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Event Marketing Strategies and Ideas: The 2023 Guide

Eventtia

Event marketing can be B2C or B2B in nature. B2C, when you promote your event directly to a target audience with the hope of getting them to register as an attendee and/or buy a ticket, as well as inviting their friends and peers to also attend. Event Launch and Registration. Registration Closing.

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6 Steps to Creating Event Merchandise That Your Attendees Actually Want

Social Tables

Annual B2B events, B2C events, nonprofit fundraisers, and community-organized events must strike the perfect balance of increasing engagement while staying on budget. The main idea is to offer free or discounted merchandise to early registrants. Offer easy merch add-on options during the online registration process.

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MICE professionals

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35 Event Marketing Ideas that Work

Social Tables

Include easy-to-spot icons linking to the event’s social media pages, registration page, and so forth. Post valuable content for attendees regularly While posting content regularly is important, event organizers may benefit more from building credibility with their audience. The survey found that consumers are 2.4x

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Destination Management Companies: How Travel Agencies Can Tap Into DMC Potential

AltexSoft Travel

We spoke with a few industry professionals working with DMCs to share how agencies can benefit from collaborating with destination companies and how to enable this interaction. Today DMCs function as a single point of contact for their B2B and B2C clients. Login and registration forms for travel agencies at Orient Tours.

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Travel Booking Engines: Types, Functionality, and Integrations

AltexSoft Travel

In the next sections, we’ll explore how IBEs vary based on: business model (B2C, B2B, and B2E), type of a travel company (direct supplier or reseller), specifics of products offered (flights, hotels, car rentals, etc). IBE business models: B2C, B2B and B2E. B2C booking engines for OTAs and leisure travelers.

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8 Things You Need To Do Before Creating An Event

Alcor Mice

Ask questions like: was the registration process simple enough? What are some add-ons/benefits you could give to make the event more memorable? Attendees in the B2C sector however might find weekends more preferable. SET UP YOUR REGISTRATION. Most events now offer online registration through an integrated app or website.

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A Guide To Creating Your Virtual Event

Alcor Mice

In addition to overcoming the hurdles of social distancing protocols, virtual events have proven their worth by offering benefits that offline events couldn’t offer before. Will your event be a B2B or B2C? Platform providers also usually provide a registration feature for your attendees to register directly from.