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Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. This blog post explores how event managers can track their attendees and the most significant benefits of attendee tracking. The Benefits of Attendee Tracking.
Two years later, they are one of the most important event trends of 2022. However, many event planners still ask: what are the benefits of hybrid events? Hybrid events offer the best of both worlds: the immersive magic of traditional in-person gatherings and the data insights of modern digital events.
. “I’ve always seen a divide between the technology companies,” says Nick. “Some were made up of purely technology people. And then every once in a while, I would see an eventtechnology company that was started by someone from the events industry and they always seem different.
Drop the Ageism Courtney Russell, ICAA wellness lifestyle program director, LiveWell Group What does a theater major mother with a master’s in counseling and experience producing large events for tech companies and social groups do when she moves to a new town and a global pandemic hits?
Following an analysis of its events in 2023, Bizzabo found a 389% increase in leads generated by exhibitors at events powered by Klik, compared to non-Klik events of similar size and scope. The remarkable 400% leap in lead generation with Klik wearable eventtechnology clearly demonstrates its value.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. However, mastering the art of eventtechnology is critical to planning and hosting a successful event.
An asynchronous hybrid event is a hybrid event where the in-person experience takes place at a different time than the virtual component. Either one can come before the other – as far as content goes, the event stays the same for both audiences. Why asynchronous events? Higher Quality Interactions At The Event.
The marketplace has seen a significant shift towards hiring senior roles that require specific vertical experience and technological expertise. This includes roles like eventtechnology specialists, event registration specialists, meeting and event planners, event marketing roles, and marketing specialists.
We both considered the benefits as well as the difficulties of hybrid events/learning. Similar to the benefits of a 4-day work week, she thinks that hybrid learning will encourage students to be more engaged in the fewer hours that they are sitting in class. It’s not just a trend for events or education.
They help us manage our schedules, fulfill our requests, and instantly answer questions we might have about the weather, the news, – and events. In this 12-minute video, Brandt Krueger goes over the event chatbot basics. What they are, how to implement them, and their benefits. A Chatbot: Your Digital Assistant.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
There are many ways to send out event notifications: via email, SMS, private messaging apps, and event platforms. And as we embrace eventtechnology as the base of our events , they’re becoming increasingly more important. ” SMS: Effective Event Notifications.
Following an analysis of its events in 2023, Bizzabo found a 389% increase in leads generated by exhibitors at events powered by Klik, compared to non-Klik events of similar size and scope. The remarkable 400% leap in lead generation with Klik wearable eventtechnology clearly demonstrates its value.
Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Reward Early Check-In.
The events industry has changed dramatically in the past two years. As the technology sector within the industry grows, many planners are leaving traditional event planning for eventtechnology jobs. They can also pivot to becoming event managers or event marketers. But how do you get started?
Thanks to an absolute boom of eventtechnology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
In turn, such experiences boost event ROI and help marketers achieve their goals. . The Benefits Of Experiential Event Marketing. The benefits of experiential event marketing highly resemble the benefits of event marketing itself. Here are some of the most essential ideas in the events industry.
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the eventtechnology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
Eventtechnology company CadmiumCD built lead retrieval into its conference website technology, allowing attendee-to-attendee networking, downloading of speaker presentations and badge scanning using an existing Android or iOS phone. Attendee Benefits. Organizer/Sponsor Benefits. Environmental Benefits.
You can easily transition your event programs from print to mobile. To learn how, get a free eBook filled with tips, tricks and best practices to convert even the naysayers at your event into mobile event app fans. The post 4 Benefits of Event Apps Compared with Paper By @SwetaGovani of @Yapp appeared first on techsytalk.
Make Magic with EventTechnology. The good news is that you can deliver that dream through the proper use of eventtechnology. Despite their unique clientele, they also often have the same set of issues as other types of event planners. Prevent Food Waste in Events. The best solution?
If you get the right types of sponsorship deals , you might even be able to squeeze a few more events into your 2023 marketing plan — and we’d call that a win. Sponsors provide financial assistance or in-kind support for your event in exchange for advertising, publicity, or other benefits.
Attendees who want to stick around for a few days before or after can even bring family members who can enjoy benefits like kids’ and teens’ clubs and the tranquility that comes with not having to agonize over a budget. . With spas, full fitness centers, pools and more, there is unlimited relaxation available.
A lot of parents who bring their kids to our events understand the benefits of our events. Shelley Matheny of KidsAlong Events ( @smatheny3 ). Brandt Krueger of EventTechnology Consulting ( @BrandtKrueger ). KidsAlong Events. (We’ll remind you of upcoming episodes.) This is all for you!
