This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
As a B2B SaaS leader, you know that tradeshows are more than just a flashy booth and some branded swag. In this guide, we’ll walk you through a proven framework for full-funnel tradeshow marketing success. The answer will shape everything from your booth design and staffing to your pre- and post-show campaigns.
Add in a multimillion-dollar investment in cutting-edge technology, customer service training, and progressive exhibitor policies, and its easy to see why the Center continues to attract some of the industrys most significant events to Philadelphia. A key part of that experience is the recent $78.8
This comprehensive guide will delve into the intricacies of conference management, from the initial planning stages to post-event analysis, equipping you with the knowledge and tools to navigate challenges and leverage cutting-edge technologies to ensure your event’s resounding success.
Every once in a while, our hosts Will and Brandt love to bring guests to the Event Tech Podcast and have them talk about an exciting technology or software they’ve developed. One is a PowerPoint automation tool that you can think of like Grammarly, but for presentation formatting. And now, you automate that for me.'”
Strategies for Attracting and Accommodating Smaller Meetings To effectively serve this emerging market, hotels need to adopt a combination of flexibility, personalization, and technological advancements. Highlight flexible spaces, technology features, and past success stories to showcase the hotels expertise.
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
Automation and real-time tools can help you a lot, letting you save between 13-25% on your event. Despite advances in event technology and event apps, the behind-the-scenes of the industry is still filled with old practices. As a whole, the industry needs more emphasis on automation and transparency to stay competitive.
Today’s event planners rely on technology to get the job done. DoubleDutch is best for larger events like tradeshows. Its cloud-based technology means you can access it anywhere. By automating repetitive processes, the software helps event planners focus on more creative and time-sensitive items. Social Tables.
The Wall Street Green Summit welcomes climate finance leaders and state-of-the-art technology innovators at Cornell Club on March 18-19. The Code BEAM America 2025 at Marines’ Memorial Club & Hotel helps attendees learn about emerging technologies. San Francisco’s AI startups raised $17.80
Tech Trends for Your Next TradeShow. Standing out in a tradeshow means getting lots of different factors right, and one of them is the technology. In the past, scanners and automation software were at the bleeding edge, yet they soon became standard for everyone in the industry. Click To Tweet.
Kyle says that he and his team considered over 500 event technology providers and ranked them based on several parameters. “That was one of the key features that we’re not seeing enough in event technology today,” Kyle says. “As you’re demoing this event technology, ask yourself: is it simple?
Because of this, your next experiential marketing event needs to make use of new interactive technologies such as VR and live streaming. However, technology alone won’t cut it. A few top execs from the world’s most creative companies chimed in with their thoughts on these new technologies in this article.
This technology concept art was created by the same type of generative AI used by DALL-E. Smart Future/Adobe Stock) Kimberly Hardcastle-Geddes There are massive technological advancements on the horizon with the potential to have an impact on tradeshows and conferences, in ways big and small. BASE TECHNOLOGY: Web 3.0
I strongly advise exhibitors to take advantage of all pre-show promotions that are on offer to facilitate lead retrieval for exhibitors. Behavioral technology is another way you can capture and qualify leads that practically runs in the background. Lead Retrieval App for TradeShows. That’s versatility! Talk to our team.
TradeShows and Fairs Tradeshows and fairs bring together multiple brands and industry players in one place. Participating in tradeshows gives your brand direct access to interested buyers. The future of event marketing is here and with creativity, technology, and social responsibility you can stay ahead.
A Slice of Innovation The International Pizza Expo & Conference—the industry’s largest tradeshow event—will run concurrently with SIAL America 2023 at LVCC and will mirror most of SIAL’s aspects and features. That includes a noticeable push in implementing automation and robotics.
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! What we’ve been preaching instead is a radical shift in your event planning mindset: putting event technology at the center of your event strategy. And so naturally, the market followed.
Lead retrieval is arguably the most important objective for sponsors and exhibitors at a tradeshow, but the technology supporting this activity today is often clunky and ineffective. Lead capture technology should use cloud-based lead data storage that complies with the highest industry security standards.
Tradeshows provide opportunities to showcase your products, drive leads and sales, and stay up to date on industry innovations. Historically, tradeshows and other in-person events have taken up the biggest piece of the B2B marketing budget. The good news: Technology is available to lend a hand.
Tradeshows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a tradeshow marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.
This technological leap is reshaping the event planning and attendance landscape, offering unprecedented efficiency and personalization. The Role of AI Chatbots in Event Management AI chatbots do more than assist; they help manage events better by automating tasks, boosting efficiency, and personalizing experiences.
Marketers have embraced data-driven personalization, automation, and the growing power of influencers, among other key trends. And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants.
kicked off at the Expo at World Market Center in Las Vegas, with more than 80 companies showing their technology offerings for meeting, convention, and trade-show planners. On April 26, the first edition of Event Tech Live U.S. speech-translation tool in the market,” said Oddmund Braaten, CEO at Interprefy.
Whether you’re organizing consumer events, corporate events, virtual conferences, or hybrid networking events and tradeshows, effective event management can lead to brand visibility, meaningful connections, and lasting impressions. TradeShows and Expos : Bringing together industry leaders and customers.
