B2C, Social Media and Social Network

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When Marketing an Event, Advertise Outside Your Lane

Convene by PCMA

OCTOBER 10, 2022

While tried-and-true digital media strategies such as paid search and social media are still vital to the success of a marketing campaign, these platforms are most effective when targeting audiences who already are somewhat familiar with the brand or event. Read: Wasted impressions equal wasted money.). 3 Considerations.

Advertising

Advertising Marketing Marketing B2B

3 Ways to Engage Your Audience at Your Event

Social Tables

OCTOBER 14, 2016

Social Media. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing. But don’t let the social media fun grind to a halt when the event kicks off.

Audience

Audience Social Media B2C Networking

MICE Travel Today

When Marketing an Event, Advertise Outside Your Lane

3 Ways to Engage Your Audience at Your Event

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