Endless Events

APRIL 13, 2023

I feel like plenty of speakers, presenters, and facilitators rely too heavily on them. Depending on the event, size, and scope, you can do some great stuff without any visuals. Audio is harder to cut, especially if it’s a large group, but I think you can get by without visuals if you have a dynamic speaker.”

B2B 177

B2B Events Production Marketing 177

Convene by PCMA

SEPTEMBER 9, 2021

Ninety-five percent of B2B buyers said they wanted shorter, highly visual content. So, how can event marketers use visuals to drive audience engagement and event attendance? Using inclusive images in marketing collateral is an obvious way to demonstrate a commitment to diversity and attract a diverse audience.”.

Event Marketing 81

Event Marketing Marketing Marketing B2B 81

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).

Marketing 105

Marketing Marketing Trends Virtual Events 105

Endless Events

OCTOBER 19, 2018

But, something we really appreciate is their insights into the human-side of event planning. Like, what to do with leftover event food and how to give back as a company. All about event tech. This is a really easy-to-read blog with real-world examples that usually focus on events they are currently planning for their clients.

Trade Show 333

Trade Show Events Planner Trends 333

Endless Events

MAY 8, 2018

snöball event influencer marketing. 15 FREE Influencer Marketing Tools to Find Influencers. 7 Great B2B Influencer Marketing Examples. Influencer Marketing Resources. Canadian guidelines regarding Influencer Marketing. Planners Give Events a Megaphone with Influencer Marketing.

Marketing 174

Marketing Marketing B2B Panel 174

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?

Social Media 156

Social Media Audience Events Media 156

Convene by PCMA

AUGUST 22, 2022

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Repurpose Event Content. Invite speakers to be guest bloggers. Interview attendees and speakers on a topic.

Human Resources 98

Human Resources Public Relations B2B Speakers 98

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 116

Event Technology Platform Technology Technology 116

Convene by PCMA

FEBRUARY 13, 2023

And that’s what makes social proof such an effective tool for marketers, including event marketers. Industry luminaries are often thought of when creating speaker lineups and influencer marketing. Make it certifiable.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Social Tables

DECEMBER 5, 2018

In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Whatever sort of events you host, maximizing revenue is likely one of your biggest objectives. 32% speakers and talent. the design of your event merchandise.

Attendee 146

Attendee eCommerce B2B Apparel 146

Convene by PCMA

DECEMBER 11, 2024

Anjia Nicolaidis, group director, international strategy AI technology will address two of the biggest challenges in international event marketing analyzing complex patterns in global audience market data and achieving genuine cultural relevance at scale.

Trade Show 52

Trade Show Social Media Events Trends 52

Convene by PCMA

APRIL 20, 2023

In the future, however, the focus could shift to building community by giving attendees a voice in event content, speaker selection, etc. so you can expect to hear them discussed together: Blockchain If event marketers start experimenting with NFTs or cryptocurrency, they’ll rely on blockchain technology to power it all.

Technology 105

Technology Technology Events Event Marketing 105

Bizzaboo

DECEMBER 26, 2018

SMW Lagos is the marquee event for business leaders, global thinkers, entrepreneurs, technologist and anyone with a keen focus on the continent. Brilliant speakers bring phenomenal content on Marketing Strategies, UX & Design, Email, Search, Mobile, Video, SEO and so much more. B2B Marketing Exchange.

Marketing 105

Marketing Marketing Conference SEO 105

Convene by PCMA

OCTOBER 9, 2023

For example, if we see low registration numbers among event alumni, we may deploy targeted communications highlighting how the event has been enhanced from previous years, including new features, planned product launches, and first-time speakers.

Registration 105

Registration Publishing Public Relations B2B 105

Bizzaboo

OCTOBER 16, 2022

You have to ensure that they don’t forget your event from event to event and touchpoint to touchpoint. In this article, we’ll explore the attendee experience, why your events must create satisfying attendee experiences, and event marketing examples you can learn from to improve the attendee experience at each event.

Attendee 98

Attendee Speakers Events Networking 98

Bizzaboo

OCTOBER 18, 2023

You must do your due diligence to ensure you pick the right solution that helps you seamlessly execute your event strategy. Consider these findings from our State of in-person B2B conferences report : 68.9% of organizers say event software has a major impact on the success of their events 67.4%

Management 110

Management Sponsors Registration Speakers 110

Traveler's Q

SEPTEMBER 7, 2023

A well-written press release should include details about the event such as date, time, location, purpose, and goals. It may also highlight important individuals involved, such as guest speakers or event sponsors. The timing of your marketing efforts is crucial to the success of your event.

Social Media 130

Social Media Promotion Media Marketing 130

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. Event co-hosts will be able to link the event to their company pages. Choose your co-hosts. .