Our Forecast indicates that 2024 will be a dynamic year – not only are budgets and attendee numbers rising, but we’re also seeing technology adoption accelerating dramatically.” Meeting professionals are also continuing to experiment with virtual reality technologies, with 41% of respondents expecting to use it next year.
Searching for top technology events to attend in 2019? TradeShows - Tradeshows give companies in a specific industry the opportunity to showcase their products and services. Whereas most conferences are open to the public, tradeshows usually require a screening process for buyers, company reps, and press.
Bilal Al Barmawi, CEO and Founder of 1 st Arabia TradeShows & Conferences, said: “Intersec Saudi Arabia is tailored specifically to the needs of the Kingdom. The exhibition space for Intersec Saudi Arabia 2024 has increased by 34% from 2023, covering a total area of 23,000 sqm across five halls and one outdoor showcase.
trillion by 2028, our groundbreaking tradeshow aims to leverage Asia’s post-pandemic tourism boom and reinforce Thailand’s position as a regional hub. As the projected value of the HoReCa industry soars to USD 2.38 ” Six key trends will also be addressed at THAIFEX – HOREC Asia.
Technology is vital to successful events. This article explains how to make the most of event technology in 2023. What Is Event Technology? Event technology is any digital tool that helps you plan and manage in-person, virtual, or hybrid events. Does the technology merge in-person and virtual formats seamlessly?
This isn’t just a dream—it’s happening right now all because of blockchain technology. Getting to Know Blockchain Technology Blockchain might seem tricky, but it’s a digital record book that’s safe, open, and spread out. Take a big tradeshow, for example.
The Role of Event Technology in ROI All-in-one event management software not only makes it possible to measure otherwise inaccessible data, but it also makes measuring holistic data a heck of a lot easier. Sure, we’re an event technology company, so there’s a good reason why we’d want this to be the case. zettabytes in 2020.
As we plan for 2024, mdg’s team of experts is resolving to make the most of the new trends and technologies that will help us identify, reach, and attract new audiences to tradeshows and conferences. “I But unlike the negative disruptors that characterized previous years (COVID, record inflation, supply chain issues, etc.),
As we embark on 2024, the hospitality, restaurant, and café (HoReCa) sector in Southeast Asia faces a transformative era, propelled by rapidly evolving consumer preferences, technological advancements, and a heightened focus on sustainability. FCM also found that 20% of bleisure travellers bring a family member or a partner along with them.
What matters most in event technology in the year ahead? Having a partner that knows what the market wants now and which technologies will matter most is important, but with hundreds of options available, how do you find the right fit? Read on to learn how to leverage technology to bypass the hurdles and thrive in 2023 and beyond. #1.
But with the world changing so fast, and technology popping up everywhere, it’s easy to get lost. So, strategically, that means that we are at more tradeshows, we are working with our associations, we are sending out better and more frequent emails. Automation, you can have a pipeline.
Sodexo and Unite Here come to terms on F&B personnel’s wages and benefits just days before the largest post-Covid convention arrives in Las Vegas, and after picketing outside another large tradeshow.
Techsytalk Techsytalk is a digital platform with more than 550 members that bridges the gap between event technology and the event planner. Powered by Liz King Events, Techsytalk features articles, educational opportunities, The Event Hustler Show, and more. You can subscribe to EIN and get fresh updates in your inbox as it happens.
The good news: Great sponsors are like magnets, drawing the right people to your tradeshows and conferences. Action Steps: Let automation lend a hand. For example, modern sponsor and exhibitor management software automates sponsor tasks, content collection, and approvals. Let technology prove event sponsorship value.
of attendees say they expect in-person conferences to use modern technology (e.g. wearable event technology) Choosing the best software for event planners can feel overwhelming, but it doesn’t have to be. Bizzabo offers simplified and automated workflows with responsive updating, enabling event teams to work more efficiently.
Technology Energy. “… as automation, AI, and robotics move deeper into the organization, closer to the customer, and more profoundly, into the very makeup and operations of the company.”. Attending your conference or tradeshow cuts deeper than nearly any other business buying decision they’ll make.
Invoice Generation Invoicing features simplify financial management by automating the creation and distribution of invoices to attendees and sponsors. Overall, event management software’s financial management features bring efficiency through automation. For example, integration with your CRM system is crucial.
In its place, the digital revolution is ushering in a new age where event technology is at the forefront of enhancing attendee experiences and refining the lead capture and retrieval process for businesses of all sizes. Traditional methods of capturing leads may seem archaic in the face of today’s event technology.
back to top January 2024 Marketing Conferences Name Start Date/Location Description ASI Show® Orlando 1/3/24 Orlando, FL Jan.3 3 to 5—The first promotional product tradeshow of the year is a must-attend event! Start the year off right at ASI Show® Orlando, the largest promo product tradeshow on the East Coast.
Capitol Heights, MD 21st Century Expo Group is a nationally renowned general contractor, specializes in tradeshows, events, and exhibits. Bespoke Audio Visual Toronto, ON Bespoke AV is a full-service live events technology company, specializing in virtual event production and on-site live events. 21st Century Expo Group, Inc.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content