. But your event site’s beautiful, well-conceived design will only matter if your prospects get a chance to see it. Yet the web remains the backbone of the internet — and, likely, your attendee acquisition campaign.
Distinguished speakers lead the conference from April 4-5, 2025. The system shows pre-solicitation notices and award notifications to create a transparent environment for business participation. Cherry Blossom Business Events The Cherry Blossom Conference reshapes the networking scene by blending academic and industry connections.
These platforms provide native capabilities to engage and communicate with prospective attendees, registrants, and sponsors, manage logistics, deliver content, and enable attendees to engage with other participants.” Truly great customer service.”
You’ll discover: Sure-fire tips for packages to endear your sponsors to attendees Innovative tools that make it easy for prospective partners to say YES! Bluetooth® speakers made with natural wood that’s FSC-certified: Sponsors will showcase their brand while delighting attendees with crisp sound and a beautiful hand-crafted touch.
Jump to: 6 Standout Sales Prospecting Techniques (And How to Get Them Started) | ITA Group. Sales prospecting is changing but there are still solid techniques that can be implemented today to attract prospects and boost your sales. You don’t need to reach superstardom to connect with your customers and prospects.
Also, there are now donor prospect generator tools that may help you in your search for prospective donors. Now that you’ve identified your event goal, fundraising goal, and prospective donors to target, you can start planning the event. virtual auction) Assess your prospective donors’ preferences.
When Rex Serrao , Salesforce’s Senior Director of Marketing Technology, sits down to plan an event, he doesn’t start with venue research or speaker outreach. You attend to demonstrate new products, engage new prospects, and promote your brand’s message. Set your success metric—early. Instead, he starts at the end.
Arguably, the biggest advantage of hosting a virtual event over its in-person counterpart is that we can invite attendees and speakers/talents from all over the world without worrying about travel and accommodation costs. You can secure speakers and talents that are otherwise above your available budget. Virtual Concerts.
The right shows attract your best customers and prospects. Attend shows that attract your best prospects. Consider these inspired trade show marketing examples: Absolut created an AR mobile app that takes prospects on a 3D tour to the village of Ahus, Sweden, to see the distillery and learn how the company produces its iconic vodka.
You’ve planned the perfect event, you’ve booked the best possible talents/speakers, and everything has been set up. As mentioned, today’s audience and especially prospective virtual attendees would expect a smooth registration experience. Event marketing management tools: automating and personalising marketing efforts.
These platforms provide native capabilities to engage and communicate with prospective attendees, registrants, and sponsors, manage logistics, deliver content, and enable attendees to engage with other participants.” Truly great customer service.”
Journey Mapping Event intelligence allows organizers to segment prospective attendees based on where they are in the buyers journey in order to optimize engagement at every step based on their awareness of you (and your offering), their level of interest, and their readiness/authority to make a decision to register.
Schedule social media posts in advance, automate email campaigns , and pre-set pay-per-click ad parameters to save valuable time and money. With automated digital marketing for events, you can reach more people for less. Highlight event partners Use digital marketing to promote event hosts, VIP guests, or the keynote speaker.
Nurture via automation. Simple ways you can repurpose information from your conference sessions and speakers include: • checklists. They instantly became prospects to upsell into other fee-based education,” Laudenslager said. There are three ways to transition from event thinking to brand thinking, he added. Create more content.
Marketing Platforms Covering a broad range of functions — from email marketing management to content management, marketing automation, and more — marketing platforms provide event marketers with a suite of tools for engaging and activating customers. They enable businesses to manage relationships with current and prospective customers.
In this digital era, prospective attendees simply expect to be able to register for your event and purchase the ticket online. There are various tools and solutions that can help you market your event in various different ways: social media marketing automation, email marketing, marketing analytics, and so on. Online registration?
Project management software also allows you to automate and scale your event strategy so you don’t have to reinvent the wheel for every event. Automate reminders for deadlines and receive notifications when tasks are completed. Here are three powerful tools that will remove some of the biggest headaches of event planning.
