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It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry. After all, virtual and hybrid events fully depend on technology.
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
Seventy-five percent of eventapp developers report adoption rates of 60% or more. Event platform adoption is pretty solid overall, but even so, you want that figure to be as close to 100% as possible. . So, how can you increase your event platform adoption rates? Improve Your EventApp’s Performance.
Gamification isn’t about just playing games on an eventapp. But an eventapp is an efficient way of recording proof that the intended behavior has happened and then measuring the results. So, now that you know what it isn’t, I’m going to explain what event gamification really is. Make it relevant and fun!
Notably, in the form of chatbots as well as integrated into fully-fledged eventapps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events. What are eventapps and their perks?
Making sure attendees use the eventapp you’ve created requires your organization to market the app before your event takes place. Your organization has created an eventapp that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?
According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in event technology and eventapps, the behind-the-scenes of the industry is still filled with old practices. Is SocialMedia Marketing Too Hard? Try This Shortcut.
Follow the SMART goals tool and decide your criteria for event success. Create a comprehensive event timeline for all planning aspects: operations, marketing, designers, and vendors. Decide your marketing channels to promote your event: socialmedia, email marketing, podcasts, blogs, ads, etc. Paid search.
In turn, such experiences boost event ROI and help marketers achieve their goals. . The Benefits Of Experiential Event Marketing. The benefits of experiential event marketing highly resemble the benefits of event marketing itself. Increase your presence on socialmedia.
And this story is often a digital one, shared through socialmedia. It turns out that socialmedia is also the perfect platform to capture the play with the senses you have concocted for your attendees. AI and EventApps: Are They the Future? Experiential marketing is all about telling a story.
Make buzz by formatting your event as a party, instead of something serious. Do it like they do in awards nights, with grand entrances and photo ops for socialmedia. Pick a fun theme and experiential activities, but remember to ensure everything is aligned to the overall purpose of the event.
It will be years until we see these types of AI at events. In reality currently, AI at events is mostly just programmed answers in technology such as chatbots and some eventapps. There are many benefits to using chatbots. Can Be Used At Any Size Event. They work for virtually any type and any size event.
You most likely already have a website, an email list and are set up on socialmedia platforms so leverage that! Having your information readily available on your site, blog or social channels makes it easier for your attendees to locate your information. SocialMedia Channels. Digital Event Planning Benefits.
Prepare an event sponsorship proposal letter, define various event sponsorship packages/levels, find decision-makers in the company, and reach out to them directly. Be specific in your sponsorship proposal: outline the benefits for the event sponsor. What can you offer in return for their financial help?
The people that frequently attend events are those that want to learn and be a part of the process. They are people that are actively engaged in conversations on socialmedia platforms and use technology to further their learning. To keep the audience engaged, the conference speaker can include eventapps like Sli.do
There’s been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities. Modern communities live online , either on socialmedia and communication platforms or most recently, on event platforms.
Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.
Participation and engagement can also be tracked by monitoring app activity, chat activity, live polling, and by tracking socialmedia updates. Why does event engagement matter? Event engagement is an important component of every stage of the planning process. Maximize event communications.
In this article, we explore the importance of event branding and the impact it can have on your business’s success. We’ll discuss key strategies for creating a memorable event brand, as well as some of the benefits that can be gained from investing in this crucial aspect of your marketing plan.
This guide makes the exercise easier by defining the 5 best practices for getting your audience glued to your event. You also need to create a way for engagement to happen, ideally via the eventapp. For example, ticket sales can be improved by the trio of socialmedia campaigns, referrals, and follow-ups.
“And things like eventapps, it’s an old school conversation. Fully happen this next year or the next few years for the events industry, I think”, says Corbin. “But it’s a high speed, greater security, there’s a lot of benefits to it. You have that component of it.
.” Halee Grimsdale, Experience Coordinator, e=mc2 events I would eliminate printed schedules and directories. While many organizations have successfully transitioned to eventapps, a few vocal individuals resistant to change still push for printed materials. 12-15 in Houston, Texas.
of attendees consider a mobile eventapp essential for in-person conferences. Improving adoption is critical for ensuring that your attendees and other event stakeholders are able to take advantage of all the benefits. Female event professional looking at mobile app. In fact, according to g2.com, com, 67.5%
Contrary to popular belief, event attendees are big fans of specialized mobile eventapps. Rather than contributing to app fatigue, a purpose-built eventapp can transform the event experience, increasing engagement while establishing a new standard of what events should look like.
