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Top-level corporate eventplanning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of eventplanning. You can find bigger and better ways to deploy events, the latest in event tech, and follow where other event profs’ careers are taking them.
Another question is, “What does this mean for corporate eventplanning?”—if MH is releasing its first set of physical NFTs at the fourth annual NFT.NYC event , which began yesterday, June 20, and ends June 23—and it’s also a sponsor of—in the form of rings, as opposed to digital key cards, it’s most common form. “We
In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Get your eventplanning template and checklist.
Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. The first thing he says they did right was to have an underlying plan driving the event’s schedule. “It
Include easy-to-spot icons linking to the event’s social media pages, registration page, and so forth. On social media pages, link back to the business website and main event page, allowing your audience to quickly access all event content. Provide informational content that your audience will find valuable.
So rather than thinking of the virtual and on-site as two separate events, plan your event with the goal of creating a holistic experience. It can be easy to treat your event as two separate pieces, but if you think about hybrid as an integrated experience every step of the way, the final product will reflect that.
Before beginning the planning process, it is important for you to settle on a goal for your event. Will your event be a B2B or B2C? If you are organizing these events yourself, another important step would be to settle on the key performance indicators (KPI) for your team to better assess your event once its finished.
To better navigate this list, let’s briefly review the different events you’ll see. Conferences: Both IRL and virtual conferences powered by virtual event software are the backbone of the tech events industry and can be both B2C and B2B events. Education Events and Conferences. 5G Expo Europe.
To better navigate this list, let’s briefly review the different events you’ll see. Conferences: Both IRL and virtual conferences powered by virtual event software are the backbone of the tech events industry and can be both B2C and B2B events. Be sure to fill out our Feature Your Event Page form.
Technology Think about the skill base of an event professional today – you’re required to be an expert in computer software, financial planning and budget management, logistics, eventplanning, design, gastronomy, audio-visual production, and now, of course, the ever-expanding horizon of technology!
She i s an award-winning global marketing executive whose superpower is transforming events into strategic assets that solve problems and inspire teams to create purposeful, human-centered experiences. Jenn loves the power of events to impact the way people feel, drive behavior, and change the world! Director of Global Events, AceUp.
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