Dana Communications

SEPTEMBER 19, 2023

Chatbots on your website and social media channels assist guests with common questions, provide recommendations and even allow them to directly book rooms. Robots and Chatbots: Rosie the Robot of The Jetsons fame doesn’t exist quite yet, but Connie the robot concierge (found at select Hilton properties) comes pretty close.

Travel 245

Travel Travel Hospitality B2B 245

Endless Events

FEBRUARY 23, 2018

From your event website to your automated marketing campaign, and especially your on-site event management app, you need to make sure all bases are covered. Convention Centers Ditching Consumer Shows for B2B Events. Getting the Right Event Tech Each Step of the Way. These days, you can’t create events in a bubble. Click To Tweet.

Events 233

Events Automation Venue Certification 233

Social Tables

JANUARY 27, 2021

The Special Event & Catersource July 19-22 | Miami Beach Convention Center | Miami According to its website, “The Special Event + Catersource will bring together the entire events and catering industry for three amazing days in beautiful Miami Beach for a top-notch conference, entertaining show floor, and epic networking events.”

Event Planning 193

Event Planning Conference Trade Show B2C 193

Endless Events

APRIL 21, 2023

And while you may be familiar with influencer marketing in B2C, a popular approach to event partner marketing, event partner marketing in B2B spaces is also growing in popularity. I have a 15-year history of entrepreneurship, but not in the B2B space,” says Isaac. “I I didn’t know anything about partnerships at B2B SaaS companies.

Conference 194

Conference Marketing Marketing B2B 194

Endless Events

APRIL 13, 2023

“Events really don’t leverage influencer marketing mostly because I think the understanding of what influencer marketing is in the B2B context isn’t obvious,” continues Nick. “In In the B2B space, it’s much more approachable. In 2022, VideoFruit founder Bryhan Hariss guest posted on a niche B2B website.

B2B 177

B2B Events Production Marketing 177

Endless Events

MAY 14, 2018

B2B and the Women’s Movement. This can then be embedded on the event website, giving attendees an easy reference. Not doing so can leave you trapped and unable to use any of the other five legal bases that could allow you to process personal data.

Proposal 201

Proposal Marketing Marketing Social Media 201

Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

B2B 52

B2B Event Marketing Marketing Marketing 52

Convene by PCMA

JANUARY 6, 2025

Instead of the official movie site, he was taken to an adult website. Kimberly Hardcastle-Geddes is president and chief marketing strategist at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2B events. Not all press is good press.

Marketing 59

Marketing Marketing Social Media Public Relations 59

Convene by PCMA

OCTOBER 10, 2022

When evaluating your digital media targeting mix going into 2023, consider the following: Nontraditional B2B channels — Channels such as TikTok and Spotify — while not considered B2B platforms — can provide the volume of impressions necessary to drive brand recognition and are more cost-effective than traditional advertising.

Advertising 105

Advertising Marketing Marketing B2B 105

Endless Events

SEPTEMBER 13, 2022

82% of B2B marketers believe that attendee engagement is a key KPI for event success. Event websites, virtual platforms, and mobile apps are crucial to any event. They intentionally leverage event creative to orchestrate unique experiences that stick with attendees. But we all know it isn’t exactly easy to hold an audience’s attention.

Consulting 177

Consulting Events Seminar B2B 177

Endless Events

SEPTEMBER 27, 2021

B2B marketing budgets, and finally, branding. You can spend time building out the booth, but if you’re not actually there staffing that booth and interacting with people in real-time, then it’s no different than them visiting your website.” What did you do to make it frictionless on the design side to kickstart it?”

Platform 317

Platform Management Virtual Events Meeting 317

Gavel International

SEPTEMBER 11, 2023

Reading Time: 6 minutes If you work in business-to-business (B2B) sales, chances are good that you have used, or at least encountered some form of artificial intelligence (AI) while doing your job. 64% of B2B marketers consider AI a valuable asset to their marketing and sales strategies. ( ChatGPT is a perfect example.