Event marketers need to optimize the way they communicate value to prospective attendees while economizing their marketing spend and protecting their time and their budgets. Speakers and even exhibitors can be promotional rockstars when it comes to word of mouth.
The page quotes attendees to underscore the value of the event, and past speakers like Aaron Levie and Nir Eyal lend credibility. Event Details Provide a clear and concise description of the event, including the date, time, location, event format, speakers, sponsors, and so on. What Should I Include on the Event Registration Form?
Your event software should let you collect professional titles, industries, company size, customers, prospects, countries, and more. What other technology is my organization using to capture customer and prospect data? for attendees, sponsors, exhibitors, vendors, speakers)? Will we offer paid or free tickets?
Here’s how it works: Picture an attendee walking by a meeting room where some of her top prospects are gathering. You can automate niche content and notifications to enhance networking and promote immersive activities and content. Add proximity-based networking to onsite events. But she doesn’t know they are there.
Event planning, even for a fairly small event (in terms of size of participants), can involve many different variables and details: booking a venue, choosing the right catering, securing sponsorships, dealing with speakers/presenters/talents, and coordinating your internal team, just to name a few. Will it be a keynote speaker session?
Defined by HubSpot as “the process buyers go through to become aware of, consider and evaluate, and decide to purchase a new product or service,” every marketer/business owner has his/her own version of a roadmap of how their customers evolve from prospects to marketable leads to actual paying buyers. Key Takeaway: What’s Missing?
Maybe you'd like to automate registration to save time or have an integrated mobile app. Some important integrations to look out for include CRMs, marketing automation platforms, travel & expense management, payment processors, and many more. Customizing questions by attendee type (speaker, sponsor, basic attendee, etc.)
According to Aberdeen : “Prospective buyers emit signals of their purchase intent. To transform their buying experience, prospects must be engaged at the right moment, and with the most appropriate message and content.” The data can also be telling of the quality of the sessions and the speakers themselves.
It may also highlight important individuals involved, such as guest speakers or event sponsors. With the advent of advanced automation tools, emails can be personalized to cater to the specific needs and interests of individual customers, making the email experience more engaging and relevant.
Even after we’ve booked the best venue, the best virtual event platform , the best speakers/talents, and other important elements, and so on, all those efforts will go to waste if you can’t get enough attendees to attend your event. In the end, all events must strive to attract as many of their target attendees as possible.
The implication is that, therefore, attendees have no reason to object to automated systems that vacuum up their visible behavior. Imagine a speaker who is presenting a difficult truth – someone from a disadvantaged group describing a hardship, or a worker conveying the situation on the ground to leadership. ” Really?
For example, It should have features like automated email campaigns and social media integration to expand outreach. Highlight key speakers, performers, or exclusive product launches to pique interest. Webinars and Live Streams Conduct pre-event webinars or live streams with speakers or experts participating in your event.
What You'll Learn Incentivize Early Registrations Strategies for creating compelling offers that encourage prospects to sign up sooner. Leverage Technology for Smarter Marketing Explore the latest tools for automation, data integration, and pre-scheduling to save resources and maximize reach.
From AI and quantum computing to blockchain and automation, it captures the essence of the next frontier in tech. Ways to make this theme engaging: Keynote speakers. Ways to make this theme engaging: Expert speakers. Ways to make this theme engaging: Guest speakers. Ways to make this theme engaging: Expert speakers.
Determine your overall event budget and allocate funds for essentials like the venue, marketing, speakers, technology, and production. Start outlining major milestones like securing a venue, booking speakers, launching your marketing campaign, and opening registration. Checklist: Define event goals and objectives (e.g.
Imagine having all your critical conference management tools attendee engagement, data analytics, marketing automation working together seamlessly in one place. Marketo: Automate and Optimize Event Marketing Source: Marketo Marketo is a robust marketing automation platform that helps event organizers create highly targeted campaigns.
From AI and quantum computing to blockchain and automation, it captures the essence of the next frontier in tech. Ways to make this theme engaging: Keynote speakers. Ways to make this theme engaging: Expert speakers. Ways to make this theme engaging: Guest speakers. Ways to make this theme engaging: Expert speakers.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content