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St. Gallen: Your Complete Guide to a Top Business Event Destination

The MICE Blog

Gallen excels in application development, cloud computing, IT security, decision intelligence, B2B software, and big data solutions, supported by a network of associations and development facilities with access to a pool of young talent and professionals. The venue has further 14 seminar rooms for smaller events and meetings.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? Whether its a conference, a seminar, or a workshop, the goal is the same: create a memorable moment that builds trust and excitement around what you do.

MICE professionals

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91 Invaluable Sales Training Resources for 2021

ITA Group

Why B2B Sales Is Not a Numbers Game | Anthony Iannarino. Whenever I do a seminar,” says sales pro Jeffrey Gitomer, “everyone wants to know the fastest way to close the sale, the easiest way to close the sale, and the best way to close the sale. B2B Growth | Sweet Fish Media. A daily podcast for B2B marketers.

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How to measure the success of virtual and hybrid events—an interview with Hannes Putzig, Director of Strategic Solutions at the VOK DAMS event agency.

The MICE Blog

Don’t, for example, compare the spend on a trade show with the spend on a small-scale activation with the sales team where there’s a seminar. When compared using the right KPIs, the revenue outcome of the event will be different from the revenue outcome, opportunities and bookings resulting from a newsletter.

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20 Types of Corporate Events You Should Know About

Social Tables

Event planners often book venues to host milestone celebrations, especially company-wide gatherings, as they can be quite large. Business seminars Seminars are smaller programs that provide attendees with training or valuable information regarding a particular topic.

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32 Must-have Event Management Software Features

Bizzaboo

Consider these findings from our State of in-person B2B conferences report : 68.9% Whether for small seminars or large-scale conferences, the Klik SmartBadge is a testament to how smart wearables can profoundly enrich the event landscape. of organizers say event software has a major impact on the success of their events 67.4%

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12 Events That Deliver Unforgettable Attendee Experiences Every Year

Bizzaboo

If your attendees love the time they spend at your expo, seminar, or conference, they’ll be much more inclined to keep purchasing your products and services and telling their colleagues about your brand. It’s also a treasure trove of great B2B event marketing ideas.