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Social Media In Events: How It Impacts Us & The Industry

Endless Events

We’re opening the new year of Event Brew with the topic of social media. The past decade saw an insane increase in the widespread use of social media. Amongst many other things, social media became a true pillar of the way human beings communicate with each other. What Does Social Media Mean For You?

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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

With that in mind, let’s look at the main benefits of user-generated content and what it means for your company. With those thoughts in mind, here are some of the most significant benefits of UGC you should be implementing for success. UGC provides social proof of people enjoying your destination and its features.

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MICE professionals

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How Customized Generational Engagement Can Benefit Meeting Profs

Smart Meetings

Based on research done by HubSpot and Brandwatch, 57% percent of Gen Z attendees discover new things through social media, followed by 46% through YouTube ads and 42% searching the internet. Save everything else for online. You need to plan activities at your events that can only be done in person,” Holsinger continued.

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8 Ways to Measure Virtual Event Performance and ROI

Smart Meetings

But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. There are multiple ways to measure an event’s success, whether through an online event platform or an in-person event. Online Visits. Social Media Metrics. The Measure of Success.

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Six Effective Tips To Improve Audience Engagement At Live Events

Endless Events

If you can get your ordinary attendee asking questions, sharing his experience on social media and having a great time your event is a success. Basic information they can find online. Social media worthy location can be a hit by itself! Or, maybe you stage an online poll. Why else we work in event planning?

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7 Ways to Recreate the In-Person Event Experience Online

Endless Events

To successfully recreate the in-person experience online, planners need to consider the following challenges. How to create serendipity and exciting spontaneity of in-person event experiences online? Your audience should understand the benefits of attending. State the benefits of attending. Attendee profiles.

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10 Online Community Examples That Have Incredible Events

Endless Events

Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazing online community examples with great events? Girls in Marketing is an online community example, dedicated to e-learning for women in marketing.

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