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Amplifying Your Event Promotion: How to Use Automated Email Campaigns for Maximum Impact

Traveler's Q

In this article, we will discuss how to amplify your event promotion by using automated email campaigns for maximum impact. By utilizing automated email campaigns, you can save a considerable amount of time and effort while reaching the maximum number of attendees.

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The Top 10 Questions to Ask When Buying Event Management Software

Endless Events

Consider INBOUND: A 25,000+ person annual flagship marketing event produced by the marketing automation company HubSpot. Does the platform in question integrate with marketing automation or CRM platforms? Event sponsors page views. Event sponsor links clicked. If so, which platforms does it integrate with? CRM software.

MICE professionals

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6 Ways to Drive Success with ROI Technology

Smart Meetings

Then, they conduct customized outreach that converts more prospects and keeps customers engaged year-round. With data from smart tags, marketers can now sync their event activity data to their CRM (customer relationship management) and marketing automation systems. This is critical for marketing attribution.

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Bizzabo named a Leader in 2024 Gartner® Magic Quadrant™ for Event Technology Platforms

Bizzaboo

These platforms provide native capabilities to engage and communicate with prospective attendees, registrants, and sponsors, manage logistics, deliver content, and enable attendees to engage with other participants.” Truly great customer service.”

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It’s Time to Harness AI for Event Success

Convene by PCMA

Using Reactive AI to Build Better Event Experiences In the event world, reactive AI makes content easier to consume, speeds information delivery, and generates better ROI for exhibitors and sponsors. Will AI start to push prospective attendees and exhibitors toward more specialized, niche events versus larger shows? Vice versa?

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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Attracting sponsors is more critical than ever. The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences.

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5 Lessons Strategists Would Share About Digital Paid Media Campaigns, If You Let Them

DCI

For destinations worldwide, it’s clear that traditional advertising – TV spots, printed sponsored content, print ads – are not the way of the future. And remember, when prospective travelers search and arrive at your destination – online, of course – be sure the experience is engaging, convenient, and straightforward.

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