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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.

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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

According to Bizzabo data around events on our platform, in fact, 20.9% 35% of events in 2022 will be hybrid, based on a survey of 8,227 marketers ( Statista , 2022). 68% of event professionals are looking for hybrid event technology that supports both in-person and virtual events ( Bizzabo , 2020). Event Apps.

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What is Event Management? Essential Strategies, Tools, and Tips for Success

Eventtia

B2B Events: Events for professionals meaning to meet other professionals, network and make business. These events can take different forms: In-person Events: People, speakers and companies meeting on-site in a dedicated venue. Especially for consumer events and large B2B events.

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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

We’ve compiled a list of marketing and event statistics to inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders. Case in point: On the Bizzabo platform, 51% of events in January 2023 were virtual. billion in 2019, is expected to be worth $18.4

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20+ Questions To Ask When Choosing the Best Event Management Software

Bizzaboo

Here are some telling statistics about event tech: 68.9% of organizers say event software has a major impact on the success of their events ( Bizzabo , 2023) 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year ( Bizzabo , 2023) 72.5% Does it cost extra?

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The Ultimate Sustainable Event Management and Planning Checklist

Bizzaboo

In our recent State of in-person B2B conferences report , 26.8% 2 priority when choosing to attend an event. On that note, 13% of event organizers identified DE&I as a major challenge in planning their most recent B2B conference. So how do you plan a sustainable event? . 1 priority, and 31.2%

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A Guide to the Perfect Event Email Marketing Campaign

Stova

For example, if you’re holding a B2B event, you may have 2 segments: those who are employees and those who are decision-makers and entrepreneurs. Why would potential event participants register or attend an event if they already know everything that’s going to happen?

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