Remove Automation Remove Public Relations Remove Whitepaper
article thumbnail

Event Predictions for 2025

Convene by PCMA

Marketers have embraced data-driven personalization, automation, and the growing power of influencers, among other key trends. This could be thought leader ads, whitepapers, brochure and report downloads all with the aim of driving engaged first-party data in the shape of emails. 2024 has certainly been event ful year.