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6 affordable digital marketing tools for small businesses

The Abbi Agency

Mailchimp is an easy-to-use email marketing platform that can help you draft and send promotional messages or even create entire automated campaigns to nurture your audience and convert them into paying customers. However, in today’s digital-obsessed world, search engine optimization (SEO) needs to be on your list.

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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

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It’s Time to Harness AI for Event Success

Convene by PCMA

Virtual/learning management systems (LMS): Provide more personalized, engaging, and effective learning experiences while automating various tasks and processes. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Unfortunately, AI doesn’t always get it right. Vice versa?

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A Guide to Digital Marketing for Events: What, Why, and How? 

Social Tables

It includes marketing that uses digital technologies to promote your brand and connect with audience members. Digital marketing utilizes various technologies, like mobile phones, digital media, desktop computers, and the internet, to connect consumers with relevant content, products, and services. mobile app ads) Text messaging (e.g.,

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How 8 Event Marketers Are Using AI Now

Convene by PCMA

Gen AI can optimize marketing strategies through alpha/beta testing of different elements, including page layouts, ad copy, and SEO strategies, using predictive analytics and data- driven recommendations.

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32 Must-Have Event Management Software Features

Bizzaboo

Bizzabo offers simplified and automated workflows with responsive updating, enabling event teams to work more efficiently. Instead, they use technology to engage with event content and communicate with their peers, sharing ideas and insights as speakers lead their sessions. Wearable Event Technology. User Roles and Permissions.

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32 Must-have Event Management Software Features

Bizzaboo

of attendees say they expect in-person conferences to use modern technology (e.g. wearable event technology) Choosing the best software for event planners can feel overwhelming, but it doesn’t have to be. Bizzabo offers simplified and automated workflows with responsive updating, enabling event teams to work more efficiently.