B2B 52

B2B Prospect Social Media Technology 52

Endless Events

JANUARY 10, 2023

That goes for everyday consumers and businesses, so both B2B and B2C shoppers will cut their budgets. Tracking the digital journey: Now’s the time to dig into your website, social media, email, and eCommerce data. See which pages people bounce from the most or which areas of your site people are rage-clicking on.

eCommerce 177

eCommerce B2C Audience B2B 177

Bizzaboo

DECEMBER 4, 2023

It’s clear that the key to harnessing the full potential of conferences lies in having a solid in-house event team, and this article delves into why an in-house team is indispensable for B2B conference success. The post Why a Strong In-house Event Planning Team Is Crucial for B2B Conference Success appeared first on Bizzabo.

B2B 59

B2B Event Planning Conference Logistics 59

AltexSoft Travel

NOVEMBER 25, 2019

A bed bank (also called a wholesaler ) is a B2B company that purchases rooms from accommodation providers in a bulk at a discounted, static price for specific dates and sells them to OTAs, travel agents, airlines, or tour operators. Travel agents can book inventory via a booking website. What is a bed bank? seconds.

Banking 25

Banking Travel Agent Travel Travel 25

Social Tables

SEPTEMBER 14, 2021

A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. With the majority of B2B marketers in agreement, it’s safe to say that successful events and event planners are able to engage with their audience. Track new and returning visitors.

Social Media 176

Social Media Registration Virtual Events Audience 176

AltexSoft Travel

MARCH 13, 2020

Now, thanks to the Internet, airlines have direct access to a huge pool of travelers via their own websites. As the very term suggests, private or unpublished fares are not listed anywhere online, be it an airline website or OTA. Flight consolidators and other third parties involved in air ticket distribution. No direct access.

Airlines 113

Airlines Travel Agent Publishing B2B 113

AltexSoft Travel

MARCH 2, 2020

Today DMCs function as a single point of contact for their B2B and B2C clients. Travel agency, as one of the B2B clients, connects to the DMC database and offers those services to its clients. Some DMCs add widgets of car rental providers to their websites. So the question is how these B2B relationships work.

Destination Management 95

Destination Management Management Travel Travel 95

Convene by PCMA

FEBRUARY 13, 2023

Benefits Over Features Convertize, a company that helps marketers increase sales from their websites using consumer psychology, points out in a blog post that customers care more about benefits than they do about features.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Eventtia

NOVEMBER 7, 2024

B2B Events: Events for professionals meaning to meet other professionals, network and make business. Especially for consumer events and large B2B events. Tactics can include your event website, email campaigns, social media posts, influencer partnerships, and paid ads.

Management 118

Management Speakers Logistics B2B 118

Convene by PCMA

JULY 15, 2024

Real-time translation: Translate your website, session materials, and instructor-led sessions and demos into other languages to broaden your event’s reach and appeal. Vanessa Page is a copy director at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

SEO 111

SEO Retail Public Relations B2B 111

AltexSoft Travel

MAY 8, 2020

By customer interfaces we mean a travel provider’s website, mobile application, or chatbot that links with a booking engine via an API layer , enabling consumers to search and book flights, hotel rooms, holiday packages, insurance, and other travel products. IBE business models: B2C, B2B and B2E. How a travel booking engine works.

Booking 69

Booking B2C Travel Travel 69

Bizzaboo

AUGUST 3, 2023

of attendees say the in-person B2B conference mobile app can make or break their event experience ( Bizzabo , 2023) 52.7% Can you show me examples of event websites built on your platform without the help of designers or developers? Creating a stellar event website that’s true to your brand is essential. In Q4 2021, 54.4%

Management 98

Management Registration Vendor Event Apps 98

Eventtia

JANUARY 2, 2023

Event marketing can be B2C or B2B in nature. B2B event marketing happens when you are offering your event to other businesses, whether to attract their employees to attend the event, to get the business involved as an exhibitor, or even as a sponsor. In B2B event marketing (i.e. Social Media Marketing.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Convene by PCMA

AUGUST 22, 2022

Ask educational presenters to contribute an article about their session topic to an event blog or website. Christine Johnson is director of content at mdg , a marketing and public relations agency specializing in audience acquisition for B2B events. Repurpose Event Content. Invite speakers to be guest bloggers.

