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Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy. 10 Benefits Of Event Platforms.
Notably, in the form of chatbots as well as integrated into fully-fledged eventapps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events. What are eventapps and their perks?
After the event, they put all their content online on demand. 3 EVENT MARKETING STRATEGY TYPES. There’s no one marketing strategy to fit all events. But based on the most recent marketing and event trends , we can categorize them into three broad types: Singular annual event strategy. Multi-event strategy.
Technology-enhanced networking can offer your attendees networking opportunities that go above and beyond traditional mix and mingle events. Here’s how each of these technologies—matching software, eventapps, and networking apps—can help your attendees form more concrete connections. And why do those things matter?
There was a 71% increase in online searches for sustainable goods — plus, public concern for the environment has grown by 16% since 2017. Fifty-nine percent of event planners say environmental responsibility impacts their event plans. Sustainability benefits the environment, of course, but it should benefit your brand, too!
It’s just taking the stuff that we knew from our in-person events about good production and applying them to onlineevents,” he explained. Making the tech for onlineevents easily portable and keeping the production value high—that’s an area of current growth for the industry, Krueger explained.
A big way to add sustainability to your event is to create an online platform for registration and it’s easy! Instead of printing off badges and handing out booklets, create an eventapp or use an event management software. Attendees can download the app right to their phones and constantly be engaged.
In turn, such experiences boost event ROI and help marketers achieve their goals. . The Benefits Of Experiential Event Marketing. The benefits of experiential event marketing highly resemble the benefits of event marketing itself. Have Event Staff Support Your Event Concept.
Since its founding in 2010, EventMobi has expanded its reach to over 30,000 corporate and non-profit event planners. Its full suite of event management tools includes event registration and check-in, advanced analytics, mobile eventapps, customizable branding and design, engagement and networking tools and more.
There’s been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities. Modern communities live online , either on social media and communication platforms or most recently, on event platforms.
Technology-enhanced networking can offer your attendees networking opportunities that go above and beyond traditional mix and mingle events. Here’s how each of these technologies—matching software, eventapps, and networking apps—can help your attendees form more concrete connections. And why do those things matter?
Everything from online shopping to highly confidential information uses encryption. There any many levels of encryption from basic to extremely advanced, as an event planner it is critical you use a form of encryption on your event websites and eventapps to keep attendees important information secure and protect their data.
Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.
Add a virtual component to your in-person event. Maximize all benefits. A good hybrid strategy also expands audience reach and event lifecycle. We’ll talk more about ROI in a minute, but first let’s answer planners’ top questions about hybrid events. Make adjustments to keep improving and deliver a polished main event.
“And things like eventapps, it’s an old school conversation. Fully happen this next year or the next few years for the events industry, I think”, says Corbin. “But it’s a high speed, greater security, there’s a lot of benefits to it. You want to know about me, you go online.
That’s why we want to remind you of who can seek expert advice on, to ensure (as much as practicable) that you’re planning a safe event. Even if you’re hiring security staff specifically for your event, think about whether your event would benefit from a police presence or having them on standby.
In this article, we explore the importance of event branding and the impact it can have on your business’s success. We’ll discuss key strategies for creating a memorable event brand, as well as some of the benefits that can be gained from investing in this crucial aspect of your marketing plan.
Create a non-invasive social media countdown timer or email campaign that runs as the registration deadline approaches for the event. Create marketing content that outlines the powerful benefits that attendees will gain from the event. Measure engagement live in your eventapp or on social media.
In a way that was really a lot more valuable than a lot of other people looks at the different buying signals that are available online. I think one of the most powerful, if not the most powerful export besides great experiences, maybe even better than that of attending an event, are buying signals. Including things like eventapps.
Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Study the event layout.
But we won’t sugarcoat it: quality virtual events cost money. You can find an event solution that fits your needs. When you buy an event management platform, you get all of these benefits, which you wouldn’t get with Zoom. If you’re hosting a hybrid event , you need more firepower than Zoom alone can offer.
However, you can simply put a rough time frame for the event (i.e. Location: whether it’s an online/virtual or an offline event. If it’s an offline event, also decide whether the event will be local or will be hosted in different locations. Create a shortlist of venues and cities/countries for your event.
In a session titled “Communication Hacks: Lessons from Behavioral Science,” Bogue made use of research from his firm as well as other sources that studied how people respond to different types of messaging and calls to action related to meetings and events. Here’s why each element produces effective attendee-focused communications: Easy.
