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Top-level corporate eventplanning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free eventplanning checklist.
Many eventplanning conferences were canceled or postponed, and most of those that weren’t took place virtually. Read on to learn more about some of the top eventplanning conferences that 2021 has to offer. Discover some of 2021’s top eventplanning conferences: 1.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of eventplanning. You can find bigger and better ways to deploy events, the latest in event tech, and follow where other event profs’ careers are taking them.
Another question is, “What does this mean for corporate eventplanning?”—if MH claims to offer B2C and B2B operations that will help people and businesses use the Metaverse to their advantage. if it means anything at all. There’s a company that believes it means something now and will mean even more in the future.
In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Get your eventplanning template and checklist.
In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Whatever sort of events you host, maximizing revenue is likely one of your biggest objectives.
Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products.
Since this type of b2cevent is all about having fun and enjoying good food, a cute event name like this one is very fitting. Main takeaway : Consider the purpose of your event. Business events can have silly or interesting names too, just remember that your event name should also be used to convey the tone of your event.
Promote user-generated content Promoting user-generated content is an effective pre-event marketing strategy for increasing event awareness and driving ticket sales as consumers find user-generated content more authentic than traditional marketing. The survey found that consumers are 2.4x
So rather than thinking of the virtual and on-site as two separate events, plan your event with the goal of creating a holistic experience. It can be easy to treat your event as two separate pieces, but if you think about hybrid as an integrated experience every step of the way, the final product will reflect that.
Review the various conference categories below to find the right events for you and your team. Top hospitality conferences for sales, branding, and marketing Whether you’re in eventplanning, hotel sales, or venue operations, the top hospitality conferences of 2024 have something to offer every business in the industry.
Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing.
Before beginning the planning process, it is important for you to settle on a goal for your event. Will your event be a B2B or B2C? If you are organizing these events yourself, another important step would be to settle on the key performance indicators (KPI) for your team to better assess your event once its finished.
To better navigate this list, let’s briefly review the different events you’ll see. Conferences: Both IRL and virtual conferences powered by virtual event software are the backbone of the tech events industry and can be both B2C and B2B events. Education Events and Conferences.
To better navigate this list, let’s briefly review the different events you’ll see. Conferences: Both IRL and virtual conferences powered by virtual event software are the backbone of the tech events industry and can be both B2C and B2B events. Be sure to fill out our Feature Your Event Page form.
Technology Think about the skill base of an event professional today – you’re required to be an expert in computer software, financial planning and budget management, logistics, eventplanning, design, gastronomy, audio-visual production, and now, of course, the ever-expanding horizon of technology!
She i s an award-winning global marketing executive whose superpower is transforming events into strategic assets that solve problems and inspire teams to create purposeful, human-centered experiences. Jenn loves the power of events to impact the way people feel, drive behavior, and change the world!
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