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When Marketing an Event, Advertise Outside Your Lane

Convene by PCMA

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. Millions of Americans who left their jobs after the initial lockdowns ultimately decided to change industries and occupations.

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Thai PM, Embassies, Government and Private Food Sectors Collaborate with AWC to Launch ‘Phenix,’ a World-Class Food Hub in Bangkok.

Travel Daily Media

This initiative comprehensively caters to both wholesale and retail trade needs, connecting entrepreneurs, buyers, and food sellers worldwide (B2B & B2C) via offline and online platforms (OMNI Channels). Phenix has over 69,000 square meters strategically located in Pratunam, central of Bangkok.,

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Why Every Business Should Ask for Referrals

Gavel International

When a prospect begins the buyer’s journey with a business on a positive note, they are more likely to purchase from them. How Referrals Support B2C Sales. Referrals are similar to reviews for B2C buyers, only better because they come from people the prospects know personally. How Referrals Support B2B Sales.

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5 Proven High-Growth Sales Strategies to Win More Business

Gavel International

Here are five proven high-growth sales strategies to attract more qualified prospects and win new customers. But considering both the marketing department and sales team are trying to appeal to the same prospects, it makes sense for sales teams to leverage buyer personas, as well.

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18 of the Top Hospitality Conferences to Check Out 2024 

Social Tables

The conference focuses on innovation and strategic collaboration, making it especially valuable for industry professionals navigating business-to-business (B2B) to business-to-consumer (B2C) marketing. INDIE Cultivate | New York City, NY| April 24-25 Cultivate is INDIE’s freshest “hospitality, lifestyle, and travel pitch event.”

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Various Type Of Event You Should Know

Alcor Mice

As a business to customer (b2c) event, there will be many prospective clients attending the event (most of whom are decision makers and hold large sway over the buying decisions). These events usually take place annually across different locations at large convention halls.

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Creating A Budgeting Plan For Your Next Event

Alcor Mice

Knowing your industry and its current trends can help you better understand the expectations and demands of your prospective clients. With this understanding, you can decide if you want your event to be a business to business (B2B) or a business to customer (B2C) event.

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