Additionally, gamification can be incorporated into virtual events, allowing businesses to stay connected with their global teams while fostering a sense of community and friendly competition. Research shows that volunteering can lead to increased job satisfaction and employee engagement, ultimately benefiting the company’s bottom line.
During a late March webinar hosted by MeetingsNet, Taylor Bohn, event technology lead for meetings and events at Cvent, presented the responsibilities that event technologists have along with the benefits they provide to their planning colleagues, the event host, and attendees.
If there are reps who will attend the SKO virtually, Platia stressed that their experience must be unique, not just during the event but in the run-up to the event as well. Those who score the highest each day and across the entire event win prizes.
Event lead retrieval is the process of collecting and organizing contact information and insights about attendees who show interest in your booth, session, or product during an event. These apps offer attendees quick, hassle-free interactions, enabling them to scan badges or exchange contact details seamlessly.
Online marketplaces dedicated to event services allow planners and venues to efficiently browse, compare, and secure vendors, from catering to entertainment. With detailed reviews and transparent pricing, these platforms empower stakeholders to make informed decisions tailored to their event’s unique requirements.
Stick to companies with the budget, a marketing team, and the means to sponsor an event of your size and format. . Lastly, sponsors may be able to provide your event with other benefits and perks beyond just money and credibility. For example, perhaps your event partners with a local restaurant. Communicate Value.
Building websites, increasing event registrations, and promoting email are all possible thanks to event technology. Event tech also leads to a better user experience. Through platforms, event engagement , and networking tools, attendees can connect at the click of a button. Does the platform come with an eventapp? .
Building websites, increasing event registrations, and promoting email are all possible thanks to event technology. Event tech also leads to a better user experience. Through platforms, event engagement , and networking tools, attendees can connect at the click of a button. Does the platform come with an eventapp?
Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. But today, with the profusion of online content, people can learn from experts without leaving home. Networking is now the main driver of in-person event success.
A hybrid event is hosted both in-person and online by leveraging technology. For example, a conference may be hosted in person in a traditional conference hall, but it is also live-streamed so people who can’t or won’t visit the conference hall can also “attend” the eventonline simultaneously with in-person attendees.
When comparing alternatives to Bizzabo, we’ll look at crucial features like online registration, attendee management, event marketing, on-site check-in, mobile app, engagement tools, networking, virtual and hybrid event support, and data analytics. Aligning these with your event goals is key for success.
Features Eventtia offers one of the market’s most customizable event management platforms, featuring a Back-office web portal for event organizers and a suite of web and mobile interfaces for attendees. This includes attendee check-ins, ensuring engagement during events, accessing additional event information, and more.
We had to learn how to do television rather than in-person events, and fast,” he says. By mid-2021, Maddox and his team—which includes a full-time code programmer—were once again focused mainly on building customizable event-app components to meet the needs of each event client. Find the full 2023 Changemakers list here.
No matter what your goals, KPIs, budget, or team size, you’ll want most — if not all — of the following tools to make event planning and execution more manageable and better for everyone involved: Event registration software. Event planning and analytics software. Event marketing software. Mobile eventapp.
For starters, they help you offset rising event costs. With so many in-person and online options, they need compelling reasons to travel to your event. Consider tools like digital badges, mobile eventapps, wayfinding apps, and digital signage. Then, invite the company to sponsor a networking event.
Pricing Starting at $2,500, Eventtia offers two pricing models, each providing access to the event management platform for 12 months. Eventbrite Eventbrite offers online registration and ticketing services tailored to the needs of small and medium-sized event organizers across different sectors.
To avoid this, you must craft a spectacular event with exceptional content and clear opportunities for attendee engagement. For example, if you had more virtual attendees register for shorter sessions than longer ones, you might want to adjust your schedule or content approach for future events.
While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. This can help in creating a more “connected” experience. Emphasize the Hybrid Format.
The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions. Moreover, Stova offers an open API event organizers can use to integrate the tool into their IT infrastructure.
The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions. Moreover, Stova offers an open API event organizers can use to integrate the tool into their IT infrastructure.
Features Features play a crucial role in the overall functionality and user experience, directly impacting the success of event planning endeavors. Also, Eventtia offers multiple third-party integrations with streaming platforms (Zoom), customer relationship management platforms (Salesforce), and online payment platforms (PayPal, Stripe).
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