B2C Online Website 
Endless Events
OCTOBER 18, 2022
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. After the event, they put all their content online on demand. But in 2020, the pandemic forced us to take our events online. . Website (B2B blog). What does it entail? 3 EVENT MARKETING STRATEGY TYPES.
Endless Events
JANUARY 10, 2023
That goes for everyday consumers and businesses, so both B2B and B2C shoppers will cut their budgets. Tracking the digital journey: Now’s the time to dig into your website, social media, email, and eCommerce data. It’s the best way to identify friction in the online customer experience so you can fix it ASAP. .
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AltexSoft Travel
MAY 8, 2020
A booking engine is the brains behind distributing travel products online. By customer interfaces we mean a travel provider’s website, mobile application, or chatbot that links with a booking engine via an API layer , enabling consumers to search and book flights, hotel rooms, holiday packages, insurance, and other travel products.
Convene by PCMA
OCTOBER 10, 2022
Historically, B2C brands leveraged high-visibility impressions on television, billboards, and popular websites to gain brand awareness. Add to that the availability of B2B data relationships within these platforms and future event attendees become discoverable, regardless of where they may be spending their time online or offline.
Social Tables
JUNE 1, 2023
Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results. Link online event resources Connect all of your event pages and content together to widen your audience reach and keep track of online engagement.
Endless Events
APRIL 21, 2023
And while you may be familiar with influencer marketing in B2C, a popular approach to event partner marketing, event partner marketing in B2B spaces is also growing in popularity. In April, we launched the website, went full-time, and saw something was happening in this space. I modeled it after things I’d seen work before.” “We
AltexSoft Travel
MARCH 2, 2020
Online and offline travel agencies provide a wide selection of services to a wide range of audiences, so they rarely have control over the resources at the immediate destination. Today DMCs function as a single point of contact for their B2B and B2C clients. Some DMCs add widgets of car rental providers to their websites.
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