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How to Improve Your Marketing to European Executives

DCI

Every three years since 1996, DCI has released its Winning Strategies in Economic Development Marketing study , providing a roadmap for the types of information executives and site selection consultants seek and how to influence them. But who leads the decision team and has the ultimate say?

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Want Some Free, Totally Useful Tips, Tricks, and Advice?

MeetingsNet

It’s all in there, from initial ideation and market research, through budgeting and sponsorship, site selection, and marketing. Content Summary: This checklist from Endless Events provides nuggets of information along with each item planners need to check off as they go through the planning process. Download here. Download here.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

According to The state of in-person B2B conferences report , 80.4% American Express Global Business Travel New York, NY American Express Global Business Travel (Amex GBT) stands as the world’s premier B2B travel platform, offering software and services to oversee travel, expenses, and meetings/events for companies globally.

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Dariel Curren on the Benefits of EDO-DMO Collaboration and Smart Place Branding Initiatives for The Place Brand Observer

DCI

For our economic development clients, we survey corporate executives in targeted industries and site selection consultants, as well as prospective talent from prime feeder markets. Traditionally, EDOs have focused on B2B marketing, while DMOs have excelled at B2C marketing.

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Make Your Conference Memorable With Spiced-Up Keynotes, Engaging Design and Workshops

Endless Events

B2B events also have their section, and the guide gives a few tips on how to stay afloat now that the market is getting more and more crowded. The cuts on hotel commissions are making site selection an inadequate revenue stream for many third-party planners. Watch Out for These B2B Tactics. Click To Tweet. Click To Tweet.