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Bizzabo Survey: While hybrid isn’t dead, community is the cornerstone B2B conferences are back and have no sign of slowing down anytime soon. At least, according to a recent survey from the event management technology company Bizzabo that showed in-person conferences are once again the darling for attendees and organizers alike.
That’s why this time around, we’re sharing a few tech and AV design tips as well as a few other event industry tricks. We also dive into different event types events and how to manage them. There are tips for B2Bevents, conferences and campus events. Make Magic with EventTechnology.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? Consider this data from our State of in-person B2B conferences report : 68.9% of organizers say event software has a major impact on the success of their events 67.4% What is eventtechnology? Think again!
Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for EventTechnology Platforms. Gartner defines eventtechnology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.
Following an analysis of its events in 2023, Bizzabo found a 389% increase in leads generated by exhibitors at events powered by Klik, compared to non-Klik events of similar size and scope. The remarkable 400% leap in lead generation with Klik wearable eventtechnology clearly demonstrates its value.
We are thrilled to announce the launch of our latest and most comprehensive report to date: The state of in-person B2B conferences: Analyzing organizer and attendee insights on today’s most impactful gatherings. In June 2023, we surveyed more than 4,000 event organizers and attendees to better understand the state of in-person gatherings.
Following an analysis of its events in 2023, Bizzabo found a 389% increase in leads generated by exhibitors at events powered by Klik, compared to non-Klik events of similar size and scope. The remarkable 400% leap in lead generation with Klik wearable eventtechnology clearly demonstrates its value.
After meeting planners scrambled to add needed technology functionality over the last three years, and event tech companies developed, bought or merged their way to enhanced platforms, many meeting professionals may find themselves with redundant, siloed, or outdated technology.
Sara Fellows is the senior director of social media and influencer strategy and Keith Campbell is the paid media manager at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2Bevents.
Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for EventTechnology Platforms. Gartner defines eventtechnology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.
It’s an independent resource meaning it’s a “no-spin zone” for event profs to find neutral information about using tech in events. Check it out for tips on deploying chatbots and apps right through to understanding how to use event data. At first glance, you might not think Campaign has much to do with event planning.
“In the B2B world, you need to be solutions-oriented. “This is also a big push for us to move towards sustainable events ,” says Will. Eventtechnology companies are an exception. There’s a reason why your rates are your rates,” she adds. Don’t take your clients for granted.
It’s Monday and there’s no better way to kick off a week than with a brand new episode of Event Tech Podcast. These days, Will and Brandt are bringing in exciting guests to talk about the hottest trends in eventtechnology. And since this is a show about the events industry, Fortnight is an experience.
Read on to learn more about some of the top event planning conferences that 2021 has to offer. Discover some of 2021’s top event planning conferences: 1. It provides inspiration for meeting and event programs and showcases the latest in event planning technology and strategy.
What better way to learn more about the exciting world of eventtechnology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform.
According to Bizzabo data around events on our platform, in fact, 20.9% 35% of events in 2022 will be hybrid, based on a survey of 8,227 marketers ( Statista , 2022). 68% of event professionals are looking for hybrid eventtechnology that supports both in-person and virtual events ( Bizzabo , 2020).
Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2BEvent Management Technology, Q1 2023 report. We share this recognition with them as we continue to shape the future of events together.” Since then, eventtechnology needs have evolved meaningfully.
Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2BEvent Management Technology, Q1 2023 report. We share this recognition with them as we continue to shape the future of events together.”
Case in point: On the Bizzabo platform, 51% of events in January 2023 were virtual. of event marketers work with a production services company to help execute virtual events ( Bizzabo , 2020) 93% of event professionals plan to invest in virtual events moving forward ( Bizzabo , 2020) 80.2%
“Only the outliers have a really strong feeling about where their information goes when attending an event. The social contract of attending a B2Bevent is based on visibility. The case I make for B2Bevents is that no one bats an eye about the idea that you put your name and where you live around your neck.”
Attend to boost your skills as an events professional. An event for destination management company professionals to learn and network. A premier B2Bevent in the Baltic Sea Region for the meetings industry that will accelerate the interest in, and demand for, holding meetings, incentives, and conferences in the area.
B2BEvents: Events for professionals meaning to meet other professionals, network and make business. These events can take different forms: In-person Events: People, speakers and companies meeting on-site in a dedicated venue. Especially for consumer events and large B2Bevents.
Plus, we threw in some key insights on trends identified by Gartner® in its inaugural Magic Quadrant™ for EventTechnology Platforms. Keep reading to learn some of the insights our star-studded panel shared about event industry trends and to access a link to the webinar that you can watch on-demand at any time.