Promotion 88

Promotion Social Media Vendor Audience 88

Bizzaboo

OCTOBER 11, 2023

Welcome to the 2024 event technology guide! Not sure you need event technology? Consider this data from our State of in-person B2B conferences report : 68.9% of organizers say event software has a major impact on the success of their events 67.4% Think again! In fact, according to Bizzabo data , 68.8%

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

NOVEMBER 30, 2022

So, whether you’re the first revenue marketing hire in your organization or the leader of an established team, our industry experts guarantee you’ll leave with the insights you need to elevate your role. B2B Online EU. Join 1000+ brand founders, marketers and online growth experts for a full day of out-of-office learning.

Marketing 98

Marketing Marketing Conference eCommerce 98

Stova

APRIL 25, 2024

Use Subscriber Data to Add Further Personalization You can also use subscriber data to further personalize your email marketing campaign. For example, if you’re holding a B2B event, you may have 2 segments: those who are employees and those who are decision-makers and entrepreneurs.

Marketing 105

Marketing Marketing Social Media Audience 105

Bizzaboo

JANUARY 3, 2024

Attending these conferences will allow you to learn more about the events industry and meet other event professionals. Besides access to great networking opportunities and innovative content, the following 60+ events will also provide attendees with great speaker lineups and the chance to travel to amazing locations!

Planner 105

Planner Conference Trade Show Incentives 105

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 69

Event Technology Platform Technology Technology 69

Convene by PCMA

JANUARY 12, 2023

Event organizers can demonstrate their values by giving voice to their beliefs, especially on social media, and choosing destinations, speakers, charitable initiatives and other event features that align with their values and most importantly, the values of the audiences they serve. On the Web.

Logistics 105

Logistics Events Public Relations B2B 105

Convene by PCMA

OCTOBER 31, 2022

IBIE also called on the power of micro-influencers by encouraging attendees to use a referral marketing tool upon registering. Additionally, speakers were provided with personalized graphics and a branded video-production tool to promote their sessions.

Marketing 98

Marketing Marketing Retail Public Relations 98

Bizzaboo

NOVEMBER 7, 2022

They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Pinpoint Event Success KPIs.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

AUGUST 7, 2023

In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience. Luckily, according to Bizzabo’s The state of in-person B2B conferences report , 61.7% of event organizers have seen growth in registration. Meanwhile, 56.2% Submit it now !

Registration 92

Registration Social Media Events Advertising 92

Bizzaboo

OCTOBER 16, 2023

To triumph in 2024, you must embrace strategic resource allocation — a concept that goes beyond the numbers and delves into the art of putting your event budget where it truly matters. According to our recent State of in-person B2B conferences report, a striking 80.4% Convincing attendees to travel to our event is challenging.

B2B 52

B2B Speakers Events Entertainment 52

Bizzaboo

DECEMBER 22, 2020

For many event organizers, virtual events present a new opportunity for overstepping the hurdles of social distancing and engaging audiences around the world. Planners have already made their intentions clear, with 93% of event marketers already planning to incorporate virtual events into their strategy in 2021 and beyond.

Virtual Events 105

Virtual Events Conference Insurance Events 105

Convene by PCMA

NOVEMBER 6, 2023

Post-pandemic, Freeman research has shown, events have stayed under marketing — and marketing is more influenced by data and facts than the less quantifiable reasoning that was once used to justify a booth (e.g., Why is now a good time for exhibitors to invest in live events?

Marketing 59

Marketing Marketing Public Relations B2B 59

Convene by PCMA

APRIL 14, 2023

In the second half, he played video recordings of his Zoom interviews with two different clients, each of which served as a case-study example of how event marketers are using data to inform decisions in the lead-up to the event to make it more successful. The second level might be, “Let me go to the speaker page.”

Marketing 98

Marketing Marketing Trade Show Registration 98

Bizzaboo

JUNE 24, 2022

For savvy event marketers looking to the future, this is a great opportunity to drive more personalized experiences and authentic ways to engage. For example, you can personalize your event based on a contact, which is a specific role such as an event organizer, marketing director, or a CMO. Brandy Sherrer.

Registration 52

Registration B2B Events Attendee 52

Bizzaboo

FEBRUARY 4, 2024

When planning successful event experiences, event teams face myriad challenges. From venue selection, event promotion, and budget management to catering, logistics, and speaker selection, orchestrating an event end-to-end requires meticulous planning. According to Bizzabo data , 86.4%

Registration 59

Registration Automation Sponsors Trade Show 59

Stova

MARCH 20, 2023

If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023. Pubcon provides tactical resources and insights that can help businesses reach their marketing goals and should be a must-attend for any marketer. This conference will also take place on September 26 - 27, 2023.

Conference 52

Conference Healthcare B2B Banking 52