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Event Marketing Strategies and Ideas: The 2023 Guide

Eventtia

Event marketing can be B2C or B2B in nature. B2C, when you promote your event directly to a target audience with the hope of getting them to register as an attendee and/or buy a ticket, as well as inviting their friends and peers to also attend. Also, a great pre-event page may also help with your event site’s SEO performance.

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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

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Six Must-Haves for Meeting and Convention Websites

DCI

Meeting and convention websites are going to be receiving more and more clicks sooner than we think as the U.S. With that in mind, it’s time to assess if your meeting and convention websites are prepared to deliver. While the majority of your meeting and convention website is B2B, organizers are bringing visitors to your destination.

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Event Names: Tactics, Tools, and Ideas Worth Stealing

Social Tables

For SEO purposes, choose something that still has an available URL. The less SEO competition starting out, the better. Don’t be fooled by the term Party – this website also offers names for formal event types like galas and proms. Research what’s already out there. Go back to the drawing board.

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Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

On the other side, a booking engine connects to B2B and/or B2C user interfaces that allow travelers and travel agents to send reservation requests. Booking model: B2B, B2C, or combined. So, you need a super-smart combined booking engine that will be able to process both agents’ requests and website reservations.

Booking 52