We’re excited to announce two significant updates to Klik Experiential, Bizzabo’s wearable eventtechnology for B2B conferences and flagship events. Today, we’re releasing The Edge — our sleekest SmartBadge™ yet — and introducing a new standalone option for event professionals: Klik à la Carte.
Vanessa Page is a copy director at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2Bevents. In the meantime, we should all be asking how AI can help us be more creative, efficient, and productive — and staying ready to pivot.
Here are some telling statistics about event tech: 68.9% of organizers say event software has a major impact on the success of their events ( Bizzabo , 2023) 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year ( Bizzabo , 2023) 72.5%
This recognition comes directly from Bizzabo’s customers and their independent reviews shared on G2, underscoring Bizzabo’s relentless pursuit of excellence and innovation in event management.
We’re excited to announce a 40% increase in in-person events hosted on the Event Experience Operating System in the first half of 2023 compared to the same period in 2022. of organizers say they plan to schedule more or the same number of in-person B2Bevents next year, according to a recent survey.
Additionally, we are proud to be recognized as the EMEA and UK Enterprise Leader in four categories: Europe Event Management Platforms, EMEA Event Management Platforms, UK Webinar, and EMEA Event Marketing.
Event services Whether providing exceptional onsite dining services, high-tech meeting rooms, or event staffing, unique conference centers offer services that outshine competitors. From valet parking to hybrid eventtechnology , the most memorable venues provide products and services that set them apart.
Simple events for employees and clients are typically all about improving intangible things like company culture, customer satisfaction, and employee happiness. If people are having a good time during the event, that can sometimes be enough to call it a success. Lee has been with Pinnacle for over six years.
Top 6 Reasons To Switch Event Management Software In our fast-changing digital world, event management is also trying to be as innovative and efficient as possible. Bizzabo’s 2023 State of in-person B2B conferences report revealed that 67.4% Event Organizer State of in-person B2B conferences report 2023 4.
Additionally, we are proud to be recognized as the EMEA and UK Enterprise Leader in four categories: Europe Event Management Platforms, EMEA Event Management Platforms, UK Webinar, and EMEA Event Marketing.
With this iteration to event strategies, it’s more important than ever to have event software that allows you to scale effortlessly.” We are continuously releasing features that enable our customers to adapt quickly and efficiently, driving business impact through innovative event strategies.
For example, if you’re holding a B2Bevent, you may have 2 segments: those who are employees and those who are decision-makers and entrepreneurs. any advanced eventtechnology) should also be highlighted with a FOMO subject line. Likewise, anything that would add a “cool factor” or wow experience (e.g.,
Kimberly Hardcastle-Geddes is chief marketing strategist at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2Bevents. The need for human oversight and accountability is clear and may require the creation of new roles and capabilities to fully capitalize on opportunities ahead.”
As event organizers look for new ways to plan and execute events that matter, these small-scale gatherings are redefining the way we think about meetings and conferences. Smaller events typically result in a lower carbon footprint, less travel, reduced energy consumption, and less food waste.
Eventtia Eventtia is a cutting-edge US-based technology company with thousands of customers around the world, specializing in delivering a highly advanced all-in-one event management solution tailored to consumer events, corporate events, and B2Bevents. Discover more details on Eventtia’s pricing page.
Last week, the eventtechnology space celebrated a significant milestone: Gartner® released its first-ever Magic Quadrant™ for eventtechnology platforms — a moment that marks the growth of our market and the triumphant return of in-person events as a go-to marketing channel. So, what’s next for eventtechnology ?
The conference focuses on innovation and strategic collaboration, making it especially valuable for industry professionals navigating business-to-business (B2B) to business-to-consumer (B2C) marketing. INDIE Cultivate | New York City, NY| April 24-25 Cultivate is INDIE’s freshest “hospitality, lifestyle, and travel pitch event.”
back to top May 2024 Conferences for Event Planners Event Name Event Date Event Location More Information Event Tech Live Las Vegas May 1-2, 2024 Las Vegas, NV Event Tech Live (ETL) is the only event portfolio dedicated to eventtechnology. Event Tech Live London Nov.
Bizzabo is continuing to strategically invest in people and in the future of eventtechnology. In December 2020, Bizzabo announced a $138 million financing round to meet surging demand for its all-in-one, end-to-end events platform globally, with a focus on enhancing the attendee experience in the hybrid events market.
Historically, trade shows and other in-person events have taken up the biggest piece of the B2B marketing budget. However, according to research by Forrester, only 18% of eventtechnology providers say their clients can measure their return on investment (ROI). The good news: Technology is available to lend a hand.
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