Ask attendees which parts of the event were the most (and least) engaging, and what they’d like to see next time. . Incorporate the use of a mobile eventapp. Beneficial for both event planners and audience members, mobile apps can be used to streamline communication, provide valuable insights, and promote event engagement.
Event technology has become an essential aspect of planning and executing successful events. From effective event registration, mobile apps, and audiovisual and presentation technologies, to socialmedia and live streaming, the list of event tech solutions available to event planners is endless.
Event lead retrieval is the process of collecting and organizing contact information and insights about attendees who show interest in your booth, session, or product during an event. These apps offer attendees quick, hassle-free interactions, enabling them to scan badges or exchange contact details seamlessly.
The images can be used to educate attendees on certain aspects of the meeting, convey instructions on how to navigate the eventapp or another event element, or act as a call to action for something that will help provide a better attendee experience, a prize or gift, or some other benefit. Personalized.
But we won’t sugarcoat it: quality virtual events cost money. You can find an event solution that fits your needs. When you buy an event management platform, you get all of these benefits, which you wouldn’t get with Zoom. If you’re hosting a hybrid event , you need more firepower than Zoom alone can offer.
No matter what your goals, KPIs, budget, or team size, you’ll want most — if not all — of the following tools to make event planning and execution more manageable and better for everyone involved: Event registration software. Event planning and analytics software. Event marketing software. Mobile eventapp.
Another benefit of incorporating conference breakout sessions is that they don’t always have to revolve around the theme of the conference. To have a successful event you will always want to add a couple breakout sessions that involve reducing stress or balancing work and home life. Pre-selection benefits both you and your audience.
Question Type: Yes-no Make sure to tie your event back into your main mission statement by asking employees to directly reflect on the impact it has had on what they’re trying to accomplish at this moment in time. If you don’t connect the event evaluation to the greater objective or plan, the event itself can feel isolated and unnecessary.
Here are some SMART goals examples for event planning: Receive 100 purchases for products promoted in the event. Get 1000 more socialmedia mentions during the event. Get 1000 more Instagram followers before, during, and a week after the event. Step 2: Create a Preliminary Plan.
Europe, Asia Pacific, and Africa, is their desire for host properties to offer interactive technologies—not just for the benefit of remote audiences, but also for on-site attendees to better share perspectives and insights with one another. Another interesting conclusion from the responses of the 275 planners, who came from the U.S.,
Cognovi Labs uses AI to understand the emotional undertone in textual or transcribed data from publicly available information, including socialmedia and discussion forums, blogs, and the deep web (where contents are not indexed by standard web search engines), as well as from such client data as surveys and call center transcripts.
Additionally, gamification can be incorporated into virtual events, allowing businesses to stay connected with their global teams while fostering a sense of community and friendly competition. Research shows that volunteering can lead to increased job satisfaction and employee engagement, ultimately benefiting the company’s bottom line.
It’s even more important now to gather this data from your in-person events. When you use other forms of promotion, such as socialmedia, you hope the right people will see it. Email marketing allows you to get in direct contact with your potential event attendees with ease.
They used the event’s meeting app to channel content to participants through a character named “Sparky the AI reporter,” which had its own tile in the eventapp. Within an hour after the event’s conclusion, Rose and his team were already evaluating feedback from the event and providing analysis to the company’s CEO.
If you’re looking to learn more about event gamification, you’ve come to the right place. This guide covers everything you need to know about in-person event gamification, including benefits, challenges, event gamification tech, and specific steps you can take to gamify your next event. Why Gamify Your Event?
To get you started, here are some powerful strategies that can help scale your event registration strategy. Use SocialMedia and Email Marketing Socialmedia and email marketing are two essential tools to promote onsite and virtual event registration.
Some common aspects of event technology include: Event management software. These are platforms that help with tasks such as event registration, ticketing, attendee management, scheduling, and logistics coordination. Mobile apps. They can also enable real-time updates and interaction during the event.
Stick to companies with the budget, a marketing team, and the means to sponsor an event of your size and format. . Lastly, sponsors may be able to provide your event with other benefits and perks beyond just money and credibility. For example, perhaps your event partners with a local restaurant. Communicate Value.
Another benefit of pre-event digital networking is it creates valuable user-generated content. Now, attendees expect the same level of personalization at physical events. The trouble is event data has been challenging to gather offline. Event analytics is like Netflix. Dynamic badges integrate with your eventapp.
Leverage different platforms: socialmedia, email notifications, push notifications, mobile eventapp, and so on to connect the two aspects of the event together. Many sponsors still don’t grasp the benefits of virtual events, and thus, they often fear limited exposure.
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