This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
We can also infer from the word “leads” that either the participants or the speakers (or both) will be female leaders of some sort. Second, this event name includes a descriptive adjective (smart), the main event subject matter (social media), and the event type (summit) so prospects know exactly what they’ll be getting themselves into.
The conference focuses on innovation and strategic collaboration, making it especially valuable for industry professionals navigating business-to-business (B2B) to business-to-consumer (B2C) marketing. This year’s expo will host more than 50 speakers over three days.
This helps organizers narrow down the subjects being discussed and the speakers they invite to teach at these events. Properly researching topics and speakers will greatly help your planning process and directly influences the turnout. Whereas seminars tend to be a one-way communication between speakers and the audience.
However, be careful not to distract them too much from the speaker. Include things such as: decorations, production team costs, audio visual support, fees for your speakers, venues, etc. At this stage, you should also start requesting proposals and quotations from your prospective vendors. CREATE A BUDGETING PLAN.
Knowing your industry and its current trends can help you better understand the expectations and demands of your prospective clients. With this understanding, you can decide if you want your event to be a business to business (B2B) or a business to customer (B2C) event.
Pardot: Drive B2B event success with smarter lead nurturing Pardot , Salesforces B2B marketing automation solution, excels at nurturing high-value prospects and tracking detailed interactions across multiple channels. For conference organizers targeting business decision-makers, Pardot provides the tools to drive meaningful engagement.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content