As the world opens up and Covid restrictions are lifted, we will not return to business as we knew it before, largely because of lessons we learned about the benefits of communicating digitally. Vaibhav Jain is founder and CEO of the virtual and hybrid eventtechnology company Hubilo.
However, thanks to recent developments in technology, event automation can help both event profs in the planning and execution of events and attendees have the best event experience possible. In fact, eventtechnology can not only reduce stress but increase planners’ productivity by 27%. That is huge!
Our hosts Brandt Krueger of EventTechnology Consulting & Will Curran of Endless Events will guide you through all things related to eventtechnology and distill complex topics so that everyone can understand them, as well as give ideas on how to implement some of the technology.
Have stakeholders demo the technology and practice dry runs. One of the big benefits of hosting a hybrid or virtual trade show is that it’s easy to increase accessibility. Read More : 8 Engagement Tips for Your Next Hybrid Event. Go so far as to anticipate where potential hiccups could occur and have plans in place to recover.
With the help of projection mapping in events, guests are able to walk through an ordinary venue feeling as if they are in a completely different environment. Wondering how you can implement such an engaging effect at your next event? The benefits of using projection mapping in events. Then you’re in the right place!
Even though Fear of Missing Out is driving demand for in-person events, some travel budgets have been cut because the C-suite thinks Zoom meetings can accomplish everything. That will include some marginally different skills, including eventtechnology and data analytics and they must be married with the core design functions.
Read More : Think EventTechnology Is Still a Man’s World? Event Boss After years of working for someone else, Trifan realized she could be benefitting from all that work. Think Again. She found her way to the West Coast and took a job repairing computers to get her toes in at a production company.
If you’re following the community model, you’ll also greatly benefit from an overarching marketing timeline that maps out your multiple events and other brand activations. Use Data to Measure Event Marketing Success. But thanks to eventtechnology solutions, such as event apps and platforms, that has changed.
According to The Future of Retail Report by Ernst & Young, published in 2023, “[…] intimacy has become more integral to developing the value propositions of mainstream retailers, especially as both technology and consumer expectations drive new forms of engagement and personalization.”
She continues, “This new hybrid model is really fostering a much deeper engagement set between both of those audiences, by way of more evolved eventtechnology and online event platforms. The decision to host a hybrid event comes with some very obvious benefits,” Peltier says. The Numbers.
In fact, he predicted that when the dust settles and more virtual platform companies have acquired or been acquired, virtual events will be more frequent and engaging than they were in 2019. Without a clear way to measure impact, stakeholders will have difficulty assessing ROI and seeing the value in hybrid events.”.
They’re event partners who have their own interests and goals tied to the event. Event planners must find a good match in a sponsor and make sure they have a positive experience before, during, and after the event. Be specific in your sponsorship proposal: outline the benefits for the event sponsor.
A landing page gives your event app a home base. Whenever you promote it, you can direct attendees to one landing page that answers common questions, explains the app’s benefits, and more. A little bribery goes a long way to increasing event platform adoption rates. Make App Downloads a Contest. Session recordings.
“You have to know what you’re trying to accomplish before you even try and think about doing the technology,” urged Brandt Krueger, technical producer, owner of EventTechnology Consulting and Smart Meetings’ event tech correspondent, during the Smart Chat Live! webinar, “Top Event Tech Tips From a Year of Change.”.
Curbing pollutants has become part of the meeting professional job description, but how does one to do so at in-person and virtual events in a meaningful and cost-effective way? Partnering with eventtechnology and destination experts can help cut through the green myths by taking an action-oriented, big-picture approach.
A new partnership connecting leisure and medical health experts has taken shape between the Official Tourism Association for Orlando, Visit Orlando, and Orlando Health, offering health-related benefits to Orlando’s millions of visitors as the country’s most visited destination.
According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in eventtechnology and event apps, the behind-the-scenes of the industry is still filled with old practices. Are You Falling Behind on the Newest Tech?
adults (77%) say they own a smartphone, up from 35% in 2011, making the smartphone one of the most quickly adopted consumer technologies in recent history. ” 97% of millennials own a smartphone leverage this to your benefit by creating a conference event app. Tech Companies – To Create Your Own Event App.
Virtual event platforms may seem similar to video conferencing tools like Zoom or Google Meet. However, dedicated virtual event platforms allow you and your attendees to engage with each other and the session content in more meaningful ways. . Benefits of Using Virtual Event Platforms.
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