Human Resources 98

Human Resources Public Relations B2B Speakers 98

Traveler's Q

SEPTEMBER 7, 2023

Build A Professional Event Website Building a professional event website is key to managing and organizing successful events. The website should not only look great, but it also needs to have informative and engaging content. The website should include the event details such as date, time, venue, and registration link.

Social Media 130

Social Media Promotion Media Marketing 130

Travel Daily Media

MAY 21, 2023

Thailand’s highly anticipated B2B travel industry show, the Thailand Travel Mart Plus (TTM+) 2023, is set to captivate attendees from May 31 to June 2 at the esteemed Queen Sirikit National Convention Centre in Bangkok.

Travel 97

Travel Travel Tourism Tourism 97

Bizzaboo

DECEMBER 26, 2018

B2B Marketing Exchange. A must-attend for performance marketers managing the complex sales cycles and group buying realities common in B2B industries with 1,000+ B2B marketers and 100+ speakers covering buyer preferences, engagement trends, top marketing channels, and best practices. B2B Marketing Forum. B2B Online Miami.

Marketing 105

Marketing Marketing Conference SEO 105

Endless Events

DECEMBER 16, 2019

If you look on our website and look at our press page, we’ve been in Forbes, Bloomberg, Business Insider. Slack is one of the fastest B2B companies in growth ever. I just don’t play games with them on that and they know that now we have a beautiful working relationship. In addition to that Mixtroz has garnered awesome PR.

Networking 194

Networking Events Conference Platform 194

Travel Daily Media

FEBRUARY 23, 2023

After an extensive test phase in the LCC travel agencies, among others, Peakwork SET can now be purchased using various license models via the Peakwork website from March 7, 2023 – at the start of ITB. In addition, there will be special prices for licensing available during the ITB week.

B2B 73

B2B B2C Consulting Travel Agent 73

Travel Daily Media

AUGUST 13, 2023

Aimed at empowering B2B companies and B2G entities, CTW Global is the premier exhibition event of the year, promising to deliver unparalleled insights and strategies that will boost businesses to thrive in the dynamic Services Sector. Register Now for CTW Global 2023! Registration for CTW Global 2023 is now open!

Conference 95

Conference Seminar Banking Retail 95

Motivation Excellence

JANUARY 26, 2019

Even if you primarily conduct business-to-business (B2B) marketing, you should still spend time researching your clients’ needs. These materials may include things like your apps, direct marketing campaigns, business cards, social platforms, website and advertising campaigns. The number of backlinks your website gets.

Communications 130

Communications Communications Marketing Marketing 130

AltexSoft Travel

NOVEMBER 12, 2019

This is a guest article by B2B blogger Connie Benton. An editing and proofreading company ProEssayWriter was having severe setbacks in the sales department because of duplicate entries from both employees and the website. Value stream mapping or value stream management is becoming a hot topic of discussion, especially in IT.

Travel 17

Travel Travel B2B Website 17

Convene by PCMA

JUNE 28, 2024

Cookies are bits of data that websites can attach to a user’s browser. Third-party cookies” refers to situations where one website leaves a cookie in a user’s browser, and a different website reads that cookie — like when a website shows you an ad for another website you visited earlier. What are cookies?

Registration 59

Registration Website Public Relations B2B 59

Motivation Excellence

SEPTEMBER 30, 2019

So, the positive experience begins with a phone call, or on the website, and continues on through selection, with order fill rate, speed of delivery, appearance of vehicles, attitude and knowledge of staff, and everything in between. What is and is not positive, of course, is completely in the eye of the customer. Tools & Support.

B2B 130

B2B Manufacturing Insurance Production 130

DCI

JUNE 9, 2023

Most Useful Features of a Website In both surveys, we ask about the most useful features for executives on an economic development or investment promotion website. Similar to above, there are quite a few similarities, with tax/incentives and demographic information the top 2 in both reports among corporate executives.

Marketing 73

Marketing Marketing Site Selection B2B 73

Eventtia

JUNE 26, 2024

Eventtia Eventtia is a cutting-edge US-based technology company with thousands of customers around the world, specializing in delivering a highly advanced all-in-one event management solution tailored to consumer events, corporate events, and B2B events. Its mission is to define the future of events, focusing on B2B conferences.

Registration 62

Registration B2B Platform Virtual Events 62