Convene by PCMA

DECEMBER 11, 2024

Marketers have embraced data-driven personalization, automation, and the growing power of influencers, among other key trends. Ideally, this is structured as a funnel with multiple pieces of content for example, event promo videos for reach, speaker snippets for engagement, and a sizzle reel for conversion.

Trade Show 52

Trade Show Social Media Events Trends 52

MeetingsNet

NOVEMBER 1, 2017

Nurture via automation. Simple ways you can repurpose information from your conference sessions and speakers include: • checklists. whitepapers. • Massachusetts General Hospital did a simple 10-question email survey to area hospitals and used the survey data to create a free whitepaper download. Create more content.

Marketing 67

Marketing Marketing Meeting Website 67

Stova

MARCH 16, 2023

According to a whitepaper published on Meetings and Conventions : “According to our recent survey of event organizers, proving exhibitor ROI was identified as their biggest challenge. The data can also be telling of the quality of the sessions and the speakers themselves. This is especially important to tradeshow organizers.

Events 40

Events Technology Technology Consulting 40

Bizzaboo

FEBRUARY 14, 2025

By automating key processes like attendee matchmaking and offering real-time analytics, event networking platforms are game-changers. Scalability and smart automation for stress-free planning As your events grow, so should your event networking platform. And thats where event networking technology comes in.

Networking 84

Networking Technology Technology Automation 84